EMA Proud of Retailers for Video Game Ratings Enforcement

April 21, 2011 -

Bo Andersen, President & CEO of the Entertainment Merchants Association today applauded the efforts of video game and DVD retailers in enforcing ratings systems and keeping adult material out of the hands of teenagers. Both groups did pretty well in the latest "undercover shop" by the Federal Trade Commission, which seeks to identify the level of ratings enforcement by leading video game, DVD, music retailers and movie theaters. Andersen said,

"[The] EMA is pleased with the leading performance of its members in enforcement of the video game ratings and the significant improvement in enforcement of the DVD ratings. The credit for these improvements goes to the individual retailers who have made ratings enforcement a part of their corporate culture, and in the case of video games, the ESRB and their ESRB Retail Council."

"These numbers demonstrate once again that industry self-regulation can and does work, and there is no need for punitive government regulation, such as the California video game law that EMA and the Entertainment Software Association are currently challenging in the U.S. Supreme Court."


Comments

Re: EMA Proud of Retailers for Video Game Ratings ...

I'd rather we convert the parents by letting them know it's not the end of the world if their kids are playing M-rated games than telling them that retailers will do their job for them. If we focus on debunking the junk science, we can convince the parents that their kids' interest in violent games and other entertainment is just a natural part of growing up. Over the last decade, people like Jack Thompson and Common Sense Media have worked hard at convincing people that they are bad parents if they let their kids play violent games, and we need to work at undoing that stigma.

And can we end the secret shopper surveys already? With all this talk about where to cut the budget, we can at least save some cash if we drop this and defund the FTC in general.

Re: EMA Proud of Retailers for Video Game Ratings ...

Too bad the s%(twanks won't listen to this because it means they are neither NEEDED nor WANTED!

Hunting the shadows of the troubled dreams.

Hunting the shadows of the troubled dreams.

Re: EMA Proud of Retailers for Video Game Ratings ...

But it strenthens our side, and encourages their supporters, the parents, over to us. They need realize that with industry regulation, they have more control over the content their children access, than with government regulation.

It's the parents we need to convert.

 
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Craig R.Not only that, I'm pretty sure that if actual studies were done, you'd still deny them, Sleaker. After all, it's not what you'd want to hear to support your rose-colored view of GamerGate.09/20/2014 - 1:18pm
Craig R.There IS an issue. Nor do we need a study to show that if you deny it then you're part of the problem.09/20/2014 - 1:17pm
Sleakersimply oust people that do harass others.09/20/2014 - 11:34am
Sleaker@Conster - I can say the same thing if you think there's been more than a handful. Until there's an actual study on rates no one can claim to know how widespread the incidence of harassment is. Thus the best we can do is 'there might be an issue' and...09/20/2014 - 11:33am
ConsterSleaker: if you think there's only been "a handful of" incidents, you have your head stuck *somewhere* - I'm assuming it's sand.09/20/2014 - 5:38am
prh99Most of it's agitprop clickbait anyway.09/20/2014 - 5:27am
prh99A good reason to stop reading reguardless of view pointhttp://www.theguardian.com/media/2013/apr/12/news-is-bad-rolf-dobelli.09/20/2014 - 5:22am
Andrew EisenWell this is unique! A musical critique of the Factual Feminist's "Are Video Games Sexist?" video. https://www.youtube.com/watch?v=-K4s7cV4Us409/20/2014 - 2:41am
Andrew EisenSome locked threads. Some let them be. So, no, I'm not seeing a problem here. No corruption. No collusion. No ethical problem with privately discussing ethics.09/20/2014 - 12:48am
Andrew EisenAnd still, in the end, Tito made up his own mind on how to handle his site. All 150 or so members went off to handle their own sites in their own ways. Some talked about it. Some didn't. Some changed disclosure policies. Some didn't.09/20/2014 - 12:40am
Andrew EisenThere were two comments other than Kochera and Tito's. One pointed out the Escapist Code of Conduct, another comment was in support of Tito.09/20/2014 - 12:40am
Andrew EisenKochera privately expressed his disagreement on how Tito decided to do something. No, I don't consider that crossing a line nor do I consider the exchange an example of the group pressuring him.09/20/2014 - 12:36am
Kronotechnical reasons. Anyways, I need to get to sleep as well.09/20/2014 - 12:29am
KronoAnd he wasn't the only one pushing Tito to censor the thread. If Tito had bowed to peer pressure, we likely wouldn't have gotten this http://goo.gl/vKiYtR which grew out of that thread. Said thread also lasted until a new one needed to be made for09/20/2014 - 12:28am
Krono@Andrew So it's an example of Kuchera crossing the line from reporter to advocate. And an example of the group pressuring for censorship.09/20/2014 - 12:21am
E. Zachary KnightAnyway, I am off to bed. I will probably wake up to all of this being knocked off the shout box.09/20/2014 - 12:20am
E. Zachary KnightKrono, that is the type of reading too much into things that bugs me. Ben did no such thing. Greg had the last word in that part of the exchange. The rest was about how to approach the story and Quinn.09/20/2014 - 12:19am
Andrew EisenSo?09/20/2014 - 12:13am
KronoExcept that the forum thread wasn't harassment, and Kuchera continued to push for the thread's removal after Tito made it clear he didn't consider it harassment.09/20/2014 - 12:12am
Andrew EisenPersonally, I see nothing wrong with someone offering their opinion or the other person making up their own mind on how to run their site.09/20/2014 - 12:06am
 

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