Viacom Prepares to Dump Games Unit

November 13, 2010 -

Viacom revealed this week that it plans to sell its games business. The company said that it "lacked the expertise" to properly manage the games business. Expertise or no, the company's games division has been losing money hand over fist as of late, as interest in the music videogame sector loses the interest of gamers.

"Harmonix has and will continue to create terrific video games, but for us, it is about focus," CEO Philippe Dauman said.

"The console games business requires an expertise and scale that we don't have, so we have taken steps to sell Harmonix and we are in discussions with several potential buyers."

Where MTV Games and Harmonix end up is anyone's guess but it certainly would be a good fit for EA, who has been publishing Rock Band games for the entire life of the series.

Source: International Business Times

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Re: Viacom Prepares to Dump Games Unit

All this proves is that media companies have no business in the games industry, isn't this CBS/Viacoms third attempt?

 

I shudder to think how Midway is going to do under Warner, which owned Atari sold them, started Time Warner Interactive sold that, and now owns Midway.

Re: Viacom Prepares to Dump Games Unit

 Then again, a lot of the blame on the internet goes to Activision for the downturn of the music gaming genre.  Okay, I admit that I partake in that blame.  I call this time last year as "The Hero Clusterfuck of '09".  If there wasn't really a clusterfuck, I'd have a feeling that DJ Hero would have done better, and that property is pretty unique.

 
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