Happy Birthday ESRB: Game Biz Unveiled Rating System to Congress 15 Years Ago

Happy Birthday ESRB: Game Biz Unveiled Rating System to Congress 15 Years Ago

July 29, 2009

It was 15 years ago today that the video game industry introduced the ESRB rating system to Congress, reports Wired's This Day in Tech blog.

The move came in the wake of Congressional criticism of game violence, particularly the original Mortal Kombat, which seems laughably tame by today's standards. Wired's Chris Kohler writes:

The [Congressional] hearings were largely a response to the popularity of... Mortal Kombat...

Nintendo chairman Howard Lincoln and Sega vice president Bill White took potshots at each other during the hearing. Lincoln said that the Sega CD game Night Trap, another photorealistic, occasionally violent game that the company had rated MA-17, “simply has no place in our society” and testified that “small children” had bought it.

Meanwhile, White’s position was that Sega was more responsible than Nintendo, because his company had [its own] rating system in place...  [Connecticut Sen. Joe] Lieberman would later express his shock that the two executives went after each other with such ferocity.

Lieberman's threat to regulate game content via legislation persuaded the game biz to get its act together. The IDSA (now known as the ESA) was formed and quickly set up the ESRB, which went into operation on September 1st, 1994.

Comments

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

IIRC, Lieberman testified that the goal of Night Trap was to trap the women in the game and mutilate them, wich is complete BS.

The goal was to prevent that.

An all too typical case of politicians failing to do any homework and talking out of their butts on topics they are completely ignorant of.

------ Ago. Perceptum. Teneo.

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

I assume that this was when the infamous "promise to Congress" which forever contractually bound the manufacturers and the ESRB to an entirely voluntary rating system was made.

 

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

And now there are people who would like to eliminate it and replace it with a far more restrictive system

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

Those who condemned Night Trap for its violence would have been completely humiliated had they ever bothered to take a look at it.

 

Andrew Eisen

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

No one actually EVER looks at it. They just jump on the bandwagon. News organizations have done this for years.

----
Papa Midnight
http://www.thesupersoldiers.com

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

The people who attacked this game are idiots

You run out of bullets not enemies

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

We need to get a gamer into the Senate and just have him start a filibuster in which he brings in a giant screen and a PS3 and just plays games in front of the Senate and talks them through them.

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

I'd rather them bring an Xbox 360 or a PC; For only one reason, Mass Effect isn't on the PS3 so we can't show them the hot naked tits everywhere lesbian action.

----
Papa Midnight
http://www.thesupersoldiers.com

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

So part of the ESRB's creation was due to complete falsehoods about Night Trap perpretraded by completely ignorant politicians?

Yeah, yet another reason why the ESRB needs to crawl away and die.

-Ultimately what will do in mankind is a person's fear of their own freedom-

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

"Lieberman's threat to regulate game content via legislation persuaded the game biz to get its act together."

If by "get its act together" you mean "do exactly what the government wanted them to do while getting to pretend it was all voluntary", then yeah... the industry got its act together. The music industry, too, was once similarly threatened, and so with the movie industry, and the comic book industry. They all caved to pressure from congress. It's regulation through intimidation.

I wonder what's the point of having constitutionally protected speech when the industries that produce such speech will bend over backwards at any threat of regulation.

I wish more industries had the backbone to tell congress to fuck off just like webmasters did back when congress tried to regulate internet content (Communications Decency Act).

Re: Happy Birthday ESRB: Game Biz Unveiled Rating System to ...

The worst offenders when it comes to willingly bending over are broadcast radio and television. I suspect it has something to with the fact that they need their FCC licenses in order to keep on broadcasting. 

GamePolitics ShoutBox

Posted 11/21/09 at 09:44pm
Flamespeak: I still think military personell, killing other military personell, on a military complex should be handled by military courts.
Posted 11/21/09 at 09:43pm
Flamespeak: I could see this a mixture of the two charges rather than just one or the other.
Posted 11/21/09 at 09:43pm
Flamespeak: I think this was mainly a person who snapped, but evidence is showing he definitely had strong inlinations to islamic-extremism.
Posted 11/21/09 at 09:41pm
Flamespeak: People are trying to claim that Hasan's actions were not terrorism. I don't jump on the 'terror train' like others, however
Posted 11/21/09 at 09:38pm
mentor07825: Britain certainly does deserve it! And the French! God damn it, it was a hand ball!!!
Posted 11/21/09 at 09:34pm
ZippyDSMlee: mentor07825:Well Brittan dose deserve it....
Posted 11/21/09 at 09:33pm
ZippyDSMlee: Alyric:I don;t hasliburton having to pay back billoins... don;t you love it when the rich roll over the goverment without a care?
Posted 11/21/09 at 09:32pm
mentor07825: I say we nuke the whales, for the benefit of both mankind and the environment.
Posted 11/21/09 at 09:28pm
Austin_Lewis: I say we try Al Gore too. I always said he was in on the racket.
Posted 11/21/09 at 09:16pm
Alyric: The leaked information proves these organizations knowingly defrauded governments (i.e., taxpayers) out of billions of dollars. Yet there will probably never be a trial.
Posted 11/21/09 at 09:15pm
Flamespeak: working on other things makes me angry. I might have had a jet pack by now. :p
Posted 11/21/09 at 09:14pm
Flamespeak: Just thinking of all the time and manpower wasted to try and make things emit less CO2 emmision that could have been spent
Posted 11/21/09 at 09:07pm
Alyric: @Zip: FYI, the construction of solar panels puts out more pollution than any form of energy production. To say nothing of the toxic components of the panels that cannot be recycled.
Posted 11/21/09 at 09:04pm
ZippyDSMlee: I know I know not the point.
Posted 11/21/09 at 09:01pm
ZippyDSMlee: Mmmmmm box the panels in so you can see them from the side or below?
Posted 11/21/09 at 09:01pm
Flamespeak: and ways that aren't really hurting anything, then let them instead of forcing change on them.
Posted 11/21/09 at 09:00pm
ZippyDSMlee: Ya make it a optional program, you get the 10% and no recoup on engery gained from the panels :P
Posted 11/21/09 at 09:00pm
Flamespeak: I am not saying that using solar panels is a bad idea, but if a town's populace wanted to keep their old look
Posted 11/21/09 at 09:00pm
Flamespeak: might as well outlaw all muscle cars and make it so no parts could be made for them
Posted 11/21/09 at 09:00pm
ZippyDSMlee: Meh balance it out raise the rates by 10% t so they can put panels out.
Login or register to post shouts