PCGA: Computer Gaming FTW

You hear it a lot: PC gaming is dead. Or, at least, terminally ill.

However, the PC Gaming Alliance, a trade group formed to boost the PC end of the game business, maintains that the future is bright for those who prefer to game on computers.

Speaking at GCDC in Leipzig, PCGA president Randy Stude (left) cited key findings from the group’s first Horizons Report. Among the more noteworthy points:

  • PC gaming was a $10.7 billion industry during the year of 2007
  • Retail sales accounted for just 30 percent of total revenues
  • Growth was largely driven by online revenues from Asia, the world’s largest market, which is approaching half of total worldwide sales.
  • Online PC gaming revenue led the way in 2007 with $4.8 billion, nearly double the worldwide retail sales numbers for PC games.
  • Digital distribution sales approached $2 billion
  • Advertising revenues from websites, portals, and in-game ads accounted for $800 million.

Commenting on the findings, Stude said:

Our analysis clearly shows incredible growth in online PC gaming, proof that this industry is far stronger than anyone has reported. Today’s consumers shop where they live – online.

David Cole, DFC Intelligence analyst, added:

The real key has been the rapid growth in penetration of broadband-connected PCs in all markets around the world. Broadband-connected PCs are the key driver of growth for PC gaming. DFC Intelligence estimated that by the end of 2007 less than one-third of households in the top 20 markets for games had a high-speed Internet connection. That clearly indicates that there is still plenty of growth to come.

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  1. 0
    j0k3r says:

    Thanks good job;

    Btw, I think Atari and Midway will drop out too, but mostly travesti because  these guys have done nothing travesti or little and need to start saving costs. and dizi izle


    Now I don’t have to get off my ass for the important shit anymore!

    Whats next, ordering pizza from Xbox live?

    Wait… I think that sounds like a good idea.

    But I think voting should MAKE you get off your ass, and see outside or a second while you go vote. I mean, your picking the president of the United States of America for God’s Sake… least you can do is drive down there and punch out a card.

  2. 0
    oto kirlama says:

    I’m all for freedom of ttnet vitamin speech and allowing rent a car game makers to put whatever they want in games, but there’s one thing about this app that has me scratching my head.  Correct me if I’m wrong, but from araç kiralama the previous article araba kiralama on this I gathered that players can use Google maps in-game to find the other (real-life?) dealers in their area.  If this is the case, has travesti anyone considered what’s stopping someone from using this app to actually move drugs between hands for reals?

    But majority araba kiralama of their outrage araç kiralama stems from what it could DO TO children, not the content itself.  Talk to one of these people and you’ll find they don’t think any books kiralık araba should be banned from children.  Mention American Psycho and they talk about kiralık araç the redeeming value of using imagination to construct a story.  Reading, no matter what the content, is largely viewed as a consequenceless activity for people of any age.  The reason why I mention American Psycho is because of the content itself.  Gaming never has and likely never will have any scenes where someone has sex with a severed head.  Not gonna happen.  Yet despite this, they’ll fight tooth and nail to protect their children from two boys kissing in Bully but whatever they read is harmless… yeah.

    The entire arguement is kiralık oto based upon a social normality inflicted by luddites who can’t figure out the controls for Halo so it’s frightening and terrifying and obviously the cause of youth violence on the rise even though, in reality, it’s in decline (which is actually a HUGE suprise given minibüs kiralama the economies status).  In  a perfect world, we would have parents that actually parent.  The idea of sales restrictions on media on oto kiralama any form to accomidate parental unwillingness to get involved with their child’s life is the real problem to me.  Here I am, 32 years old, and being held up at a self-scan rent a car needing to show ID before I can buy a $10 M rated game all because Soccer Momthra can’t be bothered to look at the crap Billy Genericallystupidson does in his free time.  It’s too hard for her, so I have to suffer?

  3. 0
    Anonymous says:

    1 good title gets released for every 20 crappy or mediocre titles.

