Speaking at a Best Buy shareholder meeting at the end of June, a Parents Television Council (PTC) Chapter Director urged the retailer to display M (Mature)-rated games on higher shelves.
Minnesota Chapter Director Phyllis Plum initially praised Best Buy’s efforts in enforcing videogame ratings, but then asked the company to “do more,” stating, “…speaking as one of your customers, a shareholder and most importantly, a grandmother, I’m asking why mature-rated video games cannot be placed on higher shelves.”
Plum cited PTC mystery shoppers as reporting that M-rated games were appearing on lower shelves, “accessible to children.”
She urged Best Buy to:
… demonstrate ‘respect, humility and integrity’ toward your younger customers as your website states, because we have to be constantly concerned with protecting our children and our members’ children from access to the extreme violence and indecency that has engulfed the entertainment industry, specifically in the area of video games.
Plum’s request, unfortunately, does not take into account short adults or exceedingly tall children.
Thanks EZK! | Image from HelloAuki