EA Challenges Zynga's Dominance with The Sims Social

August 19, 2011 -

Nearly five million Facebook users have signed up to play the new The Sims social game. The game published by EA and developed by PlayFish, debuted with 4,859,046 million monthly active users after leaving public beta. A little over 842,000 new users started playing the title today, with around 3,665,500 joining in the last week.

"When we created The Sims Social, it was important for us to incorporate the deep gameplay nuances The Sims Studio has perfected and leverage what PlayFish does best- develop compelling, cutting-edge social-gaming experiences," said John Earner, GM of PlayFish's London Studios. "Our deep knowledge of the Facebook gaming platform enables us to continue to enable dynamic new features, quests and game updates on a regular basis so The Sims Social remains fresh and fun."

The game has been in development since October and will offer items from advertising partners, such as Dunkin' Donuts, in game.

"The Sims Social brings the authentic life-simulation game design that only The Sims can deliver, and melds it with truly intuitive social-interactive features," added GM of EA Play Lucy Bradshaw. "The Sims Social gives our fans tools to express their creativity, experience the unpredictability of Sims' personalities and live out their dreams, all while enabling them to connect, engage and play with their friends."

Currently CityVille is the most popular Facebook game, with nearly 76,000,000 monthly active users. At its peak it had over 100 million. CityVille managed to gain 22 million monthly active users after 11 days on Facebook, and The Sims Social seems to be on track to challenge that figure. The point being, Zynga may face some stiff competition from EA if it continues to pump out franchises that are tied to its most popular games.

Source: GI.biz

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Comments

Re: EA Challenges Zynga's Dominance with The Sims Social

Why yes, 4.000.000.000.000 users is quite a lot. ;)

Re: EA Challenges Zynga's Dominance with The Sims Social

hey look everybody!  it's sims online 2!  in all honesty, those numbers do look really good and i (cant believe im saying this) do wish EA good luck in this.  cant wait to see how zynga reacts to some real competition (i hope).

Re: EA Challenges Zynga's Dominance with The Sims Social

I'm sure Zynga will have a clone (followed by several more variations) before long.

 
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MattsworknameInfo: thats what you call clickbaiting to the highest level07/31/2015 - 5:43am
InfophileAnd here's why you never judge an article by its title: "Microsoft Gives All Windows 10 Users the Finger" - http://www.themarysue.com/microsoft-windows-10-middle-finger/ (I'm looking at you, people still mad about "Gamers are Dead")07/31/2015 - 5:09am
Matthew Wilsonhttp://www.bloomberg.com/news/videos/2015-07-31/khan-academy-s-sal-khan-studio-1-0-full-show-7-30- not game related, but this is a good interview.07/30/2015 - 8:52pm
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Goth_Skunk@Technogeek: I paid for the experience of the seat, and upon completion of the movie determined that the extra for the seat wasn't worth it. Additionally, your opinion is not law. You thinking the movie is crap does not make it so.07/30/2015 - 8:31pm
Craig R.1st I heard of Pixels was seeing trailer in theater. Was interested until Sandler appeared, then it became an instant 'Nope'.07/30/2015 - 4:52pm
james_fudgesick burns are not always allowed in the shoutbox.07/30/2015 - 4:28pm
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TechnogeekMatthew: Back when that law was first implemented, I kept trying to come up with a scenario where it would be anything other than an unmitigatedd sisaster. Nothing ever came to mind.07/30/2015 - 4:16pm
Matthew Wilsonhttp://arstechnica.com/tech-policy/2015/07/new-study-shows-spains-google-tax-has-been-a-disaster-for-publishers/ no duh Sherlock!07/30/2015 - 4:10pm
TechnogeekI can't even make a joke about that. It's like poking fun at Donald Trump's hair.07/30/2015 - 4:01pm
TechnogeekSo you willingly paid more money than you needed to in order to watch a crappy Adam Sandler movie (but I repeat myself), just to spite a reviewer that you can't even spell the name of properly.07/30/2015 - 4:01pm
Goth_SkunkMy one regret was paying extra for a DVX seat, which jostles and vibrates in relation to the action on screen. What a waste of money.07/30/2015 - 3:55pm
Goth_SkunkYes, I did watch Pixels just to spite Chipman. I was originally going to see Minions, but moved it down the list. AND I ENJOYED IT. So nuts to you, MechaCrash.07/30/2015 - 3:44pm
Matthew Wilson@phx works fine for me, but I did it the long way. I upgraded, made a recovery drive, than did a full install.07/30/2015 - 3:24pm
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Andrew EisenGoth - Wait, you went to see Pixels just to spite Chipman?07/30/2015 - 10:49am
 

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