Apple and Google Steal Video Game Market Share

Apple and Google have stolen 8 percent of the overall video game market, according to analysis by Flurry, an analytics and recommendation service for mobile apps. The analysis is based on publicly available data as well as its own data. Apple and Google now have about 34 percent of the market revenue as well, says the research firm.

A year ago, Flurry claimed that iOS devices garnered about 5 percent of the U.S. video game market from 2008 to 2009. Now with three iOS devices and millions of Android OS devices on the market, it is easy to see why these mobile devices grew as much as 8 percent in the 2009 to 2010 period.

"The magnitude of disruption is increasing, in particular within the portable gaming category," said Peter Farago, vice president of marketing at Flurry.

Indeed. Everyone’s lunch is being eaten by mobile devices and software applications sold in various App Stores.

In 2011, Flurry predicts continued smartphone and tablet growth, driven by the launch of the iPad 2, iPhone on Verizon, and future hardware releases on both Android and Apple platforms.

Source: VentureBeat

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