EA'S Peter Moore Challenges Obama

June 21, 2009 -

When President Obama linked video games to a sedentary lifestyle in a speech to the American Medical Association last week, Peter Moore sensed a marketing opportunity.

On Friday the EA Sports boss posted a "challenge" to Obama on his official blog. As you might guess, there's an EA product involved:

It may be time for the President and his family to put their Wii to good use and fire up the 30-Day Challenge with EA SPORTS Active.  This is a “game” even the President may not want to “step away” from...

In fact, I know [Obama is] in pretty good shape, but I guarantee the President wouldn’t look quite so smooth walking across the White House lawn to Marine One the morning after his first session with EA SPORTS Active (especially if he does those pesky lunges)! ...

Mr. President, here is my challenge to you: Try EA SPORTS Active and I guarantee you’ll need aides saying “Yes You Can!” to finish your first workout.


Comments

Re: EA'S Peter Moore Challenges Obama

I wish someone would go ahead and ban Neo_DrKefka, he hasn't made a single comprehensible post on here and he adds nothing of value. He is without merit.

Also, you guys with your blind EA hatred are pretty funny. This is a GOOD thing that Peter Moore has done here. Letting Obama know that not all games are about sitting on your ass, and it kills 2 birds with 1 stone, because it's also good marketing.

Seriously, what's to hate here? Are companies that you don't like not allowed to do marketing anymore? The insane levels of nerd hate here get to me sometimes. 

Re: EA'S Peter Moore Challenges Obama

This.  Just because EA has done some crappy things in the past, doesn't mean this guy doesn't have a point.  Given Obama's seeming inability to comprehend that games are not evil (he seems to think that games are the only thing at fault for lower test scores and increased lethargy), what Moore said should ring true to all of us.

 

Freedom of speech means the freedom to say ANYTHING, so long as it is the truth. This does not exclude anything that might hurt someone's feelings.

--- With the first link, the chain is forged.

Re: EA'S Peter Moore Challenges Obama

THIS IS TREASON! THIS IS MADNESS HOW DARE HE QUESTION THE GOD PRESIDENT!

Re: EA'S Peter Moore Challenges Obama

Is that comment your idea of a joke?

No wait scratch that, everything you say is a joke.

Re: EA'S Peter Moore Challenges Obama

 I don't like Moore's games (not a fan of sports games) but I do like his attitude. All of his interviews and such are always amusing, and he really does stand behind his products. 

Re: EA'S Peter Moore Challenges Obama

EA, shut up and quit being cheap whores that care more about money than game quality.

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Re: EA'S Peter Moore Challenges Obama

Death penalty for lobbying or advertising to kids I say!!
Who's with me?!?!

 


I am a criminal because I purchase media,I am a criminal because I use media, I am a criminal because I chose to own media..We shall remain criminals until Corporate stay's outside our bedrooms..


http://zippydsmlee.wordpress.com


Copyright infringement is nothing more than civil disobedience to a bad set of laws. Let's renegotiate them.

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Re: EA'S Peter Moore Challenges Obama

Be careful, Mr. Moore.  Barack Obama may declare the need to bail EA out, and fire you.

 

Freedom of speech means the freedom to say ANYTHING, so long as it is the truth. This does not exclude anything that might hurt someone's feelings.

--- With the first link, the chain is forged.

Re: EA'S Peter Moore Challenges Obama

EA needs no bail out, they're doing just fine. As for the challenge, Obama should take it,

http://www.magicinkgaming.com/

Re: EA'S Peter Moore Challenges Obama

It was a joke.  In case you don't get it, I was commenting on President Obama buying banks and car companies, claiming he doesn't want to run them, then tells them they can't do anything they used to do anymore, even though it can be argued that excessive government intrusion on their particular industry is why they failed in the first place.

 

Freedom of speech means the freedom to say ANYTHING, so long as it is the truth. This does not exclude anything that might hurt someone's feelings.

--- With the first link, the chain is forged.

