France Wants to Subsidize Music Purchases

October 15, 2010 -

While France’s three-strike "Hadopi" law targeting illegal downloaders of copyrighted material came across as harsh to some critics, the country has come up with a novel approach to cut down on music piracy—the government will partially fund the purchase of music.

France’s plan is to sell pre-paid cards to be used to purchase music, with the catch, according to the BBC, that cards valued at 50 euros will cost only 25 euros when bought. The government will pick up the other half of the tab.

The cards, targeted towards 12-25 year olds, will only be able to be used on participating websites and consumers will be limited to buying one card per year. If the target of one million cards sold is reached, the initiative could cost France 25 million euros (approximately $35.1 million U.S.) over a two-year period.

Music retailers will also be asked to cut prices and contribute towards a marketing campaign for the cards.

The European Commission is okay with the scheme, with EU Competition Commissioner Joaquin Almunia stating, “The scheme will contribute to preserving pluralism and cultural diversity in the online music industry.”


Comments

Re: France Wants to Subsidize Music Purchases

This is about the dumbest idea I've ever seen!  If the government is subsidizing it, that just means it's being paid for by the taxpayers.  So you're being forced to subsidize other people's music purchases, and you can still be kicked off the Internet for downloading?  That is a crock of shit.  It's a double kick to the balls.

Re: France Wants to Subsidize Music Purchases

I agree completely.  Plus they will probably put some limit on the use of this card so it might not cover all available music anyway.  Perhaps I can only use it in stores to buy CDs, in which case it won't help users who download from itunes or it might not work on certain smaller venders of limited edition releases.  In any event, the government shouldn't be subsidizing companies that can't stay afloat through traditional methods.  If they can't do the job properly, let them crash and burn and someone else will take their place if there is money to be made.

 

 
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MaskedPixelantehttp://www.joystiq.com/2014/04/18/playstation-99-cent-sale-discounts-tokyo-jungle-super-stardust/ Weekend long PSN flash sale. So much stuff is 99 cents for the rest of the weekend.04/18/2014 - 5:59pm
Adam802http://www.polygon.com/2014/4/18/5627928/newtown-video-game-addiction-forum04/18/2014 - 4:14pm
Matthew Wilsonit is a video talking about why certain games/products/consoles do well, and others do not. he back it up with solid research.04/18/2014 - 3:56pm
Andrew EisenI'm not keen on blind links. What is it?04/18/2014 - 3:45pm
Matthew Wilsonthis is worth a whatch https://www.youtube.com/watch?v=MyXcr6sDRtw&list=PL35FE5C4B157509C904/18/2014 - 3:43pm
MaskedPixelanteNumber 3: Night Dive was brought to the attention of the public by a massive game recovery, and yet most of their released catalogue consists of games that other people did the hard work of getting re-released.04/17/2014 - 8:46pm
MaskedPixelanteNumber 2: If Humongous Entertainment wanted their stuff on Steam, why didn't they talk to their parent company, which does have a number of games published on Steam?04/17/2014 - 8:45pm
MaskedPixelanteNumber 1: When Night Dive spent the better part of a year teasing the return of true classics, having their big content dump be edutainment is kind of a kick in the stomach.04/17/2014 - 8:44pm
Matthew Wilsonhttp://www.giantbomb.com/articles/jeff-gerstmann-heads-to-new-york-takes-questions/1100-4900/ He talks about the future games press and the games industry. It is worth your time even though it is a bit long, and stay for the QA. There are some good QA04/17/2014 - 5:28pm
IanCErm so they shouldn't sell edutainment at all? Why?04/17/2014 - 4:42pm
MaskedPixelanteNot that linkable, go onto Steam and there's stuff like Pajama Sam on the front-page, courtesy of Night Dive.04/17/2014 - 4:13pm
Andrew EisenOkay, again, please, please, PLEASE get in a habit of linking to whatever you're talking about.04/17/2014 - 4:05pm
MaskedPixelanteAnother round of Night Dive teasing and promising turns out to be stupid edutainment games. Thanks for wasting all our time, guys. See you never.04/17/2014 - 3:44pm
Matthew WilsonAgain the consequences were not only foreseeable, but very likely. anyone who understood supply demand curvs knew that was going to happen. SF has been a econ/trade hub for the last hundred years.04/17/2014 - 2:45pm
Andrew EisenMixedPixelante - Would you like to expand on that?04/17/2014 - 2:43pm
MaskedPixelanteWell, I am officially done with Night Dive Studios. Unless they can bring something worthwhile back, I'm never buying another game from them.04/17/2014 - 2:29pm
PHX Corphttp://www.msnbc.com/ronan-farrow/watch/video-games-continue-to-break-the-mold-229561923638 Ronan Farrow Daily on Video games breaking the mold04/17/2014 - 2:13pm
NeenekoAh yes, because by building something nice they were just asking for people to come push them out. Consequences are protested all the time when other people are implementing them.04/17/2014 - 2:06pm
Matthew Wilsonok than they should not protest when the consequences of that choice occur.04/17/2014 - 1:06pm
NeenekoIf people want tall buildings, plenty of other cities with them. Part of freedom and markets is communities deciding what they do and do not want built in their collective space.04/17/2014 - 12:55pm
 

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