GTA Chinatown Wars Sales Are a Major Disappointment

April 17, 2009 -

Sales of Grand Theft Auto: Chinatown Wars have been a major disappointment, according to Silicon Alley Insider.

Citing data released yesterday by NPD group, SAI reports that only 88,704 units of the critically-acclaimed DS game were purchased in March. Published estimates by video game industry analysts had suggested that GTA: Chinatown Wars would sell in the 200,000 - 450,000 range:

So how did Take-Two flub a sure thing? Chinatown Wars was built for the wrong console. The title -- whose gameplay centers around drug dealing, cold-blooded murder, and sex -- is only available on the Nintendo DS, who's primary audience is children. Parents refused to let their kids play, and the adult DS audience just isn't that big...

 

Chinatown Wars may yet find life down the road, but all in all a rare misstep from Take-Two. And the winner here might actually be Sony (SNE): The Chinatown Wars disaster will likely scare other publishers away from making new adult-themed games for the Nintendo DS. Some may redirect efforts towards Sony's PSP, which targets a somewhat older crowd.

Reacting to the poor numbers put up by GTA:CW, Cowen & Co. analyst Doug Creutz reduced earnings estimates for Publisher Take-Two Interactive:

What Happened? Take-Two exported their most valuable IP onto the most widely distributed gaming platform, and created the most highly-rated title in the history of that platform...

 

The disappointing first month sales reinforce our view that achieving meaningful success on Nintendo platforms remains a very difficult proposition for third party publishers.

Comments

Re: Sales of GTA Chinatown Wars Are a Major Disappointment

I don't own a DS, but if I did, it would be to enjoy the sort of fun, light-hearted games for which it's known. I like hardcore games as much as anyone else, but I also enjoy the sort of relaxing ones that Nintendo is famous for. I simply love Lego Star Wars on my Cube, for instance. So if I owned a DS, that would be the sort of game I'd be looking for, especially given the DS's limitations; when I want to play an "adult" game, I'll do it on my comp with its big monitor and controls I can use without having to move the screen around when I react to the action.

So while I applaud Rockstar's attempt to bring more grown-up games to the DS, which I think it needs, they shouldn't be disappointed when they miss their target audience, who prefer serious games on serious systems.

 

Saying that Jack Thompson is impotent is an insult to impotent men everywhere. They've got a whole assortment of drugs that can cure their condition; Jack, however...

Saying that Jack Thompson is impotent is an insult to impotent men everywhere. They've got a whole assortment of drugs that can cure their condition; Jack, however...

Re: Sales of GTA Chinatown Wars Are a Major Disappointment

The DS has a large adult audience but perhaps as a lot of those adults were buying it for titles like Brain Training, it maybe the wrong adult audience for this game.

As a 26 year old, DS owner and fan of the GTA series I've just got no interest at all in this game and honestly I couldn't think of any reason for that other than I'm simply not interested in that type of game for my DS, I would much rather have the next Phoenix Wright or Professor Layton game, and yet I know if it had been on the PSP and geared towards that system I would have bought a copy by now.

 
Forgot your password?
Username :
Password :

Poll

Poll: Is it censorship when a private retailer decides not to sell a particular video game?:

Shout box

You're not permitted to post shouts.
Wonderkarpfor some reason in the back of my head, I feel like the next Ninja Turtles movie will be good....maybe its cause of the pics I saw of Bebop and Rocksteady, or the casting of a good actor as Shredder. I dunno. It'll probably suck. More Megan Fox "Acting"05/29/2015 - 11:43am
PHX CorpNot getting involved in this Wrestling Match05/29/2015 - 11:39am
IronPatriotDocMelonhead makes more unfounded personal attacks after being debunked all over this board. That's all that gamergaters have left.05/29/2015 - 11:27am
IronPatriotIvresse, you are right that gamergate is dead, but as you can see people here rush to try to beat life back into it if the innocent people they hate get mentioned.05/29/2015 - 11:24am
IronPatriotMechaCrash, hashtags of humor.05/29/2015 - 11:22am
DocMelonheadLet IP have his/her fun. She/He don't give a shit beyond the harrassment of Marginalized people in Gaming.05/29/2015 - 11:21am
WonderkarpOn KIA these days, they're mostly talking about Ian Miles Cheongs Apology, the stupid Polygon review of Witcher 3, and discussion similar to our own here about Hatred05/29/2015 - 11:19am
TechnogeekIvresse: You're saying that a video game released as a desparate cash-in attempt on some cultural element is mediocre at best? Surely this has no precedent in the history of the medium!05/29/2015 - 11:17am
Wonderkarpthe pro side has been chosen baring some last minute travel changes. the anti side hasnt nominated anybody as far as I know.05/29/2015 - 11:16am
WonderkarpSPJ being the Society of Professional Journalists.05/29/2015 - 11:14am
Wonderkarpwell the only thing going on right now with Gamergate other than calling out some articles is the SPJ is going to hold a Debate in August between Those Pro and those Anti.05/29/2015 - 11:13am
IvresseIs anyone here even caring about the whole Gamergate bollocks going on anyway? People these days are more likely to be worried about not being able to fly in World of Warcraft anymore... :-/05/29/2015 - 11:10am
KaylaKazeThanks for that TB video link. I'm not so worried about Hatred now since the game looks so horrible.05/29/2015 - 11:06am
MechaCrashHashtags? Really?05/29/2015 - 10:58am
IronPatriotIs everyone enjoying the latest gamergate hypocrisy? Allum Bokhari claimed his "poll" showed gamergate was liberal, but his Brietbart article calls gamergate "conservative." #busted #gamerFAILgate05/29/2015 - 10:41am
PHX CorpI May not be here for Super Podcast action Committee Chatroom Wise tomorrow due to a trip to NYC to see a play05/29/2015 - 10:24am
E. Zachary KnightFinished KungFury. Of the two short films I watched yesterday and today, I think I liked Predator: Dark Ages more. But Kung Fury has its cheesy charm and was quite enjoyable.05/29/2015 - 10:23am
IvresseTotalbiscuit just posted a wtf is... vid of Hatred. Pretty much expected: a mediocre shooter at best that will probaby bore gamers rather than turn them into mass-murdering psychos http://bit.ly/1KCwNE205/29/2015 - 10:15am
Wonderkarpor hell, even take the general concept and try to replicate it with new hallways and floors and make a full game out of it. I'd pay just to keep the original spooky hallway alone05/29/2015 - 9:35am
WonderkarpIf they were smart, they would just change the ending "Silent Hills" Teaser and keep the game out on PS4 as a Peace Offering. It stands on its own.05/29/2015 - 9:34am
 

Be Heard - Contact Your Politician