If Necessary, EMA Preparing for Media Testing

September 18, 2009 -

The Entertainment Merchants Association (EMA) has informed replicators and disc manufacturers on the steps they may need to take in order to comply with the Consumer Product Safety Improvement Act (CPSIA).

The act calls for “children’s products” to undergo testing for lead and “children’s toys” to be tested for phthalates (industrial compounds). According to Home Media Magazine, the EMA has asked for an exemption for physical media, but the broad scope of the act appears to have left many questions on both sides of the fence as to what exactly needs to be tested.

Previous testing by Cinram, Arvato Digital Services, Technicolor and The Walt Disney Co. have shown “neither lead nor phthalates appear in significant levels in home entertainment products.”

Sean Bersell, EMA Vice President of Public Affairs, commented on the confusion:

There’s a lot of uncertainty out there. As the Consumer Product Safety Commission (CPSC) starts to provide more guidance … some of these issues will resolve themselves.


Comments

Re: If Necessary, EMA Preparing for Media Testing

How exactly does one pronounce "phthalates"?  I think the guy in charge of naming compounds accidentally sneezed while he was coming up with that'n.

Re: If Necessary, EMA Preparing for Media Testing

I would imagine that disc production does not vary much from location to location. There might be some differences in the materials used to print on the discs.

 

I would think that if they test a few and they're fine, there would be no need for routine testing.

Re: If Necessary, EMA Preparing for Media Testing

I was just reading about this law on CNN. Apparently, given the way the law is worded, it applies to individual sellers as well.

For example, if you decide not to send back your kids Easy Bake Oven during a safety recall and then try to sell it at a yard sale you could be hit with hundreds of thousands of dollars in fines.

Re: If Necessary, EMA Preparing for Media Testing

Thank god I don't do yard sells then.

http://www.magicinkgaming.com/

Re: If Necessary, EMA Preparing for Media Testing

Because kids are going to be putting DVDs into their mouths? 

I guess if they're testing everything, they really have to test EVERYTHING.

Re: If Necessary, EMA Preparing for Media Testing

What about lead in a kid's pencil?

Re: If Necessary, EMA Preparing for Media Testing

You chastise me for misspelling "likelihood," and throw out this retarded crap?  Oh, wow.

I wanna go farther, but it would be too easy.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: If Necessary, EMA Preparing for Media Testing

Obviously, you've never heard of the expression "lead in the pencil" used with reference to the erectile function of the male genitalia. Nor have you heard of anyone being "flippant" when posting a comment. Matter of fact, I suspect there's any number of things of which you've simply never heard. That's what makes ignorant people ignorant.  

Re: If Necessary, EMA Preparing for Media Testing

Nice try, but no dice.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: If Necessary, EMA Preparing for Media Testing

No dice, why not? Because you're prepared, as is your habit, to argue against common knowledge*, or because you, with your world-renowned skills of clairvoyance, can read my mind better than I can and, thus, are prepared to tell me what I was thinking when I posted? Which one is it, monkey-boy?
 
 
 
_______________
 
* "put lead in one's pencil" (idiom) - enhance or restore sexual vigor, as in "Try one of these hot peppers; that'll put lead in your pencil." This phrase, a euphemism for causing an erection, is considered far more vulgar than the contemporary synonym "put hair on one's chest," alluding to a secondary male sex characteristic. [Colloquial; c. 1900]
 
Source: The American Heritage® Dictionary of Idioms by Christine Ammer. Copyright © 2003, 1997 by The Christine Ammer 1992 Trust. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.
 
 

Re: If Necessary, EMA Preparing for Media Testing

I'm merely using your own verbal argument techniques against you.  You said something retarded and I called you on it.  Your bullshit excuses won't cut it.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: If Necessary, EMA Preparing for Media Testing

Again, I ask you: Which part of what you call my "bullshit excuse" is bullshit? The use of the idiom or my state of mind? Or are you merely and once again using your oft-employed technique of proving that "it must be so" by simply saying "it must be so" with nothing more said? Is it bullshit simply because you say it's bullshit? 

And just so you're aware, the difference between you saying something retarded and me calling you on it and whatever it is you're now feebly attempting to do is that you always say something retarded. I didn't. I happen to be fully aware that the substance found in a modern pencil isn't lead but, rather, is graphite. Let me spell it for you: f-l-i-p-p-a-n-t.

