Vietnam Using Games to Lure Users to State-Owned Social Website

October 5, 2010 -

Vietnam has been implementing a series of measures aimed at attempting to curb what it believes is an overenthusiastic reliance on online gaming, but it isn’t above using games to lure the populace to a new government-backed Facebook competitor.

The state-owned Vietnam Multimedia Corp. launched a beta version of a social networking website called go.vn earlier this year. As detailed by the Wall Street Journal, the website requires prospective users to register using full names and government-issued identity numbers.

To help lure younger Vietnamese, the site features “several state-approved videogames, including a violent multiplayer contest featuring a band of militants bent on stopping the spread of global capitalism.”

The Journal piece mentions a university student named Pham Thanh Cong, who was waiting for “his turn to play an online shoot-'em-up game at a street-side Internet café.” When asked about go.vn, Cong replied, “I didn't even know it existed.”

Cong is just the type of user that the site wants to attract, as explined by Vietnam Multimedia's Vice Director Phan Anh Tuan, who said that “he hopes the site will gain a mass following among the country's hordes of videogame enthusiasts by offering cheap, easy access to some of their favorite games.”

The country had previously banned all media ads for online games, forced Internet Cafes to stop offering game services between 11PM and 6AM every day and proposed limiting gamers to three hours of playtime (for particular games) per day.


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Re: Vietnam Using Games to Lure Users to State-Owned Social ...

Brain washing, its good for uuuuuu!


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Infophile@Goth: If you're not willing to entertain the idea you might be wrong, fine. That's your right. But why should anyone else entertain the idea that you might be right? If they go by the same logic, they already know you're wrong, so why listen to you?07/02/2015 - 3:53am
MattsworknameEh, I love the new batmobile personally, it's a blast to mess aroudn with. Plus, the game is set in a situation that mroe or less leaves batman with no choice but to go full force. And even then, it still shows him doing all he can to limit casualties.07/01/2015 - 11:38pm
Andrew EisenAgreed. Luckily, we don't seem to be in danger of that of late. No one's suggesting, for example, that tanks shouldn't be in video games, only that the tank in Arkham Knight is poorly implemented and out of place from a characterization standpoint.07/01/2015 - 11:27pm
MattsworknameConfederate flag, Relgious organizations, etc etc. Andrew isnt[ wrong, just remember not to let that mentality lead to censorship.07/01/2015 - 11:20pm
Mattsworknamefind offensive or disturbing, and that mindset leads to censorship. It's all well and good to say "This would be better IF", just so long as we remember not to let it slide into "This is offensive, REMOVE IT". IE , the current issues surroundign the07/01/2015 - 11:19pm
MattsworknameAndrew and goth both have points, and to that point, I'll say. Saying somethign is improved by changing something isn't a problem, on that I agree with , but at the same time, on of the issues we have in our society is that we want to simply remove things07/01/2015 - 11:18pm
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Andrew EisenI'll give you an example: Arkham Knight is a ton of fun but the tank sucks and the game would be even better without it.07/01/2015 - 9:23pm
Goth_SkunkWell clearly we're diametrically opposed about that.07/01/2015 - 9:03pm
Andrew EisenNot even remotely true.07/01/2015 - 8:59pm
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Goth_SkunkAnd Andrew, I really don't think GRRM or the producers of the Game of Thrones TV show need anyone to tell them what to do to make their products better.They appear to be doing just fine on their own.07/01/2015 - 8:07pm
Goth_SkunkThe only thing not worth talking about, is what shouldn't be talked about.07/01/2015 - 7:47pm
Goth_Skunk@Infophile: It could be a reason, if I were wrong. I'm not.07/01/2015 - 7:44pm
PHX Corphttp://kotaku.com/steam-players-take-justice-into-their-own-hands-virtua-1715215648 anyone seen this, Steam Players Make Their Own Justice, Virtually Imprison Troll07/01/2015 - 7:17pm
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