TV Exec: Video Games Exist in "Moral Vacuum"

September 15, 2007
Renowned architect Frank Lloyd Wright once called television chewing gum for the eyes, while former FTC Chairman Newton Minnow rather famously referred to the medium as a vast wasteland.

And yet, ITV boss Michael Grade (left) finds TV's blue glow somehow morally superior to video games.

As reported by BroadcastNow, Grade said that video games exist in a "moral vacuum" compared to what television has to offer. From BroadcastNow:
Grade said TV had a stronger moral standpoint because it could contextualise video content within the framework of a dramatic narrative.

Grade was responding to remarks made by EA CEO John Riccitiello, who earlier told the Royal Television Society's Cambridge Convention that games were unfairly demonized for violent content. Riccitiello compared violent clips from 24 and CSI as well as the films Kill Bill and 300 with content from Grand Theft Auto. Said the EA boss:
With video games, I can be on the edge of my seat immersed in them, but TV is storytelling - I'm lying back and it comes to me.

Via: Next Generation    

Comments

Yeah, you're telling me you're not like "NO! CRAP NO!" when Teri dies in season 1 of 24?

I certainly was.

I.. really am not sure what his point is. I cant tell what hes saying because its presented so badly.

oh, i thought that was Jerry Springer, the bastion for immoral and amoral television.

Soooooo, all those times that I totally got absorbed by watching a movie do not count as "immersion" ?

well if its mis quoted then cool and if he thinks video games are "mindless violence" then its just the usual idotic bs we hear from anti gamers..these people really need to play saints row

"With video games, I can be on the edge of my seat immersed in them, but TV is storytelling - I’m lying back and it comes to me."

That's only half right about TV, some shows do seem kinda dull, but with others you can really get immersed into the story.


btw does anyone know wth a "Moral Vacuum" means?

@ Erik

So a moral vacuum would be like the Terminator 2 movie (Yeah Arnold the anti-game activist). In that movie there were many “faceless cops” and others who were gunned down by the truck full. Didn’t that movie have a ridiculous body count?

You're thinking of the first Terminator movie, where Arnold, searching for Sarah Connor, shot up a police station, killing cops left and right(17 total, IIRC).

In Terminator 2, John Connor made Arnold swear not to kill anyone. And he didn't. There was a scene where he shot up a bunch of police cars, and the point of view switches to Arnold, and the screen says "Human Casualities: 0.0"

somerguy: Yes, I remember in 28 Days Later, they shoot a baby in the head.

I'm not saying that to demonise films, I'm saying it because sometimes to tell a story, something bad has to happen.

For me, a subtext for the whole game when I played Bioshock was "Oh my god, these people are humans. Is there a way to save them?" even though they were obviously insane, obviously trying to kill me. That's part of what made Bioshock interesting to me, and it really ended up giving meaning to the one choice you got, the one decision you were allowed to make that could save someone from the horrors of that underwater city. I couldn't save the insane splicers, but I could save the little sisters, even if it meant I'd end up suffering for it. That journey, an internal journey, it's a meta-story in a sense, an internal journey within the protagonist which only can occur because you ARE the protagonist.

In one case, I ended up saving a Little Sister, only to have an a splicer shoot a grenade at her. As I watched the small form fall to the ground, I thought about what I was seeing, and suddenly felt quite justified in taking out my grenade launcher, firing up my freeze power, and cutting a swath of revenge through the splicer hordes.

Really powerful stuff. Tell me that video games exist within a moral vacuum, and I'll tell you that's only the case if you yourself live within a moral vacuum.


... Oops, rant.

"jccalhoun graduate student Says:

September 15th, 2007 at 11:12 pm
yes, lie back and think of England… "

mmmmm.....
Billie Piper
Elisabeth Sladen (from the 1980s of course)
Sarah Sutton (from the 1980s of course)
...

:)

Nightwng2000
NW2K Software

I wouldn't pay too much attention to this guy, because that's what he wants. Seems he's out to get every passionate gamer angry at him as well so he can grandstand about how morally upright he compared to us.

