Digital Distribution CEO: Publishers Are Scared of DRM-less Games

September 22, 2008 -

Are video game publishers afraid to operate in a DRM-free environment?

They are, according to Michal Kicinski, CEO of digital distribution company CD Projekt and its GOG (Good Old Games) service. Kicinski told gamesindustry.biz:

We're trying to convince [game publishers] there is nothing to be afraid of. DRM-free, that is something they are really scared of, but on the other hand we can say 'all of those games are available pirated widely so it's better to sell them for small money than make the customer's life difficult and get some more revenues'.

 

...I think that if somebody is paying for the game then they deserve own it, not with a certain list of conditions and sometimes the list of conditions can be long... DRM makes customer's lives too complicated, and this is usually because of some corporate ideas, policies and trying to be smart, too smart, in how to get customers and how to keep them and no let them go somewhere else. We are believers in the free market and bringing freedom to customers.

 

Piracy in Poland is always much, much bigger here than in Western countries so we got used to living with piracy and we grew up in a surrounding where there was no help from governments to actually fight piracy. So we had to learn to compete with pirates...

GP: To be candid, I was not aware of GoG until I checked it out for this post. It's apparently not live yet, but is supposed to start up this month. And they've got Fallout and Fallout 2 displayed. I've been wanting to replay those with the new Fallout 3 coming out soon...


Comments

Re: Digital Distribution CEO: Publishers Are Scared of DRM-less

Sadly Crysis Warhead also contains the DRM and limited installs, which is a shame and also extremely bizarre, because unlike Spore, Warhead's target is the very hardcore PC gamers, whom regularly swap machines, hard-drives and upgrade, each of which requires a new installation (upgrade only for the motherboard though).

Re: Digital Distribution CEO: Publishers Are Scared of DRM-less

Oh yes, they've proved amply that it's all about what the users need. Didn't you know that only 1% of gamers need more than three installs?

They assumed we understood the problem of piracy.

Re: Digital Distribution CEO: Publishers Are Scared of DRM-less

They also have freespace 2 for sale.

Re: Digital Distribution CEO: Publishers Are Scared of DRM-less

Thank you, I love how this game is getting ignored.  It usually fetches a ton of money on Ebay.  Having a copy for $6 that actually WORKS with the current windows environment is one of the greatest things ever.

Re: Digital Distribution CEO: Publishers Are Scared of DRM-less

Once you get it, check out the Source Code Project, they've done some incredible stuff with it :)

Re: Digital Distribution CEO: Publishers Are Scared of DRM-less

And yes, that was a shameless plug, since I'm part of it ;)

 
Forgot your password?
Username :
Password :

Shout box

You're not permitted to post shouts.
Andrew EisenMP - I love that games but damn my squadmates are bozos.09/21/2014 - 10:05pm
MaskedPixelanteSWAT teams should be banned until they; 1. Learn not to walk into enemy fire, 2. Learn to throw the flashbang INTO the doorway, not the frame and 3. Stop complaining that I'm in their way.09/21/2014 - 9:53pm
Craig R.I'm getting of the opinion that SWAT teams nationwide should be banned. This probably isn't even the most absurd situation in which they've been used.09/21/2014 - 9:26pm
Andrew EisenAnd, predictably, it encouraged more parody accounts, having the exact opposite effect than what was intended.09/21/2014 - 7:07pm
E. Zachary KnightThis is called a police state people. When public officials can send SWAT raids after anyone for any offense, we are no longer free.09/21/2014 - 6:41pm
E. Zachary KnightJudge rules SWAT raid tageting parody Twitter account was justified. http://www.theguardian.com/world/2014/sep/19/illinois-judge-swat-raid-parody-twitter-peoria-mayor09/21/2014 - 6:41pm
MechaTama31quik: But even if it did break, at worst it is only as bad as the powder. Even that is assuming that it is dangerous through skin contact, which is not a given if its delivery vehicle is a syringe.09/21/2014 - 4:30pm
MaskedPixelantehttp://www.forbes.com/sites/insertcoin/2014/09/20/isis-uses-gta-5-in-new-teen-recruitment-video/09/21/2014 - 4:25pm
quiknkoldSyringes can break. And in a transcontinental delivery, the glass could've broken when crushed. I work in a mail center. Shit like this is super serious09/21/2014 - 3:25pm
E. Zachary KnightIt doesn't matter what is inside the needle. As long as it requires him to take the step of purposefully injecting himself, the threat of the substance is as close to zero as you can get.09/21/2014 - 1:27pm
quiknkoldEzach: I'm not talking about the needle. I'm talking about what's inside. Geeze. Depending on what it is, the sender could be guilty of bioterrorism.09/21/2014 - 12:51pm
E. Zachary Knightquiknkold, No. That syringe is not worse than white powder or a bomb. The syringe requires the recipient to actually inject themselves. Not true for other mail threats.09/21/2014 - 12:49pm
Andrew EisenThe closest to a threat I ever received was a handwritten note slipped under my door that read "I KNOW it was you." Still no idea what that was about. I think the author must have got the wrong apartment.09/21/2014 - 12:28pm
InfophileThat's what they call it? I always called it hydroxic acid...09/21/2014 - 11:57am
MaskedPixelanteProbably dihydrogen monoxide, the most dangerous substance in the universe.09/21/2014 - 10:14am
james_fudgewell I hope he called the police so they can let us all know.09/21/2014 - 9:07am
quiknkoldIt's pretty gnarly. Depending on what it is, it could be worse than white powder or a fake bomb.09/21/2014 - 9:06am
james_fudgeI just looked it up on UPS.com09/21/2014 - 8:56am
james_fudgeand expensive for an American to ship to London.09/21/2014 - 8:55am
E. Zachary KnightThat is pretty scary. Would have been worse if it were a fake bomb or white powder.09/21/2014 - 8:49am
 

Be Heard - Contact Your Politician