Survey: Campaign Mode Gets Little Love from Gamers

July 22, 2011 -

A new survey by video game price comparison and marketplace Playr2 reveals that the average consumer doesn't spend all that much time playing a new game's campaign mode (or single player) before their interest wanes. The short answer to that question is the time spent on the campaign mode is usually just a handful of days, according to a survey of 1,671 users. Breaking that question down among the most popular titles, the answers become even more surprising:

- Call of Duty: Black Ops - 2 days
- Terminator Salvation - 2.5 days
- Resident Evil 5 - 3.2 days
- God of War 2 - 3.3 days
- Uncharted 2 - 3.8 days
- Prince of Persia: The Forgotten Sands - 4.1 days
- Assassin's Creed II - 5 days
- Uncharted - 6.6 days
- Metal Gear Solid 3 - 6.8 days
- Grand Theft Auto IV - 8.2 days

This question did not include downloadable content or online modes.

Playr2 founder Simon Kilby said that the survey results are not surprising:

"Games can be incredibly addictive once you start playing them," Kilby said. "Given the huge amount of hype that surrounded Call of Duty: Black Ops' release last year, it wasn't surprising to see it at the top of the fastest completion chart, as many would have played this until completion as soon as they'd unboxed it."

Of course how much time is spent on single player has a lot to do with what kind of game we're talking about. A game that offers a heavy and deep multiplayer component like Call of Duty Black Ops will obviously see more action on that side of the equation.

Source: Joystick Division


Comments

Re: Survey: Campaign Mode Gets Little Love from Gamers

Is it really a wonder when games focus almost exclusively on online multiplayer, and seeming throw campaign mode in as an afterthought? A large chunk of the games being released nowadays have single-player campaigns that can be finished in a lazy afternoon.
 
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Andrew EisenPM - Yep, that's the one.03/06/2015 - 12:53am
TechnogeekBest case, it was some marketing douchebag who thought they could pander to both sides at once.03/06/2015 - 12:49am
TechnogeekAlso, this was the mistake tweet: http://i.imgur.com/4eLWNHx.jpg03/06/2015 - 12:48am
TechnogeekBecause nothing says "open, diverse gaming community" like buddying up with Breitbart.03/06/2015 - 12:47am
Papa MidnightAndrew Eisen, I believe this is the picture that you seek: http://i.imgur.com/Gdk60pa.jpg03/06/2015 - 12:30am
Papa MidnightSurely, Goth_Skunk, you say that in jest?03/06/2015 - 12:28am
prh99Craig R. Cause quite a few of them are not, they're bullies with different politics.03/06/2015 - 12:23am
MechaTama31What was the "mistake" tweet?03/06/2015 - 12:18am
MechaCrashWhatever you say, Goth.03/06/2015 - 12:02am
E. Zachary KnightGoth, they could have fooled me.03/05/2015 - 11:16pm
Goth_SkunkI don't understand. GamerGate supports an open, diverse gaming community for all as well. Google's statement is contradictory.03/05/2015 - 10:59pm
TechnogeekAnd as far as the Card thing went, I basically balanced it out personal guilt-wise by donating an amount equal to the Shadow Complex purchase price to the ACLU.03/05/2015 - 9:44pm
TechnogeekWelp, look like the Gerberghazi crowd is going to have to use Bing now. https://twitter.com/googlecloud/status/57365320825126093003/05/2015 - 9:42pm
Goth_SkunkAhh! I misinterpreted your statement about being left with almost every game in existence. I interpreted it as 'If you boycott games he's been involved with, you're boycotting almost all of them.'03/05/2015 - 9:31pm
Andrew EisenGoth - Card has been involved with only a small handful of games so if one were to boycott games for his involvement, they wouldn't be missing out on many games.03/05/2015 - 9:29pm
Goth_Skunk@Craig: Only if you're not interested in seeing it end.03/05/2015 - 9:27pm
Craig R.Instead of calling people the "anti gamergate faction", you could just call them "sane"03/05/2015 - 9:23pm
Goth_SkunkWhat do you mean 'almost every game in existence'? Card is a writer, not a game developer.03/05/2015 - 9:18pm
Andrew EisenBut I too wonder how many people who cry boycott actually follow through. I vaguely remember a few years ago a bunch of people boycotting one of the CoD games and were all found playing it on Steam.03/05/2015 - 7:53pm
Andrew EisenAn interesting quandary but not equivalent as boycotting games that Card was involved with leaves you with... well, almost every game in existence.03/05/2015 - 7:51pm
 

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