His argument is that games don't have a reason for violence because they're not written as well as Movies or Television. He bases that opinion on nothing at all, so end of argument.

My shoes can make better television than itv anyways...

That smell in the air? Yeah. That's the smell of hypocrisy.

ITV? lol

Yeah the guy really has no context or reference to hold TV over games, all the things he mentions as benefits for TV can be had in games. you can contextualise violence in the framework of a dramatic narrative.

Yes, because I'm sure he has played so many games that he is able to make an unbiased judgment.

I'm pretty sure he is defending games.

"Grade said TV had a stronger moral standpoint because it could contextualise video content within the framework of a dramatic narrative."

And games cant? What? Has this guy ever played any games at all? Or has he just heard about "murder simulators"? For crying out loud, even Manhunt (one, anyway) "contextualized" its violent content "within the framework of a dramatic narrative".

Bad enough he won't leave Doctor Who alone, now he goes after video games?

Piss off you wanker!

contextualise video content within the framework of a dramatic narrative

I think god of war 2 fits that bill quite nicely.

Darn it, i'm confused.

ignore/ delete my other comment, please.

I suppose TV has more theological channels and programs (and more viewers to watch them). Where as video games with a moral message don't do so well.

"Grade said TV had a stronger moral standpoint because it could contextualise video content within the framework of a dramatic narrative."

Here's a question: does any of that even really mean anything, or was it more like just slapping fancy words together to sound smart.. I'm rather smart myself, yet I can't figure out just what he's trying to say. Framework of a dramatic narrative? What? I don't understand, there's a plot? Is that all he's saying? There's a "story"?

so what is this guy's beef anyways

I'm not sure, perhaps he thinks that video games are only mindless violence with no story behind it.

Although his comments are so vague, I'm beginning to suspect he was misquoted (or that he misspoke).

@Father Time

Good to know it's not just me, then, haha

yea no s*** im already confused

Considering I'm a limey, I think I have authority enough to say Michael Grade is a sweaty scum-sucking scrotbag who has done nothing but ruin British Television, once viewed to be the best in the world, now mostly composed of bad US sitcoms, even worse British ones and terrible dramas, which either take place in the 1700s or in a rural community, usually involving a murder and a doctor.

Needless to say, considering he knows nothing about running television, which is supposedly his job, he knows even less about video games and thus nothing he has saying is worthy of note and thus shouldn't even grace this blog as news.

"Riccitiello compared violent clips from 24 and CSI as well as the films Kill Bill and 300 with content from Grand Theft Auto."

And he concluded that video games were worse? ...Uh, am I the only one that's confused here?

" is a plague upon the populace, poisoning the minds of our children and corrupting the morals of otherwise good people."

That statement, roughly paraphrased, has been said of the following throughout history:

Novels
Theater
Dancing
Musicals
Jazz
Movies
Rock 'n Roll
Comic Books
Television
Video Games

... among others, I'm sure.

There will always be people who, when confronted with something they do not understand, will call it morally bankrupt and oppose it rather than try to understand it.

Here's the cute part: As whatever they are protesting becomes more and more widely accepted and main stream, the people opposing it become more and more extreme in their opposition.


Pity not everyone knows their history... there'd be less fools like Grade around.

u know what i dont get is how can some of these people look at gta and feel that its worse then say saw

Pro Tip: Don't post minutes before bedtime (we need an edit feature!). I totally misread that statement :p

@xzero87:

No, Riccitiello said that games were being unfairly demonized... and showed clips from popular movies and TV shows compared to one of the most demonized games, GTA, as a comparison.

Although... as much bad press the GTA games get for "killing cops and hookers", the violence in them is actually pretty tame.

yea compared to saints row gta is really tamed

@xzero87

Actually that was someone defending video games, not the one who said they are in a 'moral vacuum' (although those aren't even his words)

@xzero87

Actually that was someone defending video games, not the one who said they are in a 'moral vacuum' (although those aren't even his words)

what the hell is a 'moral vacuum"

well personally im always on the edge of my seat when i watch wwe

ITV is rarely on in this house..... Till Michael Grade actually fixes the network so some good stuff is on i wont be able to take him seriously.

