Indie Rental Stores Promote 'Video Store Day'

August 18, 2011 -

Independent video rental stores across the U.S. and Canada are banding together for a common cause: to promote a Video Store Day Oct. 15. The goal of this special day is to show the public that there are still alternatives to rental kiosks like Redbox and from Blockbuster, and streaming entertainment services such as Netflix and Hulu. Clearly local video rental stores have taken a savage beating at the hands of those juggernauts. The promotion includes ads in various distributor newsletters to consumers as well as in-store signs, and special offers to customers like a free movie rental to visitors at participating video stores.

The idea for a day is to provide national recognition for the traditional mom and pop video store and is based on a similar effort by the independent music store scene launched a few years ago - according to Stacey Mooney, owner of Moondog Matinee in Flora, Indiana. Mooney said that online chatter among indie stores throughout the years seemed to indicated a groundswell of support for such a day, but has seen little momentum... until now.

"I basically took the reins and just ran with it," she said, adding that the online forum was moved to Facebook and YouTube. "Nobody was doing anything about it so I just started sending out letters."

Other stores involved in getting the word out include Video Quest in Joliet, Ill.; The Video Strip in Chicago; Video-n-Game Gallery in Elkhorn, Wis.; Double Features in Vineland, N.J.; King Tut Video in Kentucky; Eyesore Cinema in Ontario, Canada; and Orbit DVD/TV Eye Video Emporium in Ashville, N.C., among others.

Mooney also sent letters to distributors Ingram, VPD, Rentrak and the Entertainment Merchants Association, in addition to some entertainment studios, looking for support.

“Actually, it’s done really well,” she said. "It’s a day to remind customers that their local brick-and-mortar independent video stores are here to serve them, from finding catalog titles to repairing discs. It’s not a day to bash Netflix. It’s not a day to bash Redbox, Blockbuster or even Family Video. It’s a day to celebrate the art of movies,” Mooney added.

Ted Engen, founder of the Video Buyers Group, a consortium of more than 1,500 independent video stores, said he jumped at the chance to participate.

"I talked to a few guys and next thing I know this thing is spreading just like wildfire," Engen said.

Source: HMM


Comments

Re: Indie Rental Stores Promote 'Video Store Day'

And the big rental chains will do their best to outshout this effort.

 
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MechaCrashOh, no, I totally agree with you that Iron is being a prick and needs to stop, but isn't the usual GG suggesstion for harassment "just ignore it, grow a thicker skin, don't report it"?05/30/2015 - 9:22am
Conster...and even the more stubborn and annoying ones are downright pleasant when compared to IronPatriot's behavior. His behavior is harassment regardless of whether it's aimed at pro-GG or anti-GG people, and it has to stop.05/30/2015 - 8:55am
ConsterMechaCrash: is this about Goth_Skunk's complaint against IronPatriot? Because while I'm anti-GG and strongly disagree with a lot of the stuff the pro-GG people on here say, most of them disapprove of harassment, even if it's 'in the name of GamerGate'...05/30/2015 - 8:55am
MechaCrashMan, some people are just...so immune to noticing irony, you know? The mind boggles.05/30/2015 - 8:35am
InfophileBut hey, I'm not a mod here. It's up to them05/30/2015 - 7:36am
InfophileThat's really not conducive to a good discussion. It just puts people on the defensive. So yeah, I really think IP should try to hold back on that. I'm not sure a ban is in order unless they show they can't or won't change, though05/30/2015 - 7:36am
InfophileLooking through IP's recent posts, there are some that do add to the discussion. There are also a handful which add nothing and are just jabs or point-scoring. It feels like IP is treating the comments more like a battleground than a discussion, honestly05/30/2015 - 7:34am
MattsworknameAhh, that explains why I wasn't aware. I don't follow, like ,nor care for soccer05/30/2015 - 6:50am
Goth_SkunkThe top dog at FIFA.05/30/2015 - 6:49am
MattsworknameWhose Blatter conster?05/30/2015 - 6:42am
ConsterSpeaking of non-video games for a second, I'm seriously disappointed in people for re-electing Blatter, and disgusted by his speech afterwards.05/30/2015 - 6:32am
ConsterHe's at least 5 times as bad as GS.05/30/2015 - 6:31am
Goth_SkunkEIC of Gameranx apologizes for his recent conduct: http://ow.ly/NDBxn Frankly, I'm surprised this wasn't posted sooner.05/30/2015 - 6:31am
ConsterGS does have a point: IP, on his own, causes at least as much harassment, insulting, and holier-than-thou'ness, as all the pro-GG people on this site combined.05/30/2015 - 6:30am
WonderkarpI am not sure I agree that its Harassment, But I do agree that he doesnt bring anything to the conversation. Its too the point where whenever I see his name, I just Thumbs down and move on. Its all buzz words and accusations and rarely civil05/30/2015 - 6:22am
MattsworknameWell, best of luck on that, but im not holding my breath.05/30/2015 - 5:04am
Goth_SkunkI believe the time to pull the plug was long ago, but kept quiet knowing full well Iron Patriot cannot help themself. There is a mountain of evidence to support my claim. In my opinion, it is harassment, and it needs to stop.05/30/2015 - 4:35am
Goth_SkunkIt's not getting me down. Far from it. Nevertheless, the conduct is unacceptable and has gone far beyond what any patient human being ought to be expected to tolerate.05/30/2015 - 4:34am
MattsworknameDont let him get you down Goth, I just go look at kitten videos for a bit to get my posistive mood back05/30/2015 - 4:27am
Goth_SkunkIt is not conducive to a welcoming, open-minded environment that this site is supposed to be.05/30/2015 - 2:33am
 

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