E3 Expo Revenues Tripled in 2009 Thanks to LACC Return

April 15, 2011 -

Entertainment Software Association tax documents reveal that the return of the Electronic Entertainment Expo to Los Angeles from Santa Monica managed to net the group $12 million. From 2006 to 2009, the Entertainment Software Association changed the format of its annual trade show several times before settling on its current format.

In 2007 the group attempted to downsize the show and moved it from the Los Angeles Convention Center to nearby Santa Monica. While it made the show smaller, it also raised membership due and show fees, which agitated a number of publishers. In 2008, the ESA returned the show to the LA Convention Center, but kept it small. This resulted in reduced revenues for the show that year - from $3.49 million in 2006 to $3.24 million in 2007. Membership fees that year were not enough to offset that shortfall; ESA dues raised $15.22 million in 2007, down from a high of $17.41 million the year prior.

According to the ESA's latest Form 990 filing with the IRS, the return to a large-scale show in 2009 spiked revenues. For the year ending March 31, 2010, E3 revenues more than tripled to $11.76 million. Meanwhile, income from member dues continued to decrease, with the ESA reporting $12.26 million in revenue from member companies, down 20 percent year-over-year. The ESA reported a total of $31.19 million in revenue for the year, up 21 percent from the previous year's $25.78 million. The rest of the group's income came from Entertainment Software Rating Board rating fees ($5.77 million).

Source: GameSpot


 
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benohawkI'm saying that the refrence in the article to the old title would need to be changed well the primary point of the article would be kept the same. Not something that should be an issue if the objective wasn't to be provocative.07/31/2015 - 2:41pm
Andrew EisenYou're saying the article should be altered to fit a different title. I want to know what title you find more appropriate for the copy as is.07/31/2015 - 2:34pm
benohawkIt would take a minor rewrite to the article, but I'd call it 'What is a Gamer' but go for the same point. you don't have to sell to jerks07/31/2015 - 2:33pm
Andrew EisenI still say "clickbait" is thrown around way too casually, to the point where it's completely meaningless. That aside, what alternate title would you suggest?07/31/2015 - 2:22pm
benohawkt was still delibrate clickait, something I would expect from a Gawker outlet, the article would of likely been much better recieved with a nicer title07/31/2015 - 2:18pm
Andrew EisenProvocative title to be sure but I didn't find it inaccurate or not reflective of its text.07/31/2015 - 2:12pm
benohawkGamasutra shouldn't of gotten clicks for the article until they had published under an accurate name instead of some pathetic clickbaiting07/31/2015 - 2:09pm
benohawkThe title of the article meant that the article was worth ignoring, not launching a massive campaign to try and end the site it was on.07/31/2015 - 2:08pm
Andrew EisenI will Ouija him my unceasing indignation!07/31/2015 - 1:59pm
Infophile@AE: The fact that he's dead does a good job of ensuring he won't hear it.07/31/2015 - 1:59pm
InfophileGood to hear. Just wish everyone offended felt that way07/31/2015 - 1:58pm
Andrew EisenRoger Ebert will never hear the end of my disdain for his I Spit On Your Grave review! http://www.rogerebert.com/reviews/i-spit-on-your-grave-198007/31/2015 - 1:57pm
Big PermI don't support the email campaigns. I wouldn't support a comics venue getting them because of being offended, so it'd be hipocritical for me to do it to those who offend me07/31/2015 - 1:53pm
Infophile(cont'd) if it could be proven, it wouldn't merit anywhere near what Alexander has gone through.)07/31/2015 - 1:49pm
InfophileYeah, we can't prove or disprove it. My beef is with those who use the assumed intent to justify the actions taken against Gamasutra and Alexander. If it can't be proven, it shouldn't be retaliated against like that. (Hell, with how mild this was, even...07/31/2015 - 1:49pm
Andrew EisenNo problem. We just prefer to keep the front page clean.07/31/2015 - 1:43pm
Big PermAndrew- Alright, didn't know before.07/31/2015 - 1:42pm
Andrew EisenBig Perm - Not that big a deal, but do try to refrain from the heavier expletives in the Shout box.07/31/2015 - 1:40pm
Big Perm@ Info. I disagree, but we're just both speculating on intent. Is it possible you're right? Sure, but I don't see you being able convince me by saying she would have offended differently07/31/2015 - 1:40pm
Infophile(cont'd) title with the express purpose of offending non-game-devs? If offense was the goal, the article would have been different.07/31/2015 - 1:35pm
 

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