EA Buys PopCap Games

Electronic Arts has acquired casual publisher and developer PopCap Games. With this acquisition EA takes control of some of the most of powerful casual franchises in the universe including Plants vs. Zombies, Bejeweled, and Zuma, among many others. The company publishes games on a variety of platforms including PC, Xbox 360, PS3, Facebook, iOS, Android, and many other mobile platforms.

EA will pay approximately $650 million in cash and $100 million in shares of EA common stock to be issued to certain stockholders of PopCap. In addition, the PopCap sellers are entitled to "additional variable cash consideration, contingent upon the achievement of certain non-GAAP earnings before interest and tax performance milestones through December 2013, EA’s third fiscal quarter end."

EA CEO John Riccitiello called the combination of PopCap and EA as "compelling" and said that EA global studio and publishing network will help PopCap expand rapidly.

David Roberts, CEO of PopCap, said that his company chose EA because they have "recast their culture around making great digital games."

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    Left4Dead says:

    As far as I’m concerned, EA can have PopCap games.  EA will get to learn some ridiculously hard lessons about casual gamers that will hopefully translate to their other gaming franchises and, as a result, EA will finally cease treating their customers like crap.

    – Left4Dead

    Why are zombies always eating brains? I want to see zombies that eat toes for a living. Undead-related pun intended.

    -- Left4Dead --

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