British Army Attacks Recruitment Issue With Online Game

April 7, 2009 -

While the U.S. Army has enjoyed success with game-based recruiting for the better part of a decade, the British Army is launching its first probe into the game arena.

As reported by GameSpot:

A campaign entitled "Start Thinking Solider" will include an online game where players have to escape enemy tunnels from a first-person perspective, find the parts to make a bomb in an enemy stronghold, and answer multiple-choice questions.

Research conducted for the British Army recently found that 68 percent of 17-21 year olds had no career path in mind. The campaign, consisting of four television commercials, will be targeted at that group...

While the America's Army series has helped promote military careers to American youth, the use of video games for recruitment has become an increasingly controversial subject in recent times. Among other charges, some critics have claimed that the America's Army games violate United Nations protocols against recruiting children for military service.


Comments

Re: British Army Attacks Recruitment Issue With Online Game

That is kinda the problem in the US too... Recruiters lie. They try to cheat you out of as much time as possible... My brother and his friend went up to the office for recruitment in my area and the guy there was trying to tell them they didn't have options they did. Which they eventually weasled out of him cause they did their research ahead of time nya.

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Re: British Army Attacks Recruitment Issue With Online Game

I think it is screwy they still say it is children being recruited. These are young males who likely have no other option in mind. As the British poll pointed out, 2/3rds have no career in mind! I'm not sure how well the benefits are in the UK, but it is better than being a hippie and just doing nothing but smoke pot all day. Hell, it could set these people straight and make them want to do something with their lives.

Using it as a recruitment tool isn't a bad idea imo. I'd only disagree with it if they don't understand the risks involved. However, CHILDREN ARE NOT ALLOWED TO BE RECRUITED. Thus, the people being recruited are of legal age to make their own decision.

Re: British Army Attacks Recruitment Issue With Online Game

That is kinda the problem in the US too... Recruiters lie. They try to cheat you out of as much time as possible... My brother and his friend went up to the office for recruitment in my area and the guy there was trying to tell them they didn't have options they did. Which they eventually weasled out of him cause they did their research ahead of time nya.


Re: British Army Attacks Recruitment Issue With Online Game

The problem with recruiters is the way we operate, we are an all non conscripted force, but as such, it does lead to rather bad recruiters, because they have to make a certain quota.  We try to make sure that all our recruiters practice fair recruiting policies, but some don't, and we have to make sure that we reprimand recruiters that don't use fair policies.

-Idiots, the lot of them - SSGT -Yeah, but they're our idiots - ME On the topic of congress

Re: British Army Attacks Recruitment Issue With Online Game

Now I thought that the regulations against recruiting children were meant to stop militaries from inlisting children. Just putting out the idea that joining the military is a good career choice for those who have not decided cannot logically be contrued as recruiting children.

I would also like to point out that in most states in the US, it is legal for children to have a job as young as 14 with some provisions (ie can only work part time during non school hours) so there is nothing wrong with presenting children of working age with long term career options.

E. Zachary Knight
Oklahoma City Chapter of the ECA
http://www.theeca.com/chapters_oklahoma

Re: British Army Attacks Recruitment Issue With Online Game

What I love is how the nations in Africa that have predominantly CHILD SOLDIERS in their military still get a seat at the table in the UN.

But we're bad because we have a videogame that talks about military careers.

Re: British Army Attacks Recruitment Issue With Online Game

Translation: "Video games are for children"

I would say more... but I am drawing a blank on what hasn't been said before.

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Andrew EisenGhostbusters! My favorite movie.11/22/2014 - 10:21pm
Wonderkarpthough not strictly games. I have Lightsabers mounted on the wall, and on a shelf you'll see the Infinity Gauntlet, the Ocarina of Time, a Sith Holocron, and some of my Ghostbusters Props11/22/2014 - 8:57pm
Wonderkarpswag of all kinds, Andrew. I'm trying to build a game room as impressive as AVGNs nerd room. I'm also trying to build a coffee table/storage space shaped like a NES Controller11/22/2014 - 8:55pm
E. Zachary KnightI need new controllers for my Gamecube. Its not everyday you can get brand new 1st party controllers.11/22/2014 - 8:51pm
Andrew EisenPredominately figurines or swag of all kinds?11/22/2014 - 8:37pm
WonderkarpI would like a new gamecube controller....but I also just like gaming swag....11/22/2014 - 8:32pm
Andrew EisenI'm just waiting to buy a new Gamecube controller for my Gamecube.11/22/2014 - 7:15pm
Wonderkarphttp://kotaku.com/smash-bros-gamecube-adapters-sold-out-online-prices-g-1662162871 Smash Bros Gamecube adapter sold out, online prices go nuts11/22/2014 - 6:50pm
Andrew EisenI bet there's a lovely comedy of errors surrounding that list's journey to the IGDA's page!11/22/2014 - 6:49pm
Andrew EisenAnd the fact that it was curated by some random person on Twitter should have been another.11/22/2014 - 6:48pm
Andrew EisenYep, it's pretty clear that whoever at the IGDA grabbed that list, didn't look at it first. I think the fact that there's over 10,000 names on it should have been a bit of a red flag.11/22/2014 - 6:44pm
Wonderkarppenguin books is on the list. wow.11/22/2014 - 6:43pm
Wonderkarpthats better, though I'd prefer something a little more than a simple tweet, I'll take it.11/22/2014 - 6:37pm
Andrew EisenKate Edwards' Twitter: "like people, tools are imperfect; we've removed it for now."11/22/2014 - 6:35pm
Andrew EisenHard to say with any certainty but it appears it at least understands the tool didn't do what it thought it did.11/22/2014 - 6:34pm
WonderkarpI've yet to find the IGDA responding too the situation other than deleting a link.11/22/2014 - 6:34pm
Matthew WilsonI hope the IGDA understands why its a mistake, that's all I want.11/22/2014 - 6:33pm
Andrew EisenHeh, lawyering up would be grossly overracting! And really silly. Well, if what the IGDA did say was not enough for you, try contacting them and letting them know how you feel.11/22/2014 - 6:31pm
Wonderkarpall I want is an apology from the IGDA. nothing fancy, not even addressed to me. Just something that says, "We messed up. We're Sorry" thats it. Not exactly those words except Sorry. If I was overreacting, I'd be lawyering up.11/22/2014 - 6:29pm
Andrew EisenI get it, I just think you're taking it the wrong way and overreacting.11/22/2014 - 6:27pm
 

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