    This isn’t new though, it has been a problem as long as gaming has existed.  Don’t let the rose colored glasses fool you.  Go back and look at the massive amount of dung released on the SNES during the so-called ‘Golden Age’ of gaming.

  4. 0
    Tills says:

    PC gaming will always have MMO’s and strategy games as a backbone, they just don’t work well on consoles. If they can get the Wii’s remote to have a mouse-like accuracy, then maybe, but thumbsticks just arnt that good at replacing mice. PC gaming also has modding to back it up, some people do amazing things with mods(I recall that someone was making a mod that turned Homeworld 2 into a Freespace type game) and you just can’t do that on a console.

    PC gaming might not get "stronger" but it’s never going to just die out, unless of course consoles become PC replacements (They are starting to go that way).

  5. 0
    Oz says:

    They blame piracy, they go to Steam, nothing changes, have nothing to bitch about. Crysis "bombed" at retail because nobody had the hardware to play and they couldnt afford the HARDWARE. When Crysis was released the 8800GT cost more than a bloody PS3


  6. 0
    Sky ( User Karma: 0 ) says:

    All of the PC doomsday stories come after the release of extremely hardware-intensive games (Crysis) where only a small few even have the capability to play these games. And then they expect enough people in this incredibly small market to pull in the big money. Rather then blame their market size, they blame piracy. But most of the money in the PC gaming industry goes to to thoes $15 pinball/puzzle games rather than "core games" that we are used to seeing.

  7. 0
    Inkscribe says:

     "Good gaming is dead or dying across the board..but I regress"


    Dude, have you even played any games recently? How can you say good gaming is dying or dead when it is obviously stronger and more alive than ever? I would like to know how you came to that conclusion.

  8. 0
    ZippyDSMlee says:

    Good gaming is dead or dying across the board..but I regress 😛

    PC gaming has been diminished by exec’s who decry used PC games are equatable to piracy this has caused a retail stores to shrink PC shelf space as well as them spamming out console shelf space and watching more titles fly off the shelf only to be returned a week later for more crappy titles.

    The used/new retail chains make a killing off spam gaming PC gaming is too small a demographic…. but despite that PC gaming is doing well even with them crying wolf over the one eye’d/legged bandit, i anything shearing helps the sells of the better games, only bootlegs do damage to the industry by taking money off the playing field.


    I is fuzzy brained mew =^^=
    (in need of a bad overhaul)

  9. 0
    Vake ( User Karma: 0 ) says:

     That’s because it’s all going for downloads!

    Tell Tale Games (Sam & Max, Strong Bad) have been releasing their games for download almost exclusively from their website or Gametap. Steam’s still going strong with the latest releases. The market for PC games has dwindled in stores, but has thrived, and even spiked, online.

  10. 0
    E. Zachary Knight says:

    Yes, but walk into any Walmart or Target and you find a PC section larger than any single console section.

    Not all game sales are from EB and Gamestop.

    E. Zachary Knight
    Oklahoma City Chapter of the ECA
    MySpace Page: http://www.myspace.com/okceca
    Facebook Page: http://www.facebook.com/profile.php?id=1325674091

    E. Zachary Knight
    Divine Knight Gaming
    Oklahoma Game Development
    Rusty Outlook
    Random Tower
    My Patreon

  11. 0
    Haggard says:

    Well, they did mention that only 30% of the money made was at retail.

    GP, what you forgot to mention was that this means PC gaming = 1/4 of the $40 billion game industry, meaning that technically PC gaming is stronger than any console.

  12. 0
    Tristram says:

    And yet, walk into your local Gamestop or Electronic Boutique and see the pitiful selection of PC games on display. 

  13. 0
    DeusPayne ( User Karma: 0 ) says:

    Everyone who claims that PC gaming is dead is just ignoring the online sales. Between subscriptions to MMOs, and digital distribution, there’s more money to be made consistantly, than the surge of sales that occur in the few years following a console launch.

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