EMA Reaction Statement to Brown v. EMA Decision

June 27, 2011 -

Bo Andersen, CEO of Entertainment Merchants Association (EMA) has released a statement on the U.S. Supreme court's ruling on Brown v. EMA. Obviously they are pleased with the decision, but cautions that this is a wake-up call to the fact that parents are often under-informed about the content of videogames. He also notes that the ESRB rating system does a good job of informing parents.

"EMA welcomes today’s Supreme Court ruling that let stand the Court of Appeals’ decision finding the California video game restriction law to be unconstitutional," said Bo Andersen, CEO of Entertainment Merchants Association. "We are gratified that our position that the law violates the First Amendment’s guarantee of freedom of expression has been vindicated and there now can be no argument whether video games are entitled to the same protection as books, movies, music, and other expressive entertainment."

“While we appreciate this victory in the court of law, it does not obviate the concern that parents may have about the appropriateness of some video games for their children," he continued. "But, as the Court noted, the ESRB rating system for video games ‘does much to ensure that minors cannot purchase seriously violent games on their own, and that parents who care about the matter can readily evaluate the games their children bring home.’"

Andersen went on to say that videogame retailers understand the responsibility they have to help parents make informed decisions about the video games they buy for their children and know that it is their job to be the gate keepers so that children are not able to purchase Mature-rated games without their parents’ permission.

The EMA and other entertainment retailing trade associations have declared this June to be Entertainment Ratings & Labeling Awareness Month, encouraging ratings education and enforcement by retailers and increased parental awareness and use of the ratings systems for various entertainment products.


Comments

Re: EMA Reaction Statement to Brown v. EMA Decision

Reaction statements from ECA, ESA, EMA (Congrats everyone!), but we've yet to see what Leeland Yee has to say! He spent the last week prematurely patting himself on the back; guess he didn't think to prepare a Loser Statement. Might take him while.

Re: EMA Reaction Statement to Brown v. EMA Decision

He's a liar but he's not stupid.  He had to have seen this coming.  I don't believe he went through this whole thing to win.

 

Andrew Eisen

Re: EMA Reaction Statement to Brown v. EMA Decision

That would make it even worse because it wouldmean he knowingly wasted taxpayer money on a vanity project.

 
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Matthew WilsonI hope its released to netflix or amazon12/18/2014 - 12:11am
prh99Basically they've given every tin pot dictator and repressive regime a blue print how to conduct censorship abroad. The hecklers veto wins again. At least when it comes to Sony and the four major theater chains.12/17/2014 - 11:55pm
MaskedPixelante"It's not OUR fault that our game doesn't work, it's YOUR fault for having so many friends."12/17/2014 - 9:48pm
Matthew Wilsonapparently tetris did not work because he has a full friends list12/17/2014 - 9:21pm
WonderkarpSo Sony cancelled the release of the Interview. was it ever confirmed that the Sony hacking was done because of that specific movie?12/17/2014 - 8:54pm
MaskedPixelanteWow, Ubisoft went four for four, I didn't think it was actually possible.12/17/2014 - 8:37pm
MechaTama31Oh, ok, I was mixing up "on Greenlight" and "Greenlit".12/17/2014 - 8:23pm
Matthew Wilson@phx you beat me to it. how do you screw up tetris?! my ubisoft this is just stupid. no one should ever preorder a ubisoft game again! ps people should never preorder any game regardles of dev.12/17/2014 - 6:28pm
PHX Corphttp://www.ign.com/videos/2014/12/17/what-the-heck-is-wrong-with-tetris-ps4 I give up on ubisoft12/17/2014 - 6:01pm
MaskedPixelantehttp://comicbook.com/blog/2014/08/16/exclusive-original-unaltered-cut-of-star-wars-trilogy-to-be-rele/ Yeah, this'll never happen.12/17/2014 - 5:03pm
NeenekoThey have and exercise control over which games are allowed on their privately controlled 'open forum'. Their endorsement is fairly minimal since it is only 'we do not reject this', but it is still an endorsement of sorts.12/17/2014 - 3:58pm
NeenekoHistorically there have been issues with libraries allowing some groups but not others. Perhaps 'endorsement' is too strong a word, but their editorial control IS a preapproval process, even if the standards are pretty minimal.12/17/2014 - 3:56pm
E. Zachary KnightLet's put this a different way. My local library allows any group to reserve and use multipurpose rooms. That does not mean that the Library endorses all events that take place in those rooms.12/17/2014 - 12:54pm
E. Zachary KnightValve's editorial control comes from removing problem games and accepting games to Steam. They make no claim over any games otherwise.12/17/2014 - 12:52pm
E. Zachary KnightNeeneko, It is not at all a form of endorsement. Grenlight is an open forum for game developers to pitch their game to Valve/Steam and Steam users. Does Valve have some editorial control? Yes, but not to the point that they preapprove games.12/17/2014 - 12:51pm
Neeneko@EZK - I disagree. Greenlight is built off Valve's brand. While not an explicit endorsement, it is a form of it, otherwise Greenlight would have no value over other platforms.12/17/2014 - 12:05pm
MaskedPixelantehttp://www.latino-review.com/news/exclusive-viola-davis-bags-amanda-waller-role-in-suicide-squad Latino Review says Viola Davis will be Amanda Waller. History of Latino Review says "wait for a REAL news site to confirm".12/17/2014 - 10:48am
PHX Corphttp://www.polygon.com/2014/12/17/7407869/assassins-creed-unity-glitch-broken-problems-xbox-one-patch -Facepalm- Screwup means Assassin's Creed Unity's patch is the 40GB full game on Xbox One12/17/2014 - 10:17am
PHX Corphttp://www.theverge.com/2014/12/16/7401769/the-mpaa-wants-to-strike-at-dns-records-piracy-sopa-leaked-documents Sony leaks reveal Hollywood is trying to break DNS, the backbone of the internet12/17/2014 - 10:05am
E. Zachary KnightA Game being on Greenlight is not an endorsement of said game by Valve, Steam or anyone related to Valve or Steam. Greenlight is a combined sales pitch to Steam and its users.12/17/2014 - 9:51am
 

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