Report: Square Enix Pushing a Japanese Game Publishers Alliance

With Japanese game publishers losing market share to their Western counterparts, Kotaku reports that Square Enix chief Yoichi Wada has put forth the idea of a "Japan alliance".

From the report:

To remain competitive, Wada says, "Therefore, we should consider some sort of ‘Japan Alliance’." More medium to small-sized companies will need to realign — case in point, Tecmo and Koei. "Individuality is important," Wada adds. "It’s not forcing everything into a single corporate brand. The ideal is a holding company under which several companies and brands can hang."

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