Valve: Steam Sales Data Will Remain Private

April 21, 2011 -

Valve says that it will not be cooperating with various sales tracking firms who want access to internal data from its digital distribution service. Speaking to MCV, Steam’s Jason Holtman said that sharing the data would be counterintuitive if released publicly and that retaining it for developers and publishers only is the best option.

"The idea of a chart is old," said Holtman. "It came from people trying to aggregate disaggregated information. What we provide to partners is much more rapid and perfected information."

Valve provides publishers and developers with hourly updates of download figures. This allows those partners to measure the effectiveness of things like in marketing pushes and special offers. Releasing that data on a monthly basis would be a mistake, according to Holtman.

"If you look back at the way retail charts have been made, they have been proven to be telling an inaccurate story. They apparently had shown how the PC format was dying when it was actually thriving."

While research firms such as NPD Group and Chart-Track might not like the fact that it will not have access to data for the biggest digital distribution platform in the world, Valve is only interested in helping companies it does business with via Steam.

"The point is, it's not super important for a publisher or developer to know how well everyone is doing. What's important to know is exactly how your game is doing - why it's climbing and why it's falling. Your daily sales, your daily swing, your rewards for online campaign number three. That's what we provide."

Source: GI.biz


Comments

Re: Valve: Steam Sales Data Will Remain Private

That is highly disappointing. Valve is assuming that anyone who isn't a Developer or Publisher isn't qualified to assess sales information. I think the information that Steam has on games sales is important for the game industry to thrive. My guess is that Steam is withholding information for selfish reasons.

Re: Valve: Steam Sales Data Will Remain Private

Isn't it the developers choice to share their sales or not?  Valve gives them all the information.  Unless there is some sort of contract that doesn't allow them to share it, which I doubt.  

Pwnage of Empires Xbox 360 Indie RTS

Re: Valve: Steam Sales Data Will Remain Private

The problem is, without any comparison numbers, a developer's sales exist in a vacuum.  If I released a game on Steam, I'd want to know how I was stacking up compared to other titles in my genre, for instance.  That's an important way to gauge popularity and helps determine what features the market is looking for.

It's also kind of backhanded to say that sales aren't important only 24 hours after you've put out a press statement about the four million copies of Portal you sold.  But I guess they couldn't have added that mysterious "and maybe more!" on their figures if Steam sales were public, so perhaps the message here is that only console and retail sales are important?  Come to think of it, is there any way to verify advertised sales figures?  Could I say my game sold ten million copies and get away with it, since according to their policies they wouldn't be able to contradict me?

---
Fangamer

---
Fangamer

Re: Valve: Steam Sales Data Will Remain Private

It would be useful for people trying to gauge how much a certain game has sold total when it's released as a physical disc as well as online, however it would be "bad" from Valve's perspective because they would love for Steam to be the only distribution method and this would go against that ideal.  I don't see why you can't provide both.

 
Forgot your password?
Username :
Password :

Poll

How do you feel about Amazon buying Twitch?:

Shout box

You're not permitted to post shouts.
MaskedPixelantehttp://m.tickld.com/x/something-you-never-realized-about-guardians-of-the-galaxy Right in the feels.08/29/2014 - 6:56pm
AvalongodAgain I think we're conflating the issue of whether Sarkeesian's claims are beyond critique (no they're not) and whether its ever appropriate to use sexist language, let alone physical threats on a woman to intimidate her (no it isn't)08/29/2014 - 5:04pm
prh99Trolling her or trying to assail her integrity just draws more attention (Streisand effect?). Which is really not what the trolls want, so the only way to win (if there is a win to be had) is not to play/troll.08/29/2014 - 5:02pm
prh99Who cares, just don't watch the damn videos if you don't like her. Personally, I don't care as far as she is concerned as long there are interesting games to be played.08/29/2014 - 4:34pm
Andrew EisenZip - And yet, you can't cite a single, solitary example. (And no one said you hated anyone. Along those lines, no one claimed Sarkeesian was perfect either.)08/29/2014 - 3:51pm
Andrew EisenSaint's Row: Gat Out of Hell was just announced for PC, PS3, PS4, Xbox 360 and Xbox One making it the 150th game For Everything But Wii U! Congratulations Deep Silver!08/29/2014 - 3:49pm
ZippyDSMleeI do not hate them jsut think its mostly hyperlobe.08/29/2014 - 3:40pm
Andrew EisenSleaker - I'd say that's likely. From my experience, most who have a problem with Sarkeesian's videos either want to hate them in the first place (for whatever reason) or honestly misunderstand what they're about and what they're saying.08/29/2014 - 3:16pm
james_fudgeWe appreciate your support :)08/29/2014 - 2:55pm
TechnogeekIt gives me hope that maybe, just maybe, the gaming community is not statistically indistinguishable from consisting entirely of people that your average Xbox Live caricature would look at and go "maybe you should tone it down a little bit".08/29/2014 - 2:49pm
TechnogeekI just want to say that while I've disagreed with the staff of this site on several occasions, it's still good to see that they're not automatically dismissing Anita's videos as a "misandrist scam" or whatever the preferred dismissive term is these days.08/29/2014 - 2:49pm
E. Zachary KnightZippy, So you can't find even one?08/29/2014 - 1:04pm
ZippyDSMleeAndrew Eisen:Right because shes prefect and never exaggerates... *rolls eyes*08/29/2014 - 12:53pm
SleakerAnd honestly, nearly all of the games she references, or images she depicts I've always cringed at and wondered why they were included in games to begin with, from pinups through explicit sexual depictions or direct abuse. I think it's cheap storytelling.08/29/2014 - 12:35pm
Sleaker@AE - aren't most people fundamentally misunderstanding her at this point? haha.. On a related note I think a lot of the backlash is coming from males that think she is telling them their 'Generic Male Fantasy' is bad and wrong.08/29/2014 - 12:33pm
Andrew EisenAnd no, I don't think the female community would be upset over the performance of a case study in and of itself. Possibly the mostivations behind such a study, the methodology or conclusions but not the mere idea of a case study.08/29/2014 - 12:29pm
Andrew EisenAmusingly, these videos aren't saying you can't/shouldn't use tropes or that sexual representations are inherently problematic so those are very silly things to have a problem with and indicate a fundamental misunderstanding of the series.08/29/2014 - 12:29pm
SleakerDo you think the female community would get extremely angry over a male doing a case study on the negative impact of sex-novels and their unrealistic depiction of males and how widespread they are in american culture?08/29/2014 - 12:25pm
SleakerThe other thing that people might find problematic is that they see no problem with sexual representations of females (or males) in games. And realistically, why is there anything wrong with sexual representations in fiction?08/29/2014 - 12:24pm
SleakerTo even discuss or bring up these issues at a cultural level to begin with. Going straight for games to many probably feels like a huge overstepping given that it's interactive story in many cases, and when you're telling a story why can't you use tropes.08/29/2014 - 12:21pm
 

Be Heard - Contact Your Politician