Eidos Invites British Conservative Leader to Tomb Raider: Underworld Preview Event

UK Conservative leader, occasional video game violence critic, and potential prime minister David Cameron has been invited by Eidos Interactive to visit a July 23rd media event unveiling Tomb Raider: Underworld, according to MCVUK.

The invitation was extended following an interview with UK newspaper The Guardian in which Cameron compared his political fortunes to playing Tomb Raider

There is an element to politics that is a bit like Tomb Raider. Until you have cleared level one, which I have incidentally never done, you cannot get on to level two. Level one is: are you a reasonable, decent, non-discriminating, sensible, practical person who understands the world as it is lived today, who wants to live in a modern world and who accepts what that means? If so, then you can move on to level two, where you can talk about some of the difficult issues about families and about responsibilities which can lead to trouble.

Jon Brooke, Eidos’ UK marketing boss, seized the opportunity to invite Cameron:

We’re delighted to hear that David Cameron is talking to today’s voters using Tomb Raider as an analogy. As we build up towards launch, we’d be really pleased to offer him an exclusive look at the latest Lara Croft adventure, so he can see for himself how the series has evolved– and maybe come up with some high definition political parallels. Of course, both [current prime minister] Gordon Brown and [Liberal Democrat] Nick Clegg are equally welcome, provided they all sit together nicely.

 

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