Left Behind Turns Water into Wine with Chick-fil-A Promotion

March 11, 2010 -

Left Behind Games, which recently merged with fellow Christian game publisher Digital Praise, will see its titles now sold in Berean Christian Stores.

The agreement came about as a result of a recent trial marketing program that took place last year, which saw four “Family Video Game Night” events take place at Chick-fil-A restaurants in California.  The events allowed attendees to try out games for free and receive a 20.0 percent off coupon to be used at a neighboring Berean store. The promotions resulted in 30 games per week sold and $2,500 in monthly sales at a single store, prompting the expansion of the promotion to the remaining Berean locations.

Left Behind hopes to use the strategy at any of the 1,400 Chick-fil-A locations that are in close proximity to the 18 Berean storefronts, or other Christian stores.

Myron Detweiler, VP of Merchandising at Berean Christian Stores stated:

We have never had so much success selling computer games, but, as a result of the Left Behind Games marketing program, we've seen an increase in traffic and sales. Their two-fold strategy involves (1) a Chick-fil-A Video Game Night event held at a local restaurant promoting the games for sale in a local store, and (2) having a Left Behind Games Sales Representative in our store on the weekends to assist us with demonstrating and selling the video games.

Berean has stores in Arizona, California, Georgia, Indiana, Kentucky, Montana, Ohio and Pennsylvania.


Comments

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Er please ignore the double post.

If you go crazy then I will still call you Superman.

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Not only that, but the brand of Christianity promoted by the Left Behind series is inextricably political. You can't seperate the Evangelical Dispensationalist views of the end times from the current political climate in the Middle East, even if you had Gordon Freeman's crowbar.

 

If you go crazy then I will still call you Superman.

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Why is this even news--what's remotely political about it?

www.gameslaw.net

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

In the current climate, one can daresay religion is part of politics, rightly or wrongly.

That and GP is showing what seems to be a relatively slight rise in Christian gaming.

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

If you want evangelism with your fast food, try In-N-Out burger instead. Yeah it will kill you much faster but Animal Style Fries are epicly awesome and literally everything great about America. 

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

I've never eaten there, never even seen one of those restaurants.

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Hopefully it will work well enough for them to create more interest in this type of marketing- I loved the Burger King games (for what they're worth).

That said, I don't go to Chick-Fil-A specifically because of their religious affiliation. 

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Yep, nothing sell games like some pretty damn good chicken sandwiches *nom nom nom*

http://www.magicinkgaming.com/

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

I prefer the waffle fries myself *crunch crunch crunch*

Hunting the shadows of the troubled dreams.

Hunting the shadows of the troubled dreams.

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

I read about that place in one of Jeff Foxworthy's books. It really that good?

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Yeah, its the best $3 you can spend at any fast food place.

http://www.magicinkgaming.com/

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Then if I get the chance I may try it ,but ignore the game trials.

Re: Left Behind Turns Water into Wine with Chick-fil-A ...

Least they're going after their real target audience this time.

 
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Andrew EisenMP - I love that game but damn my squadmates are bozos.09/21/2014 - 10:05pm
MaskedPixelanteSWAT teams should be banned until they; 1. Learn not to walk into enemy fire, 2. Learn to throw the flashbang INTO the doorway, not the frame and 3. Stop complaining that I'm in their way.09/21/2014 - 9:53pm
Craig R.I'm getting of the opinion that SWAT teams nationwide should be banned. This probably isn't even the most absurd situation in which they've been used.09/21/2014 - 9:26pm
Andrew EisenAnd, predictably, it encouraged more parody accounts, having the exact opposite effect than what was intended.09/21/2014 - 7:07pm
E. Zachary KnightThis is called a police state people. When public officials can send SWAT raids after anyone for any offense, we are no longer free.09/21/2014 - 6:41pm
E. Zachary KnightJudge rules SWAT raid tageting parody Twitter account was justified. http://www.theguardian.com/world/2014/sep/19/illinois-judge-swat-raid-parody-twitter-peoria-mayor09/21/2014 - 6:41pm
MechaTama31quik: But even if it did break, at worst it is only as bad as the powder. Even that is assuming that it is dangerous through skin contact, which is not a given if its delivery vehicle is a syringe.09/21/2014 - 4:30pm
MaskedPixelantehttp://www.forbes.com/sites/insertcoin/2014/09/20/isis-uses-gta-5-in-new-teen-recruitment-video/09/21/2014 - 4:25pm
quiknkoldSyringes can break. And in a transcontinental delivery, the glass could've broken when crushed. I work in a mail center. Shit like this is super serious09/21/2014 - 3:25pm
E. Zachary KnightIt doesn't matter what is inside the needle. As long as it requires him to take the step of purposefully injecting himself, the threat of the substance is as close to zero as you can get.09/21/2014 - 1:27pm
quiknkoldEzach: I'm not talking about the needle. I'm talking about what's inside. Geeze. Depending on what it is, the sender could be guilty of bioterrorism.09/21/2014 - 12:51pm
E. Zachary Knightquiknkold, No. That syringe is not worse than white powder or a bomb. The syringe requires the recipient to actually inject themselves. Not true for other mail threats.09/21/2014 - 12:49pm
Andrew EisenThe closest to a threat I ever received was a handwritten note slipped under my door that read "I KNOW it was you." Still no idea what that was about. I think the author must have got the wrong apartment.09/21/2014 - 12:28pm
InfophileThat's what they call it? I always called it hydroxic acid...09/21/2014 - 11:57am
MaskedPixelanteProbably dihydrogen monoxide, the most dangerous substance in the universe.09/21/2014 - 10:14am
james_fudgewell I hope he called the police so they can let us all know.09/21/2014 - 9:07am
quiknkoldIt's pretty gnarly. Depending on what it is, it could be worse than white powder or a fake bomb.09/21/2014 - 9:06am
james_fudgeI just looked it up on UPS.com09/21/2014 - 8:56am
james_fudgeand expensive for an American to ship to London.09/21/2014 - 8:55am
E. Zachary KnightThat is pretty scary. Would have been worse if it were a fake bomb or white powder.09/21/2014 - 8:49am
 

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