America’s Army Extremely Effective Recruitment Tool

November 17, 2009 -

America’s Army has proven a boon to U.S. Armed Forces recruiting, but opinions are still split as to whether or not gamers have any advantages in the arena of war, according to an article in today’s Washington Examiner.

In testimony to Congress regarding the success of converting virtual soldiers to real ones, the Army called the America’s Army game more effective than “any other method of contact.”  This statement correlates with a study done in 2008 by the Massachusetts Institute of Technology, which found that “30 percent of all Americans age 16 to 24 had a more positive impression of the Army because of the game and, even more amazingly, the game had more impact on recruits than all other forms of Army advertising combined.”

The story quotes an Air Force Colonel, Commander of a Predator drone squadron, as stating that the younger, videogame generation were naturals at piloting the remote-controlled aircraft; however he thought that the same group suffered when attempting to consider the consequences of their actions:

The video game generation is worse at distorting the reality of it [war] from the virtual nature. They don't have that sense of what really going on. It [videogames] teaches you how to compartmentalize it.


Comments

Re: America’s Army Extremely Effective Recruitment Tool

Well they're still making the game so it has to be effective at what is doing.

http://www.magicinkgaming.com/

Re: America’s Army Extremely Effective Recruitment Tool

This is one of my favorite games as a gamer. I used to play the original game all the time about 6 yrs ago. I still want to play it, but my comp. is soooooo slow for it.....need more memory. Going to get new comp. parts to rebuild a new one & then get the game. It is free to play though. & You do go through the classes of how to be a medic & save lives & take tests on it. It is pretty amazing. I still want to play this game. I am a huge fan of this game & it makes me feel like (when I was playing at the time) that I was a real soldier in this game or just me playing it & seeing what a soldier sees. But there is a diff. between action & saying & doing.

All in all, before my brother joined the U.S. Army, the recruiting station where he was had up the shooting range from this game to see what your score was & it would be the same in real life. My brother is still in the U.S. Army in Belgium right now. Over there for the next 3 yrs. Going to Germany for 3 wks training to get his SGT rank. It is basically leadership training/skills. He & I were in Army JROTC in HS. I loved it & so did he. He plays Counter Strike all the time & loves it. & a lot of soldiers do play it from what he says & WOW. So many games can be effective for gamers to be soldiers. Not just AA.

 

 

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Re: America’s Army Extremely Effective Recruitment Tool

Don't know, but AA3 was a complete failure. And the news of AA being an effective way of reaching out to recruits is rather dated.

Re: America’s Army Extremely Effective Recruitment Tool

Its either effective or like a good bit of piracy those who were going to join anyway bought the game.



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Matthew Wilsonhttp://www.forbes.com/sites/insertcoin/2015/02/28/the-world-is-nintendos-if-only-theyd-take-it/ I think this is a interesting op-ed, but yeah it kind of is stating the obvious.02/28/2015 - 2:52pm
prh99The government probably doesn't need an app, but I was think more along the lines of a company that was going to sell the collected info. “If you're not paying for the product, you are the product” sometimes even if you pay.02/28/2015 - 1:50pm
E. Zachary KnightWhat better way for the government to keep track of you than to get you to install an app that lets you insult the government.02/28/2015 - 11:03am
prh99No, but I looked it up and it's basically spyware. Their privacy policy says their apps tracks among other things your location and browsing habits via cookies.02/28/2015 - 8:20am
Ryan RardinHas anyone here heard of an app called iCitizen? It's basically Yelp for politicians.02/28/2015 - 5:16am
Andrew EisenAh, not linked in the way you (and everyone else) want and expect. That's true.02/27/2015 - 10:06pm
Matthew Wilsonthey are not linked in a way that tracks purchases though. the fact that they have to send a code for the other system shows that they are not linked in the way it counts.02/27/2015 - 9:39pm
Andrew EisenAccounts are already linked. Have been for quite a while. Also, Mario vs. Donkey Kong was announced as a cross-buy title during last January's Nintendo Direct.02/27/2015 - 9:25pm
Matthew Wilsonhttp://www.vg247.com/20…/…/27/olli-olli-3ds-wii-u-cross-buy/ I wounder if this is a sign that Nintendo may finally link accounts across the 3ds/wiiu in the near future.02/27/2015 - 9:18pm
prh99http://www.romanoriginals.co.uk/invt/70931?colour=Blue The dress does comes in white and blue but both have black lace and a sheer back top, I don't see gold or brown. 02/27/2015 - 8:54pm
ZippyDSMleeDungeons was a so bad so good game to me so I been keeping up with its sequel which will more of a Dungeon Keeper clone. As for pre order out of 7 preorders I was not burnt by 2... Add my contempt of most of modern game design.Ya I have all kinds of hurt.02/27/2015 - 8:40pm
MechaTama31I don't even want to know...02/27/2015 - 8:22pm
ZippyDSMleeFun? I can do fun…. I think LOL. Dungeons 2 is on preorder but not via steam... >> Hell I am breaking all kinds of personal butthurt rules to even THINK about pre order...02/27/2015 - 8:12pm
E. Zachary KnightHad some fun discussions about that dumb dress on Facebook. I opened the original picture in GIMP and sampled the colors and determined them to be Blue and Gold. People still say I am wrong.02/27/2015 - 7:41pm
ConsterTime for something completely different: #teamwhiteandgoldllama!02/27/2015 - 7:27pm
ZippyDSMleeAndrew Eisen: I'll try. ^^02/27/2015 - 5:40pm
ZippyDSMlee james_fudge: That’s what I been doing damnit!! *bites your leg*. LOL All but a couple posts have been written in word 2010. This has had my full attention so I’ve been able to keep some consistency up today which is nice a shame it’s still gibberish ><02/27/2015 - 5:38pm
Andrew EisenLike I said, if you want to have a discussion or get a question answered, I'm more than happy to oblige. All I ask in return is you have enough respect for everyone else to take the time to compose a readable post.02/27/2015 - 5:35pm
ZippyDSMleeI suppose it would be poor of me to say this but thank you for taking the time to reply to my questions, it does help me every now and then to discuss things and update or refine my opinion on stuff.. I do miss the forums here….02/27/2015 - 5:31pm
james_fudgeYou could run it through Word :) It's not that hard.02/27/2015 - 5:30pm
 

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