Apple and Google Steal Video Game Market Share

April 15, 2011 -

Apple and Google have stolen 8 percent of the overall video game market, according to analysis by Flurry, an analytics and recommendation service for mobile apps. The analysis is based on publicly available data as well as its own data. Apple and Google now have about 34 percent of the market revenue as well, says the research firm.

A year ago, Flurry claimed that iOS devices garnered about 5 percent of the U.S. video game market from 2008 to 2009. Now with three iOS devices and millions of Android OS devices on the market, it is easy to see why these mobile devices grew as much as 8 percent in the 2009 to 2010 period.

"The magnitude of disruption is increasing, in particular within the portable gaming category," said Peter Farago, vice president of marketing at Flurry.

Indeed. Everyone's lunch is being eaten by mobile devices and software applications sold in various App Stores.

In 2011, Flurry predicts continued smartphone and tablet growth, driven by the launch of the iPad 2, iPhone on Verizon, and future hardware releases on both Android and Apple platforms.

Source: VentureBeat


Comments

Re: Apple and Google Steal Video Game Market Share

Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. It is one of the tops sites which is widely used by many people. Fans of Google's other services, such as Gmail and Google Calendar, say they like the way Google+ works across many of Google's existing products. AI is a commercial endeavor by Google to spark innovation in the android community. Getting educators involved is just a smart way to get credibility behind the whole thing.  The whole project is about money, don’t be naive. Making the apps in AI won’t change Google Market Team’s approval procedures. If anything AI apps are safer as the code is not known to be hackable. There won’t be any malicious code for the most part. Increased market integration is one of our main strategic goals. Search Engine Optimization Spokane can describe how much different markets are related to each other.

Re: Apple and Google Steal Video Game Market Share

A company dedicated to promoting the mobile app market releases a report showing how it's expanding at the expense of other markets? I'm shocked.

Parallax Abstraction
Ottawa, Ontario, Canada

Parallax Abstraction
Ottawa, Ontario, Canada

Re: Apple and Google Steal Video Game Market Share

What I would really be interested in knowing is how much of that is market share they took from other platforms and how much of that is market share they created with their new platform.

Re: Apple and Google Steal Video Game Market Share

^This. It's not "stealing" unless you're actively drawing businesses away.

Re: Apple and Google Steal Video Game Market Share

Not to mention only if they're really in the same market. Mobile gaming feels like a different model and a different market from console, PC, and handheld games. The closest there is to mobile gaming is the indie gaming market on the PC and 360. The indie games lack a publisher and the advantages and disadvantages that come with them: standards because money needs to be made when advertising and publishing is said and done, more risks taken in design or story to find that vein of sales gold because its an independant venture, etc.

usoPreviewPopup
 
Forgot your password?
Username :
Password :

Poll

How do you feel about Amazon buying Twitch?:

Shout box

You're not permitted to post shouts.
lomdrPretty much, Andrew. And hell, it helps that it is a bit reasonably priced too. $8 for 1, $12 for both at once08/28/2014 - 3:43am
Andrew EisenMP - Probably not and for good reason. That term holds a lot of deserved negative baggage.08/27/2014 - 10:02pm
Uncharted NESApprently there is still a classic mode, but...08/27/2014 - 9:34pm
MaskedPixelanteSo, there's been massive positive reception to the Mario Kart 8 DLC bundle. Somehow, I doubt it would have gotten as much positive buzz if they called it a "Season Pass".08/27/2014 - 9:34pm
Uncharted NEShttp://m.pcgamer.com/2014/08/27/quake-live-makes-newbie-friendly-changes-in-latest-update-people-get-mad/08/27/2014 - 9:19pm
Uncharted NESQuake Live makes newbie-friendly changes in latest update, people get mad.08/27/2014 - 9:19pm
Uncharted NESAnd here's another article about it.08/27/2014 - 9:19pm
Uncharted NEShttp://kotaku.com/id-software-lives-dangerously-decides-to-change-classi-162774804308/27/2014 - 9:16pm
Uncharted NESid Software Lives Dangerously, Decides To Change Classic Quake08/27/2014 - 9:16pm
Matthew WilsonI am flying out to pax tomorrow.08/27/2014 - 9:16pm
MechaTama31Haven't been to GOG in a while. Their website reminds me of the old Zune software now...08/27/2014 - 6:01pm
Andrew EisenAlso, I know it's nitpicking but only ONE of the 21 movies on offer goes for $15. Four more are $10 and the rest are $6. But right now, all of them are $6 (except for two that are free).08/27/2014 - 3:22pm
E. Zachary KnightMasked, What are you talking about? I guess you never buy DVDs either?08/27/2014 - 3:21pm
Andrew EisenNot if they've hired more people.08/27/2014 - 3:13pm
MaskedPixelantePlus, now that they're negotiating movies, that's LESS manpower to negotiate true, pre-2000, non-console-port classics.08/27/2014 - 3:08pm
MaskedPixelanteNo rewatch value, once you've seen it there's no reason to rewatch it, and it's 15 bucks down the drain.08/27/2014 - 3:06pm
E. Zachary KnightIndie movies are a great start. They need a great distribution system too.08/27/2014 - 3:04pm
Andrew EisenEven if that were true, so what?08/27/2014 - 3:01pm
MaskedPixelanteYou do realize that there are going to be NO Hollywood movies on this service, right? It's all going to be indie documentaries and stuff like that.08/27/2014 - 2:56pm
Andrew EisenI think it's an awesome next step for GOG and completely fail to see why anyone finds it problematic or improper.08/27/2014 - 2:51pm
 

Be Heard - Contact Your Politician