I, unlike you, didn't acquire what knowledge I have sitting at the feet of Sarah Palin.   

Re: If Necessary, EMA Preparing for Media Testing

Now now, settle down, children.

Re: If Necessary, EMA Preparing for Media Testing

Far as I know, pencils haven't used lead in a long time.  It's all graphite these days.

 

Andrew Eisen

 
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Andrew EisenSleaker - I'd say that's likely. From my experience, most who have a problem with Sarkeesian's videos either want to hate them in the first place (for whatever reason) or honestly misunderstand what they're about and what they're saying.08/29/2014 - 3:16pm
james_fudgeWe appreciate your support :)08/29/2014 - 2:55pm
TechnogeekIt gives me hope that maybe, just maybe, the gaming community is not statistically indistinguishable from consisting entirely of people that your average Xbox Live caricature would look at and go "maybe you should tone it down a little bit".08/29/2014 - 2:49pm
TechnogeekI just want to say that while I've disagreed with the staff of this site on several occasions, it's still good to see that they're not automatically dismissing Anita's videos as a "misandrist scam" or whatever the preferred dismissive term is these days.08/29/2014 - 2:49pm
E. Zachary KnightZippy, So you can't find even one?08/29/2014 - 1:04pm
ZippyDSMleeAndrew Eisen:Right because shes prefect and never exaggerates... *rolls eyes*08/29/2014 - 12:53pm
SleakerAnd honestly, nearly all of the games she references, or images she depicts I've always cringed at and wondered why they were included in games to begin with, from pinups through explicit sexual depictions or direct abuse. I think it's cheap storytelling.08/29/2014 - 12:35pm
Sleaker@AE - aren't most people fundamentally misunderstanding her at this point? haha.. On a related note I think a lot of the backlash is coming from males that think she is telling them their 'Generic Male Fantasy' is bad and wrong.08/29/2014 - 12:33pm
Andrew EisenAnd no, I don't think the female community would be upset over the performance of a case study in and of itself. Possibly the mostivations behind such a study, the methodology or conclusions but not the mere idea of a case study.08/29/2014 - 12:29pm
Andrew EisenAmusingly, these videos aren't saying you can't/shouldn't use tropes or that sexual representations are inherently problematic so those are very silly things to have a problem with and indicate a fundamental misunderstanding of the series.08/29/2014 - 12:29pm
SleakerDo you think the female community would get extremely angry over a male doing a case study on the negative impact of sex-novels and their unrealistic depiction of males and how widespread they are in american culture?08/29/2014 - 12:25pm
SleakerThe other thing that people might find problematic is that they see no problem with sexual representations of females (or males) in games. And realistically, why is there anything wrong with sexual representations in fiction?08/29/2014 - 12:24pm
SleakerTo even discuss or bring up these issues at a cultural level to begin with. Going straight for games to many probably feels like a huge overstepping given that it's interactive story in many cases, and when you're telling a story why can't you use tropes.08/29/2014 - 12:21pm
SleakerI think a large part of the controversy stems from the idea that games aren't culture setters, but culture reactors, and simply depict what is already in culture. So people don't care that games use tropes or are blind to them because we've failed ...08/29/2014 - 12:20pm
AvalongodBesides, what better way to make her point for her than to respond to her opinion by behaving like a misogynistic asshole. Sure, it may be a troll account, but that doesn't make it "ok"08/29/2014 - 12:19pm
AvalongodWhether Sarkeesian is "right" or "wrong" is not relevant, neither she nor any other woman should have to expect that her opinion will be met with death threats or even just sexist language.08/29/2014 - 12:18pm
Andrew EisenOh, may as well. Zip, I challenge you to cite three specific examples from the TvW videos (use direct quotes and time stamps) and explain how/why they ring hollow or are over exaggerated.08/29/2014 - 11:56am
Andrew EisenZip - Bullies on both sides? What both sides? And of course bullies are worse than people who aren't bullies.08/29/2014 - 11:23am
Neeneko(2) yes, male tropes also have problems and gender studies looks at those too. But this highlights a privilage problem, the idea that if male issues are not brought up too female issues should not be discussed.08/29/2014 - 10:42am
Neeneko@ZippyDSMlee - jumping back (1) one can acknowledge systemic problems without requiring every male be a Neanderthal.08/29/2014 - 10:42am
 

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