iOS Game Downloads Dominate Europe, America

May 18, 2011 -

New research from Newzoo and Distimo confirm what most knew already: games represent the largest single app-category on Apple App Stores, and account for half of the downloads of both free and paid Apps. According to the research more than five million games a day were downloaded in the US and six European territories combined during March 2011. Around 63 million iOS gamers in seven countries downloaded an average of 2.5 games per month.

In-game purchases in free and paid games amounted to more than 40 percent of total money spent. Newzoo expects in-game purchases to surpass upfront payments for games in the second half of 2011.

Around 88 percent of downloaded top 300 iOS games are now offered for free, with in-game purchases (both free and paid games) generating approximately two-fifth of total revenues. In-game spending on free games grossed 40 percent of the total revenues for iPhone/iPod Touch and 32 percent for iPad. The data also shows the importance of apps getting exposure on the app charts. Apps ranked in the top 25 see five to six times more downloads than games ranked 26 to 50.

The National Gamers Survey, conducted in March (at around the time the iPad 2 launched in Europe) found that there are now more than 60 million iOS gamers in the US and key European countries. Between six and seven percent of the online population has an iPhone in the US, UK, France and Germany, while Spain, The Netherlands and Belgium trail with three to four percent. The share of iPhone owners who play iOS games is between 50 and 75 percent. Nearly 15 million Americans who play games on mobile phones or tablets actively use an iPad, and in European countries this total is seven million. The iPad is ahead of the PlayStation Portable in terms of the total number of people playing games on a specific device.

The research is part of a new partnership between international games market research firm Newzoo and app store analytics company Distimo. The two firms will work together to provide monthly data on game sales and downloads across all Apple App Stores. The countries covered include the US, UK, Germany, France, Spain, the Netherlands and Belgium.

For more info on both firms check out www.newzoo.com and www.distimo.com.


 
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WonderkarpI have a GBA. I dont need to buy virtual console gba games.01/28/2015 - 3:11pm
MonteI wouldn't care about running emulators on the 3DS if nintendo would just release more virtual console games. There are so many titles they could have up but don't. Seriously, its ridiclous that after 3 years they STILL haven't released GBA titles.01/28/2015 - 3:06pm
Wonderkarphttp://www.gamerevolution.com/news/game-boy-color-games-3ds-browser-exploit-30905 Play Gameboy Color Games on the 3ds using a browser exploit01/28/2015 - 2:39pm
prh99http://io9.com/one-of-our-most-popular-special-effects-originally-came-1682151657 Looks like the 1988 anime, Akira and anime in general has effecting popular culture, at least when it comes to special effects.01/28/2015 - 12:26pm
Wonderkarpyeah. some people are salty over it. but that wiki article was filled with vitriol01/28/2015 - 12:06pm
prh99Yeah, I saw people complaining about that, claiming Wales was a hypocrite cause he supposedly removed some feminist editors.01/28/2015 - 11:57am
WonderkarpCivility, Wikipedia, and the Conversation on Gamergate https://blog.wikimedia.org/2015/01/27/civility-wikipedia-gamergate/01/28/2015 - 11:45am
Wonderkarpone thing that surprised me...theres a lot of expanded universe books for star wars, star trek, alien, even videogames like resident evil....why not ghostbusters? There's a comic series and cartoon but thats it01/28/2015 - 11:37am
prh99Well it is Hollywood, remakes are the one thing they can be relied on for.01/28/2015 - 11:34am
E. Zachary KnightSo you want a sequel and not a reboot. Fair enough. I think either could work as you have said yourself.01/28/2015 - 11:32am
Wonderkarpotherwise, let it lie. Next thing you know they'll remake/reboot Alien or Godfather01/28/2015 - 11:28am
Wonderkarpand Ghostbusters is my favorite movie and its aged well. it doesnt need a remake. Just like Psycho didnt need one. If they threw in Dan Aykroyd, kept the original tech, and acknowledged the old films without crappy easter eggs, I'd be on board.01/28/2015 - 11:27am
WonderkarpI dont like Reboots/Remakes. For every Batman begins or Invasion of the Body Snatchers, there's a million Robocops, King Kongs, Star Treks, Amazing Spidermans, Taxis, Clash of teh titans, planet of the apes, footloose.01/28/2015 - 11:26am
prh99Wonderkarp, what more do you need? It's been ~26 years, and Harold Ramis died last year. If they can make something decent, who cares?01/28/2015 - 11:19am
prh99I wonder if they will fall into the trap of making those items more scarce in game in order to get people to pay.01/28/2015 - 11:14am
Wonderkarpso its not even ghostbusters then. just in name and concept only. you could call it ghost chasers or spook snatchers01/28/2015 - 11:09am
Andrew EisenKarp - According to the creative team, the new Ghostbusters is a new story, not a gender swapped rehash.01/28/2015 - 10:36am
WonderkarpMan. Resident Evil has fallen hard. I was a Huge fan in the late 90s. I think its time for a reboot. I was playing the hd remaster of the gamecube remake and the dialogue still sucks. Chris asking Rachel if she knows how to use a gun. SHE'S A COP!!01/28/2015 - 10:33am
E. Zachary KnightThe whole point of early Resident Evil games was to beat the game using only those weapons and ammo you could scavenge and use save files sparingly.01/28/2015 - 10:08am
E. Zachary KnightDoesn't the ability to buy health and weapons defeat the whole point of survival horror games?01/28/2015 - 10:07am
 

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