THQ Plans Fake Protest to Promote Homefront at GDC

March 1, 2011 -

THQ is apparently planning a crazy promotional event at GDC for its soon-to-be-released action game Homefront. According to SF Weekly, THQ has hired actors to pose as anti-North Korean protesters, march across the Golden Gate bridge, down the streets of San Francisco, and stopping across the street from GDC at Yerba Buena Gardens.

It seems odd to decry North Korea's "human rights violations" to promote a video game, but THQ's marketing department didn't consult us. The staged promotional event will also feature speeches by global experts, musical performances, and the launch of 10,000 balloons. Nothing says "we've been invaded" like a bunch of balloons, after all.

The "event" will take place on Wednesday in San Francisco.

It will be interesting to see how the mainstream media receives this mock protest. Will they be fooled? Will it insult Koreans? Does it minimize real human rights violations going on in North Korea and around the world? We will have to wait and see, I guess.

Source: SF Weekly


Comments

Re: THQ Plans Fake Protest to Promote Homefront at GDC

It would certainly end up being a call out to journalists who jump the gun without doing research and decry Homefront, only to find out that it was publically (within the specialty news of computer/video games news sites) KNOWN that it was a fake protest.  I'm ready to condemn ANY mainstream news agency that reports it as a real protest.  And applaud any journalist who does their research before hand.  Even if they condemn the fake protest, at least they would have done their research.

Nightwng2000

NW2K Software

http://www.facebook.com/nightwing2000

Nightwng2000 is now admin to the group "Parents For Education, Not Legislation" on MySpace as http://groups.myspace.com/pfenl

Nightwng2000 NW2K Software http://www.facebook.com/nightwing2000 Nightwng2000 is now admin to the group "Parents For Education, Not Legislation" on MySpace as http://groups.myspace.com/pfenl

Re: THQ Plans Fake Protest to Promote Homefront at GDC

This sure worked out great when Electronic Arts did it for Dante Inferno! What could possibly go wrong?

Re: THQ Plans Fake Protest to Promote Homefront at GDC

Oh... everything.

Forgot your password?
Username :
Password :

Shout box

You're not permitted to post shouts.
PHX Corphttp://www.neogaf.com/forum/showpost.php?p=176931667&postcount=12 although it's a little late, a comic strip on neogaf about the "release it now, patch it later" culture08/30/2015 - 7:37am
Papa MidnightBack to when, RedMade? A week ago? (seriously, though...)08/30/2015 - 1:55am
RedMageOh hey, a news station is trying to scapegoat gaming. That takes me back. https://twitter.com/GamingAnarchist/status/63754361236507443208/29/2015 - 1:40pm
Big PermA link to TB twitter with Matt Lees in the replies - https://twitter.com/Totalbiscuit/status/52528604482949939208/29/2015 - 12:16pm
Brad GlasgowWhy would he say the company lies about getting abuse? Oh, because people don't abuse GG?08/29/2015 - 10:38am
Big PermBrad - Matt Lees was also quick to say the company "Gamers Gate" lies about getting abusive messages thinking they were an official GG channel08/29/2015 - 9:11am
Goth_SkunkMGSV: The Phantom Integrity - A Rant by RazörFist. (NSFW on account of language). RazörFist discusses the latest batch of unethical journalist conduct, with a caveat. - http://ow.ly/RwXYT08/29/2015 - 7:10am
Goth_Skunk@Brad: I can.08/29/2015 - 6:13am
Goth_SkunkI assume "Stacy" is a pseudonym. After reading what she went through, I would not be one bit surprised if it is.08/29/2015 - 6:13am
Goth_SkunkA Year of #GamerGate: From Neutral To Anti To Neutral To Pro by "Stacy" - http://ow.ly/RwVeT08/29/2015 - 6:12am
Brad GlasgowI can't believe Matt Lees deleted his positive review of Ethan Carter because Chmielarz is sympathetic to GG.08/29/2015 - 5:30am
Goth_SkunkA GameDev's Year With #GG: The Good, The Bad, and The Ugly by Adrian Chmielarz - http://ow.ly/RwSCd08/29/2015 - 5:18am
Goth_SkunkDespite not being a fan of fighting games I had to check out that R Mika trailer. Loved it. Still won't buy the game though, on account of Isuckatstreetfighteritis.08/29/2015 - 2:42am
MechaCrashI use a Dynex DX-840 headset, but it's discontinued. :( I wanted a mono headset so I could keep the other ear free for my speakers, but it has the bonus of being very light and comfortable, so you don't notice it.08/29/2015 - 12:41am
Big PermSora - I was just having a slow day at work earlier. Now I'm home with vidya!08/28/2015 - 7:54pm
ZippyDSMleeSora-Chan: Blender is easy compared to 3Dmax :P08/28/2015 - 6:51pm
Sora-Chantime to take up a hobby? maybe messing around in GIMP to make wallpapers? use qCAD to design somethin? open Blender and stare at it for a couple hours trying to figure what does what?08/28/2015 - 6:41pm
Big PermAlso, yes. I've been spamming the shoutbox. I don't have much going on today, don't judge me08/28/2015 - 3:25pm
Big PermThanks, but yeah. Not sure I wanna drop that kind of cash :P I don't even mind the sound quality of my krakens, it just hurts to wear em after a couple hours.08/28/2015 - 3:25pm
Sora-Chan@Big Perm: I'm a bit of a fan of the Omega Recon3D headset from SoundBlaster. Though it is a bit expensive.08/28/2015 - 2:36pm

Be Heard - Contact Your Politician