Rod Humble once swam in the fantasy waters of EverQuest, he lived in the virtual worlds of The Sims, and now he dwells in the hodge podge of Second Life. The former Sony Online Entertainment and EA Play employee is now the CEO of Linden Lab. Humble takes over the role left vacant by Mark Kingdon , who stepped down from the position in June.
"Joining Linden Lab is a very exciting opportunity," said Humble. "I have a long standing interest in the how the boundaries of society and economics change as communications evolve in new ways. Second Life is unique: it sits at the intersection of virtual worlds, avatars, and human contact. The Residents and developers of Second Life have built something very special, I am honored to join the talented team at Linden Lab to help expand this new frontier."
"Second Life has become a consistently large and profitable business with a thriving virtual economy built together with its passionate Resident community," said Linden Lab founder Philip Rosedale. "This has always been a big, long-term vision, it is still early and there is enormous opportunity for growth. With Rod’s fresh insights and deep experience in creating and leading the development of fun, intuitive, immersive entertainment experiences that have attracted massive audiences of loyal users, he’s the right leader to understand what makes us special and bring the next level of growth to Second Life."
Rod Humble served as vice president of product development at Sony Online Entertainment during the heyday of EverQuest. In 2005 he left for the greener pastures of EA’s EA Play label where he oversaw the expansion of The Sims franchise. What Humble will do with Linden Lab and its virtual world is unknown, but we wish him well..