Moral Vacuum...

A household cleaning appliance that only sucks up evil dirt?

@Kommisar and everyone else

We must break the cycle, when we're old and bigotted we have to vow not to demonise holo-vision, neural-internets or whatever future medium comes our way.

@Lots:

A place where morals don't apply or exist. Typically the term "moral vacuum" is used when discussing things like the decline in religious following, or the "anything goes" culture.

In the big wide world of gaming, it's generally OK to shoot people in the face. These people are usually bad guys, of course, and are trying to shoot you in the face too. Kill or be killed. In movies however, the good guys usually hold their fire or don't shoot to kill, and moments of death are often off-camera rather than gaming's tendency to bathe in the claret.

Ironically one of the recent (and only) gore-fests of a game was God of War, which if anything was less violent and more justified than the myths it borrowed from. Compare that to the massive rise in gore movies recently.

It is funny when people pretend to be experts on video games without ever playing them.

This sounds to me like a guy who has watched movies and has heard of these newfangled video game thingies. He's familiar with how narrative contextualiztion works in TV and movies and doesn't see how that could be applied to games due to media differences. Unfortunately, this misses several points. One is that video games have developed their own narrative techniques, most of which do contextualize things. The other is that a lot of TV and movies really don't, particularly reality shows.

"A place where morals don’t apply or exist. Typically the term “moral vacuum” is used when discussing things like the decline in religious following, or the “anything goes” culture."


So a moral vacuum would be like the Terminator 2 movie (Yeah Arnold the anti-game activist). In that movie there were many "faceless cops" and others who were gunned down by the truck full. Didn't that movie have a ridiculous body count?

In opposition to that moral vacuum would be for example Final Fantasy 10, in which there is a moral dilemma in attacking the creature which is destroying the world, as its your father.

Unfortunately when people who never play games try to comment on them THEY fail to contextualize the 10 second sound-bits they hear on CNN. People who haven't played so much as a frame of video game for 15 years have no idea how far they have come in terms of their gameplay and story telling potential (ie the same type of people who somehow expect the ESRB to cover every inch of content in Oblivion, including hidden code). They take what they know about video games, which is pong and pac-man, and apply it to what they hear on the news "in GTA you rape and kill hookers for points" and then think "Voila! Moral Vacuum!"

@Kommisar
” is a plague upon the populace, poisoning the minds of our children and corrupting the morals of otherwise good people.”

That statement, roughly paraphrased, has been said of the following throughout history:

Novels
Theater
Dancing
Musicals
Jazz
Movies
Rock ‘n Roll
Comic Books
Television
Video Games"

off the top of my head i can add

Writing (feared by none other than Socrates himself, which is why he never
wrote anything)
Pencils
Erasers

And I'm sure an in-depth historical analysis could come up with dozens more.

This problem always tends to resolve itself. The old who were never properly exposed to games die out and we grow up and realize the "will cause society to degenerate into a moral vacuum" theory never came to pass. Meanwhile the industry will have continued to refine it's product and eventually video games will come to be regarded as a legitimate form of artistic expression.

Unfortunately we won't be to able celebrate this triumph. We'll be too busy leading the crusade against holograms as "the reason our kids constantly act out for attention", while fervently denying it has anything to do with us playing Halo 7 for fourteen hours a day.

Cheers.

The moral vacuum doesn't so much apply to the content of the films or games but the atmosphere around them. It is partially right. Generally speaking, in a movie if they want someone to do something morally iffy they will focus on the decisions leading up to it, the results of it, and the retribution. This is pretty much a given - film reviewers will notice moral choices of characters and will point it out as a flaw if no justification is made or consequences are suffered. They will notice if a Bad Guy is being bad just because he's a bad guy, or if the hero sets a nun on fire without getting handed his badge. Films generally have a moral universe within them and cinema as an art form generally melds with our own social morals.