Re: EA'S Peter Moore Challenges Obama

"it can be argued that excessive government intrusion on their particular industry is why they failed in the first place"

It can be argued, but only very poorly by delusional whackadoodles.

Re: EA'S Peter Moore Challenges Obama

After all their financial mistakes, poor PR, and NFL lawsuits, I sincerely doubt EA's smelling like greenbacks.

Obviously, this isn't about exercise; it's about selling EA games. EA has no respect for the Wii (which is one reason they're hurting) but it's the one console we know the president has. If we knew Obama had a 360, Moore would have suggested that instead. He doesn't care about the president's health; just think about the bragging rights. "EA: The Executive Decision!"

Re: EA'S Peter Moore Challenges Obama

EA probably still turns a healthy profit, NFL games cost peanuts to develop, and make relatively large profits, that player scandle wouldn't have dented their earnings to much.

As for mr. Moore's comments, just a PR stunt, nothing more. This is EA we're talking about here, it's not as if being genuine is something that comes natural EA let alone an EA Executive.

 
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prh99Maybe it's time to rethink your strategy if your enemy doesn't have to make stuff up.02/01/2015 - 5:01am
prh99Also if you don't like someone, harassment and scandals will only get them more attention. Zoe Quinn would probably not be as well known if not for various harassers.02/01/2015 - 5:00am
prh99Personally, I just clicked the three vertical dots the first YouTube recommended one, haven't seen one since. Too bad I can't get rid of Pewdiepie video recommendations that easily.02/01/2015 - 3:19am
prh99Just don't watch the videos, who cares what she does or doesn't do. If her audience likes it so be, if they think she's doing something she shouldn't they'll stop watching.02/01/2015 - 3:14am
WonderkarpAndrew Yoon Died http://www.gamerevolution.com/news/rip-andrew-yoon-3096901/31/2015 - 10:26pm
Matthew Wilson@ea so much happened this week its not funny. fcc broadband, Nintendo, sega, and sevral other big stories. was not a slow week lol01/31/2015 - 8:50pm
Andrew EisenWasn't on the list but we can certainly talk about it.01/31/2015 - 8:45pm
Matthew WilsonI know its not directly related to games, but are you going to tak about the fcc raising the definition of broadband to 25/3?01/31/2015 - 8:33pm
Wonderkarpwell we had to christen it some way01/31/2015 - 7:13pm
Andrew EisenThank goodness the Shout box now goes back 100 shouts, eh folks?01/31/2015 - 7:10pm
Wonderkarpyouve said youre stuff. I gave you a point on one thing.01/31/2015 - 7:04pm
Andrew EisenNo, they're facts. Not beliefs. Not opinions. Facts. Do I need to list them all for you again? I'm happy to oblige.01/31/2015 - 7:02pm
Andrew EisenAnd I have seen no evidence (and would find it very hard to believe) that her fans and funders, even the most radical, would be the ones perpetuating that nonsense.01/31/2015 - 7:01pm
Wonderkarpabout as right as Glenn Beck is about the gays, man. Its all your beliefs and opinions.01/31/2015 - 7:01pm
Andrew EisenI didn't say you did. And this talking head is still right about everything he's said so far.01/31/2015 - 6:58pm
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WonderkarpYou can keep saying that all you want. Its just a talking head, man. there's all the proof in the pudding. I never said she was trying to take away games, or get rid of male protagonists, or any of the BS thats perpetraited by her more radicalfans/funders01/31/2015 - 6:56pm
Andrew EisenNo, as I've spelled out throughout this discussion, you're wrong.01/31/2015 - 6:53pm
Wonderkarpok. that one I am wrong. I'll give you that one. That was one I didnt research properly. BUT I'm right on the others.01/31/2015 - 6:53pm
Andrew EisenFact: It makes no difference whether she recorded the footage or not. Fact: yes she does have a Section 107 'fair use' disclaimer at the end of every video and in the video description.01/31/2015 - 6:47pm
 

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