Microsoft: 68 Percent of Live Subscriptions Sold at Retail

September 2, 2011 -

Microsoft claims that over two-thirds of Xbox Live Gold subscriptions purchased are obtained at retail, as opposed to using Xbox Live to renew subscriptions or buy new ones. According to what Microsoft tells MCV, 68 percent of the premium subscriptions for Xbox Live are purchased via retailers.

Robin Burrowes, marketing manager for Xbox Live, also said that Microsoft is "very respectful" of retail, and has no plans to simultaneously release Xbox 360 titles at retail and via digital download at the same time.

"We are very respectful of the retail environment, in that we have a window between the release of a retail game and the digital one," Burrowes told MCV. "There’s no immediate plans to change that. We are continuing to talk to retail in different ways. We are looking to introduce new digital innovations to drive more business. We’ve been testing electronic software distribution in a couple of places."

"We will be testing point-of-sale activation, which is similar to buying cards in store and being able to redeem that code at the point of purchase," Burrowes added."We are introducing new digital tokens and are working very closely with retailers."

Source: Gamasutra

 


Comments

Re: Microsoft: 68 Percent of Live Subscriptions Sold at Retail

No auto renewal and Amazon is ALWAYS cheaper than it is to buy direct. 

This one is a no brainer.  But, hey maybe it is some secret back door agenda on Microsoft's part to "support the retailers"

Re: Microsoft: 68 Percent of Live Subscriptions Sold at Retail

There are reasons why it's better to go retail.

1. You don't have to worry about somebody else getting your credit card information.

2. People don't have credit cards so they buy them with cash in-store. Mainly this applies to kids and teens.

Re: Microsoft: 68 Percent of Live Subscriptions Sold at Retail

That last part isn't really true. Most of my graduating class don't have credit cards. They simply do not want them because of the problems we have seen them cause.

Re: Microsoft: 68 Percent of Live Subscriptions Sold at Retail

At the risk of being billed on my credit card with no chance of cancelling without an AOL style hassle, I'd renew via retail as well.

----
Papa Midnight

Re: Microsoft: 68 Percent of Live Subscriptions Sold at Retail

I disagree it's worse since Microsoft uses an India Call Center that no one wants to deal with.

Again after calling an canceling since they disabled the feature online and India said it was canceled and I was billed again. I don't ever think I am going to use my credit for their live service again well you know what I take that back I will use the PSN since it's free but not Xbox Live Gold. Seriously it's not a service at all

Also I prefer to buy my games digital when I can and will be holding off purchases for the majority of the games I like because I am living with family and I know how bad it is when family or anyone steals your items

Buying Digital helps me out tons but again I prefer buying on the PSN then on Live for the simple fact I put a large Harddrive for 90 bucks to give me 600 gigs rather then paying over an hundred for a 360 only HDD. It's just too bad the PSN rarely releases a full game on their network.

 
Forgot your password?
Username :
Password :

Shout box

You're not permitted to post shouts.
Matthew Wilsonthe 3ds already swaps os's with the original ds. plus I dont think people expect miverse interaction when playing a gba game.07/29/2014 - 6:06pm
MaskedPixelanteBut that's not the issue, the 3DS is perfectly capable of emulating GBA games. The problem is that it doesn't have enough available system resources to run it alongside the 3DS OS, and thus it doesn't have access to stuff like Miiverse and save states.07/29/2014 - 5:45pm
Matthew WilsonI am well aware that it requires more power, but if a GBA emulator could run well on a original psp, than it should work on a 3ds.07/29/2014 - 5:36pm
ZenThe reason the SNES could run Gameboy, or the Gamecube could run GBA was because their adapters included all of the necessary hardware to do it in the respective add-ons. The systems were just conduits for control inputs and video/sound/power.07/29/2014 - 4:51pm
ZenMatthew: Emulation takes more power than people realize to run a game properly. You can make something run on less, but Nintendo...as slow as they are at releasing them..makes them run as close to 100% as possible. Each game has its own emulator for it.07/29/2014 - 4:47pm
Matthew Wilsonkind of hard to believe since the 3ds is atleast as powerful as the gamecube hardware wise.07/29/2014 - 4:27pm
MaskedPixelanteYes, the 3DS has enough power to run 16-bit emulators, but not at the same time it's running the 3DS systems themselves. You could run the games, but you wouldn't get save states or Miiverse.07/29/2014 - 4:04pm
InfophileRunning GBA on 3DS shouldn't be hard. The DS had flashcarts sold for it that added just enough power to emulate GBA and SNES games, so the 3DS should have more than enough natively.07/29/2014 - 3:37pm
MaskedPixelanteIt's a bunch of people whining about boycotting/pirating Trails in the Sky FC because XSEED didn't license the Japanese dub track, which consists of about 10 lines per character.07/29/2014 - 11:27am
Sleaker@MP - devolver Digital issued a twitter statement saying they would replace the NISA pledge.07/29/2014 - 10:57am
E. Zachary KnightIs that a discussion about RIAA member music labels?07/29/2014 - 10:48am
MaskedPixelantehttp://steamcommunity.com/app/251150/discussions/0/43099722329318860/ In this thread: Idiots who don't understand how licensing works.07/29/2014 - 9:20am
MaskedPixelantehttp://www.joystiq.com/2014/07/28/gaymerx-in-dire-straits-after-nis-america-allegedly-backs-out-of/ NISA backs out of GaymerX support, but it seems like the only people crying foul are GaymerX.07/29/2014 - 6:30am
Papa MidnightIt's not bad so far, but I am honestly not sure what to make of it (or where it's going for that matter)07/28/2014 - 9:44pm
Matthew Wilsonis it any good?07/28/2014 - 9:36pm
Papa Midnight"Love Child" on HBO -- anyone else watching this?07/28/2014 - 9:27pm
MaskedPixelanteNah, I'm fine purple monkey dishwasher.07/28/2014 - 4:05pm
Sleaker@MP - I hope you didn't suffer a loss of your mental faculties attempting that.07/28/2014 - 3:48pm
MaskedPixelanteOK, so my brief research looking at GameFAQs forums (protip, don't do that if you wish to keep your sanity intact.), the 3DS doesn't have the power to run anything more powerful than the NES/GBC/GG AND run the 3DS system in the background.07/28/2014 - 11:01am
ZenMatthew, the 3DS already has GBA games in the form of the ambassador tittles. And I an just as curious about them not releasing them on there like they did the NES ones. I do like them on the Wii U as well, but seems weird. And where are the N64 games?07/28/2014 - 10:40am
 

Be Heard - Contact Your Politician