Games generally don't. The good guy has a gun but it's OK because everyone's a zombie! It's set in hell so of course there are mutilated corpses lying around. You might fail a mission if you shoot a civilian, but probably not if you're playing on easy and you'll just have to restart it anyway. It's only relatively few games that create a world with rules and choices. Remember that one of the big fusses made over Bioshock is that you get to decide whether or not to kill little girls. Outside of the individual worlds too, gaming is still morally dodgy. One very very common feature of a game is "kill anything you want as long as it's not X." A while ago people were excited about being able to sever limbs and how headshots are now one hit kills. "How many weapons are there?" is a question that rises in your mind during so many titles. We cackle slightly when we discover emergent ways of killing using physics and AI. In Bioshock, you can place proxy mines in a pool and then set someone on fire. This is part of gaming. It's a slightly darker place than we like to admit.

The short translation: "When people are playing video games, they aren't watching television. If they aren't watching television, we can't charge our advertisers as much as we might like. And that is just wrong and we must do something about it."

Dramatic Narrative? Have these people never played an RPG? If that isn't the very definition of narrative, I don't know what is.

And if Michael "The Moron" Grade wants to talk about "moral vacuums", he should look in the mirror, as well as the Metropolitian Moron of Miami and his idiot clients for putting price tags on dead bodies.

@Kommisar:

Unfortunately, despite all the positive press (DDR, Wii Sports, etc.) Videogames have been known to get, none of it has helped in the long run. We always seem to fall back on GTA... which incidentally, isn't that the fault of the 11:00 news? OSHI-

EDIT: Actually now I think it's more about Manhunt 2... and the Unedited version that's not actually on store shelves.
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ZippyDSMleesigh...was playing anice game of empire at war and then boom crash...hope new oparts come soon ><05/22/2012 - 1:17pm
Andrew EisenI still say the particular word or phrase the MPAA uses to describe what it's fighting against is the least of its problems.05/22/2012 - 1:12pm
ZippyDSMleeMPAA finally admits piracy is not the same as stealing, kinda http://tinyurl.com/chtcf8p05/22/2012 - 11:55am
ddrfr33k@EZK Bwahahaha! @Michael: Yeah, several news sources have said that google DNS can bypass the TPB roadblocks.05/22/2012 - 11:38am
Michael ChandraWeird, I can still visit piratebay. Wonder if Google DNS is related to that, or I simply have an exotic ISP?05/22/2012 - 9:03am
Lisa PhamNo harm done, E. Zachary Knight. :)05/22/2012 - 4:50am
Uncharted NESBSA Claims Half of PC Users Are Pirates- http://slashdot.org/palm/17/12/05/22/0051216_1.shtml05/21/2012 - 11:18pm
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Lisa PhamHe also mentioned the game "Shadows of the damned" which is on PS305/21/2012 - 8:08pm
E. Zachary Knightddrf33k, I think Zip is referring to computer hardware.05/21/2012 - 7:33pm
ddrfr33k@Zip: Excellent game. It's a trip.05/21/2012 - 7:09pm
Lisa PhamIanC - if you read/looked at the report (PDF and written) then you'd see where they failed and why. Some games have come close to passing and some have passed. The list of games evaluated. http://www.reclaimyourgame.com/content.php/18-RYG-Evaluations05/21/2012 - 5:49pm
Andrew EisenMaybe I'll luck out and the Wii version won't have this retail exclusive DLC nonsense.05/21/2012 - 5:12pm
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E. Zachary KnightYeah, that's how I feel about retail exclusive DLC too. ;)05/21/2012 - 3:37pm
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E. Zachary KnightOf all the sucky suckiness that ever sucked. Lego Batman 2 will suffer from sucky retailer exclusive DLC. Suck! http://tinyurl.com/ckq67vg05/21/2012 - 3:30pm
E. Zachary KnightAs for Dodd, I think it is mostly that he realizes that calling copyright infringement "theft" is bad for PR and that they need to change tactics. Just like how they went from using "piracy" to using "theft."05/21/2012 - 1:48pm
E. Zachary KnightIan, I think in this case, the rating is well deserved. To get a good rating, I would assume that a company would have to release the game with no DRM, or at least fully disclosed DRM.05/21/2012 - 1:46pm
IanCLisa - what do companies have to do to get a good rating from that site?05/21/2012 - 12:54pm

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