World of Warcraft maker Blizzard Entertainment has donated $1.1 million to the Make-A-Wish Foundation.
The contribution came about as a result of a special WOW-initiative that allowed players to purchase a special in-game pet, the Pandaren Monk (pictured). The donation represents 50.0 percent of the sales of the pet in November and December of last year.
Blizzard made the donation yesterday at its headquarters in Irvine, California and also invited 15 Make-A-Wish kids to attend, who were entertained by the WOW-development team and offered a look behind the scenes of the game.
David Williams, Make-A-Wish Foundation of America president and chief executive officer stated, “Thanks to Blizzard Entertainment and World of Warcraft players around the world, we will be able to grant the heartfelt wishes of even more courageous children with life-threatening medical conditions.”