Obama Burnout Ads Running Only in Battleground States

October 14, 2008 -

GameSpot's Brendan Sinclair is reporting that those now-famous Obama ads running in Burnout Paradise are visible only to gamers who are connecting to Xbox Live from 10 potential battleground states. From GameSpot's coverage:

The EA representative said the ads would only appear in 10 different states, most of them contested battleground states. Paradise City residents in Ohio, Florida, Iowa, Colorado, Indiana, Montana, North Carolina, New Mexico, Nevada, and Wisconsin are being targeted by the campaign...

The Obama campaign is only running on the Xbox 360 version of the game, as it was handled by Microsoft-owned in-game ad firm Massive Incorporated... As for the absence of Republican presidential candidate John McCain, the EA representative said Massive had approached the Arizona senator's campaign about Burnout advertising.

GamePolitics broke the news of the ads last Thursday.

UPDATE: The Seattle Times is now quoting EA PR rep Holly Rockwood to the effect that the Obama ads are running in eight additional games:

  • Madden 09
  • Nascar 09
  • NBA Live 08
  • Need for Speed Carbon
  • Need for Speed Pro Street
  • NFL on Tour
  • NHL 09
  • Skate

Comments

Re: Obama Burnout Ads Running Only in Battleground States

Whoa, Obama ads in NFSC? I'll have to keep an eye out. (Yeah it came out in 2006, but I only recently got into the game and have been playing it to death ever since. :P)

EDIT: my bad, battleground states only... I don't know if CA is or not.

-- "Jack and listen are two words that don't go together...just like Jack and sanity, Jack and truth, Jack and proof, Jack and win..." -- sortableturnip | http://www.orangeloungeradio.com/

400 Episodes, TEN YEARS and counting: http://www.orangeloungeradio.com/ | Voice of Geeks Network - http://www.vognetwork.com

Re: Obama Burnout Ads Running Only in Battleground States

I wouldn't bet on it.

Re: Obama Burnout Ads Running Only in Battleground States

It makes sense, I suppose.

Why pay for advertising in states you know you're going to win (or lose)?  I imagine that saves them a couple bucks.

Re: Obama Burnout Ads Running Only in Battleground States

I just keep seeing Gillette Fusion ads... but then I'm in Canada.

Re: Obama Burnout Ads Running Only in Battleground States

>.>;;; Howabout running it in no states?

Re: Obama Burnout Ads Running Only in Battleground States

Actually, I would prefer it to be all or none. If I'm gonna fly through the air and smash things going a thousand miles an hour, I wanna be able to see the billboard in whatever state I'm playing in.

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: Obama Burnout Ads Running Only in Battleground States

As long as you could destroy the billboard when you crash into it, cause I wouldn't mind that since I don't like the guy, otherwise, I could do without.


Re: Obama Burnout Ads Running Only in Battleground States

Thats pretty cool idea for the election.

 
Forgot your password?
Username :
Password :

Shout box

You're not permitted to post shouts.
Papa MidnightIt's not bad so far, but I am honestly not sure what to make of it (or where it's going for that matter)07/28/2014 - 9:44pm
Matthew Wilsonis it any good?07/28/2014 - 9:36pm
Papa Midnight"Love Child" on HBO -- anyone else watching this?07/28/2014 - 9:27pm
MaskedPixelanteNah, I'm fine purple monkey dishwasher.07/28/2014 - 4:05pm
Sleaker@MP - I hope you didn't suffer a loss of your mental faculties attempting that.07/28/2014 - 3:48pm
MaskedPixelanteOK, so my brief research looking at GameFAQs forums (protip, don't do that if you wish to keep your sanity intact.), the 3DS doesn't have the power to run anything more powerful than the NES/GBC/GG AND run the 3DS system in the background.07/28/2014 - 11:01am
ZenMatthew, the 3DS already has GBA games in the form of the ambassador tittles. And I an just as curious about them not releasing them on there like they did the NES ones. I do like them on the Wii U as well, but seems weird. And where are the N64 games?07/28/2014 - 10:40am
james_fudgeNo. They already cut the price. Unless they release a new version that has a higher price point.07/28/2014 - 10:19am
E. Zachary KnightMatthew, It most likely is. The question is whether Nintendo wants to do it.07/28/2014 - 10:12am
Matthew WilsonI am sure the 3ds im more then powerful enough to emulate a GBA game.07/28/2014 - 9:54am
Sleaker@IanC - while the processor is effectively the same or very similar, the issue is how they setup the peripheral hardware. It would probably require creating some kind of emulation for the 3DS to handle interfacing with the audio and input methods for GBA07/28/2014 - 9:30am
Sleaker@EZK - hmmm, that makes sense. I could have sworn I had played GB/GBC games on it too though (emud of course)07/28/2014 - 9:23am
E. Zachary KnightSleaker, the DS has a built in GBA chipset in the system. That is why it played GBA games. The GBA had a seperate chipset for GB and GBColor games. The DS did not have that GB/GBC chipset and that is why the DS could not play GB and GBC games.07/28/2014 - 7:25am
IanCI dont think Nintendo ever gave reason why GBA games a reason why GBA games aren't on the 3DS eshop. The 3DS uses chips that are backwards compatable with the GBA ob GBA processor, after all.07/28/2014 - 6:46am
Sleakerhmmm that's odd I could play GBA games natively in my original DS.07/28/2014 - 1:39am
Matthew Wilsonbasically "we do not want to put these games on a system more then 10 people own" just joking07/27/2014 - 8:13pm
MaskedPixelanteSomething, something, the 3DS can't properly emulate GBA games and it was a massive struggle to get the ambassador games running properly.07/27/2014 - 8:06pm
Andrew EisenIdeally, you'd be able to play such games on either platform but until that time, I think Nintendo's using the exclusivity in an attempt to further drive Wii U sales.07/27/2014 - 7:21pm
Matthew WilsonI am kind of surprised games like battle network are not out on the 3ds.07/27/2014 - 7:01pm
Andrew EisenWell, Mega Man 1 - 4, X and X2 are already on there and the first Battle Network is due out July 31st.07/27/2014 - 6:16pm
 

Be Heard - Contact Your Politician