Poll: Books and Games Top Holiday Buyers' Lists

November 23, 2010 -

According to a new Harris Poll, over half of Americans (53 percent) say they are planning to purchase toys as gifts this year while two in five (40 percent) say they will not purchase toys and 7 percent are not sure. Three-quarters of those surveyed in a household with children (73 percent) say they will purchase toys as gifts this year. I feel sorry for the one-fourth of those kids who live in those other households. These are just some of the results of a special Harris Poll of 3,084 adults surveyed online between October 11 - 18, 2010.

The economy is still taking its toll on holiday spending, no matter what people are planning on buying. While more than two in five toy purchasers (44 percent) say their spending will be no different than last year, over one-third (37 percent) say they will spend less than they did last year while 15 percent say they will spend more than they did last year. Among those toy purchasers with a child in the household, almost one-quarter (23 percent) said they will spend more than they did last year, over one-third (36 percent) said their spending will be no different and two in five (41 percent) said they will spend less than they did last year.

Books, video games and board games are the top purchases this year, according to the polling data. Two in five toy purchasers (43 percent) will purchase children's books, one-third will buy games for consoles (32 percent) and board games (32 percent). Three in ten (29 percent) will purchase arts and crafts, while one-quarter (26 percent) will buy dolls as gifts. One in five will each purchase building blocks and bricks (22 percent), sports equipment (21 percent) and handheld electronic games (20 percent) while 13 percent will purchase game consoles.

Men are more likely to purchase games for consoles (36 percent vs. 27 percent of women), video game consoles (16 percent vs. 9 percent) and sports equipment (29 percent vs. 12 percent).

Find out more at harrisinteractive.com.


 
Forgot your password?
Username :
Password :

Shout box

You're not permitted to post shouts.
Neo_DrKefkaId love to see people come 2gether whether your 4 or against gamergate to gather 2gether and support an anti bullying charity and I would love to see a pro and anti gamegate debate on a neutral platform that promotes discussion and solutions10/20/2014 - 8:33pm
Neo_DrKefkaWhen someone was seriously hurt by a violent altercation. They have a prospective that people who have not had this experience lack. Bullying is a serious issue10/20/2014 - 8:30pm
Papa MidnightStraw Man to the fullest, but it gets the point across.10/20/2014 - 8:26pm
Papa Midnighthttp://i.imgur.com/dw0YPon.png10/20/2014 - 8:25pm
quiknkoldby doing something, Charitable Donations is an example.10/20/2014 - 8:06pm
quiknkoldAndrew : I dont accept any worded apology unless I can look the person in the eye when they say it. For me, he'd either have to make a video so I could read his bodylanguage, or actually do something. actions speak louder than words.10/20/2014 - 8:04pm
quiknkoldwell if they are looking for social pollution, Twitter is a great breeding ground for it. Its a breeding ground for deviance.10/20/2014 - 8:03pm
Andrew Eisenquiknkold - He had three tweets worth of apology the following day.10/20/2014 - 8:00pm
quiknkoldyou know, people keep saying Biddle's comment was sarcasm, but the thing is, Sarcasm doesnt translate well in Tweets. I took his words as really hateful, and unless I see an honest apology, I'm not going to be happy with him.10/20/2014 - 7:38pm
Matthew WilsonI doubt it will change much.10/20/2014 - 7:21pm
MaskedPixelantehttp://www.bbc.com/news/technology-29689949 Google's current piracy fighting plan.10/20/2014 - 6:58pm
Andrew EisenYikes. http://boingboing.net/2014/10/20/vultures-circle-gamergate.html10/20/2014 - 6:25pm
Neo_DrKefkaDestructoid Editor in Chief stepping down after allegations surface about blacklisting will he be next? http://allmannerofnerdery.tumblr.com/post/100526443850/im-leaving-destructoid10/20/2014 - 6:05pm
james_fudgethere's some inside baseball stuff going on in this Andrew - likely some stuff we don't know10/20/2014 - 3:30pm
E. Zachary KnightGreat musical video about online trolling. https://www.youtube.com/watch?v=_nS-QeM2ne810/20/2014 - 2:46pm
Andrew EisenBut again, this whole thing is just too damn vague to form an opinion on.10/20/2014 - 2:40pm
Andrew EisenWithout the original communication, it's impossible to say if it could honestly be misconstrued as a friendly suggestion rather than an employer directive. However, it appears that subsequent emails should have cleared up any doubt.10/20/2014 - 2:40pm
Andrew EisenThose aren't the owner's words, they're Chris Dahlen's. For what it's worth, we do see an email from Gonzalez stating "you've already broken the only rule we set for you!!!!!!!"10/20/2014 - 2:38pm
Michael ChandraSo really the guy's own words strike me as "wah! How dare you disagree with me!" behaviour, which is the sort of childish attitude I am unfortunately not surprised by.10/20/2014 - 2:17pm
Michael ChandraCorrect AE, but then again the owner's own words are about "wishes", not about an order. No "we told him not to", but going against his wishes.10/20/2014 - 2:16pm
 

Be Heard - Contact Your Politician