Outraged by what it views as uncalled-for bonuses paid to American Airlines executives, the Transport Workers Union has turned to an online game to gets its message across.
NBCDFW.com reports that American Exec Check targets American Airline CEO Gerard Arpey. Southwest boss Gary Kelly is also featured in the game, but his much smaller compensation package is presented by way of contrast to Arpey's.
From the NBCDFW report:
TWU is taking out ads on news Web sites that feature an interactive game in which players match four U.S. corporate executives with their pay packages. Arpey has the richest deal, mostly due to stock-based compensation...
"I'm not comparing American Airlines to AIG," said James C. Little, international president of the TWU. "Nobody could stop the AIG bonuses, but we have an opportunity for American Airlines management to say, 'Is this the right time to take bonuses?"'
American Airlines stock now trades at $3, down from a 2007 high of $40. The company lost more than $2B last year.