Namco Bandai Retracts "Inexcusable" Celebration of Chilean Miner Rescue

October 15, 2010 -

Say, did you hear about those Chilean miners that were trapped in a collapsed mine for over two months?  You know, the ones that didn’t have any video games to help pass the time?  Well, all 33 of them were successfully rescued yesterday and to celebrate the occasion, Namco Bandai released an image (seen at left) of characters from its Mr. Driller games superimposed over the Chilean flag with the phrase “Welcome Back!” and the date at the top.

Someone must have found this gesture to be in rather poor taste as Namco Bandai quickly pulled the image, saying on its Twitter that it “lacked consideration.”

"We would like to offer a profound apology to everyone. It was inexcusable."

It’s unknown at this time who raised a fuss.

AE:  Perhaps a lifetime of video game consumption has deadened my ability to empathize but I think the image is thoughtful and cute, certainly nothing requiring such an intense apology.

Via: The Escapist

-Reporting from San Diego, GamePolitics Correspondent Andrew Eisen

 

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Comments

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Not everyone finds Japan's love of "kawaii" aethetics to be appropriate for every occasion.  I'm not offended by it, but "super cute" characters can really rub some people the wrong way (I'm merely turned off by them).  Especially if you've just lived through a 2 month nightmare (for both the miners down below, and their loved ones waiting up above).  So maybe a creepy drill robot child... thing... imposed on the Chilean flag with a bad Spanish translation IS offensive.

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Apperantly the person that complained is a major pussy...

 

Never underestimate the power of idiots in large amounts.

Never underestimate the power of idiots in large amounts.

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Hmmm...I personally am not offended. I think it is kinda cute and in good tastes. However if it did offend someone, good on them for acting quick...I suppose...

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

I am having an amusing time reading over the speculation about the offense since no one is quite clear who was offended or why....

Though in the Escapist thread there is someone from mexico commenting on thier theory that sounds plausible at least:

Here's a company I know nothing about (from a Chilean miner's perspective), presenting me with something with characters I know not what, bastardising my country's flag. Why the fuck are you makeing light of the situation with cartoonish idiocy printed on my nation's flag? OH .. you're a GAMES COMPANY ... for the love of God if this a plug for a game I will find you and hunt you down.

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

So, what the hell was the correct answer for that guy, anyway? Have one of their characters take a dump on the flag and say "fuck your miners"? Heaven forbid a company goes out of their way to celebrate the safety of people in another country. It's not like we said "screw every other country" when they expressed sorrow over 9/11.

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Not to mention that the game they are refering is kind of obscure. I don´t think that many chileans know that game. Also, the broken spanish is kind of lame.

------------------------------------------------------------ My DeviantArt Page (aka DeviantCensorship): http://www.darkknightstrikes.deviantart.com

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Is "Bienvenido de nuevo" the new "Welcome to die"?

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Incidentally, the original post about how the miners had PSP's is still sitting in the archive without an edit saying it's incorrect.  I know there's been a correction in a subsequent post, but people stumbling on the story randomly from a Google search won't see the later post.

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

Seriously. What's the offense here?

You know what, nevermind. On behalf of the rescued miners and their families, I accept Namco Bandai's apology.

I'm Charlie Owens, good night, and good luck.

I'm Charlie Owens, good night, and good luck.

Re: Namco Bandai Retracts "Inexcusable" Celebration of ...

I don't. Why would anyone accept an apology for an image to celebrate the fact that they got everyone out after a mine collapsed on them.

 
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NeenekoIt is long overdue, and things will probably settle down when they accept that the industry does not cater to them and them alone and go back to posturing within their own subculture.10/30/2014 - 10:10am
NeenekoThe community has always been split, with many factions within it, and they used to not interact all that much. Now they are having to confront they are not alone and thus not the one twue gamer identity.10/30/2014 - 10:09am
CMinerMW: The two are not mutually exclusive.10/30/2014 - 10:05am
Matthew Wilsonthe gaming community is going to split in to 2 groups. one wants games reviewed as product, and the other as art with all the social critique that comes with that. at this point i dont think it can be stopped sadly.10/30/2014 - 9:56am
NeenekoIt is a wonderful example of the heart of the issue, people accustomed to being part of defining value slamming into people who have other values.10/30/2014 - 9:53am
E. Zachary KnightAlso, this is a hillarious view of Kickstarter "Fine, still doesn't justify taking people's money they gave her to do a project for herself." talking about Sarkeesian.10/30/2014 - 9:35am
MaskedPixelantehttps://twitter.com/DanSlott/status/527814374459977728 One More Shot at Marriage.10/30/2014 - 8:44am
E. Zachary KnightApparently, it is ok to review a games art on whether or not you like the style, but not ok to review a game's story or theme based on whether or not you like or agree with it.10/30/2014 - 8:40am
MechaCrashComics never change because the people in charge now read comics when they were kids, and keep reverting comics to what they remember. As long as that cycle holds, change will be slow at best.10/30/2014 - 8:18am
Neeneko@ MechaTama31 - That is the big reason fansubs were tollerated for so long in the US, japanese studios kept watch to see which ones became popular via those networks.10/30/2014 - 8:11am
quiknkoldJournalists shouldnt be bigger than the stories they report or products they review.10/30/2014 - 7:48am
E. Zachary KnightHere is some food for thought for gamergaters who want politics out of games journalism. https://www.techdirt.com/articles/20141026/06425828942/journalists-need-point-view-if-they-want-to-stay-relevant.shtml10/30/2014 - 7:18am
quiknkoldI didnt say all games are like that, Conster. Princess Peach was....different. though I had fun with it.10/30/2014 - 7:00am
james_fudgehttp://www.somethingawful.com/news/gamergate-with-cats/10/30/2014 - 5:20am
MechaTama31AE: Japan's doujin scene illustrates an interesting potential solution to that problem. Let people play around with the characters, and keep an eye on things to see what people are buying.10/30/2014 - 12:07am
ConsterI bought, played and liked the game (unlike Smash Basketball *shakes fist*), but that felt iffy to me.10/29/2014 - 10:52pm
Consterquiknkold: if Super Princess Peach had been Super Prince Peach instead, do you think emotions would've been a mechanic?10/29/2014 - 10:51pm
quiknkoldcore meaning Colossus, Storm, Wolverine, and Nightcrawler10/29/2014 - 8:51pm
quiknkoldMatthew, those core x-men were together for almost 2 decades, until one would always be dead so they couldnt have them all together.10/29/2014 - 8:51pm
quiknkoldmore of an unknown. background characters mostly, who had a book but it was mostly a waste. they bring in this powderkeg of diversity and boom. now they could do the same thing and with the right artist and writer and mystique to it...10/29/2014 - 8:50pm
 

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