Call of Duty XP Third Most Popular Televised Event in History

September 14, 2011

According to Activision its Call of Duty fan event, Call of Duty XP, was a smashing success and the second most viewed televised event in history. Speaking to IndustryGamers, Activision Publishing's top executive Eric Hirshberg said that they were delighted with how the event turned out and proud of the milestones it earned.

"The response has been pretty overwhelming – it was a terrific success, from both the standpoint of the people who attended in person and also our strategy to make it a connected, digital event for our fans worldwide," Hirshberg told IndustryGamers. "We had some pretty amazing metrics. Livestream, the company that broadcast the event for us, indicated that it's the second most viewed event in history – the first being the Royal Wedding and I think the third was a President Obama speech. So that's a pretty remarkable statistic."

Hirshberg also pointed out that when the event took place it trended globally on Twitter during its first 24 hours. Ultimately they feel that they have met their goal by getting fans to "really engage the game."

While Hirshberg did not have an exact headcount of how many fans attended XP, he put it at somewhere around 8,500 people.

While Hirshberg wouldn't commit to an event next year, it is likely to happen given the positive attention it received from fans..

Source: IndustryGamers

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Re: Call of Duty XP Third Most Popular Televised Event in ...

Submitted by Anonononomous on Thu, 09/15/2011 - 09:24.

"Apparently, it went very, very well, as online viewers made it the second most watched event on Livestream in history."

Televised and watched on Livestream are very different things.

Re: Call of Duty XP Third Most Popular Televised Event in ...

Submitted by locopuyo on Wed, 09/14/2011 - 22:11.

I don't even know what this is. Sounds like bs to me.

Pwnage of Empires Xbox 360 Indie RTS

Re: Call of Duty XP Third Most Popular Televised Event in ...

Submitted by Final11 on Wed, 09/14/2011 - 20:13.

I think I'm missing something here. The Royal Wedding and Obama's speech were so popular, that everyone was talking about it. For a week or two, I heard a lot from everyone around me on those topics.

I never heard anyone around me mention this CoD event, not even the diehards.

I am confused >_> Was it just because of the global numbers? Wouldn't the World Cup have more viewers then?

Shout box

james_fudge: it sounds like if you have an HD reciever you'll be able to use it with a pass-through cable... not 100 percent sure yet05/21/2013 - 2:41pm

james_fudge: happening now http://majornelson.com/2013/05/21/xbox-one-architecture-panel/05/21/2013 - 2:20pm

E. Zachary Knight: Some reading material for Microsoft on its used games blocks. That will hurt the console more than helping. http://ezknight.net/?page_id=20505/21/2013 - 2:18pm

james_fudge: yeah good luck with over the air TV05/21/2013 - 2:12pm

E. Zachary Knight: But what if I want to only watch over the air tv? I don't subscribe to pay tv. I never will. If that is a requirement, then MS wasted 45 minutes telling me how great TV will be.05/21/2013 - 2:08pm

james_fudge: EZK it will depend on your provider, just like HBO Go i'd imagine.05/21/2013 - 2:05pm

PHX Corp: @IanC there's also a chance that those titles might be Xbox one exclusive, but it's too early to tell afaik05/21/2013 - 2:03pm

IanC: @E. Zachary Knight - MS certainly got the checkbook out for EA, so no surprise on how negative they are over the Wii U.05/21/2013 - 1:54pm

MaskedPixelante: So now I have to wonder, how many of EA's games are skipping the PS4 because of their pro-used stance?05/21/2013 - 1:53pm

E. Zachary Knight: On the TV front, does the XBox One require a cable/satellite subscription or will I be able to use my over the air channels?05/21/2013 - 1:48pm

E. Zachary Knight: Also, that name was not one of the options on our poll.05/21/2013 - 1:42pm

E. Zachary Knight: This presentation also shows why EA has been so negative about the Wii U. They have had a massive hardon for the XBox One forever.05/21/2013 - 1:42pm

james_fudge: two female presenters05/21/2013 - 1:40pm

E. Zachary Knight: Quote: Are developers forced to create games that have these online features, and are thus not playable offline? They are not, Xbox exec Whitten said to Wired — but “I hope they do.”05/21/2013 - 1:40pm

E. Zachary Knight: The Wired article I linked to earlier has a different story. While it will be possible to play offline, that is a game to game thing, not standard. http://www.wired.com/gamelife/2013/05/xbox-one-analysis/05/21/2013 - 1:39pm

Andrew Eisen: According to Geoff Keighley, Don Mattrick says Xbox One is not always on. https://twitter.com/geoffkeighley/status/33690727595023155305/21/2013 - 1:35pm

Andrew Eisen: Just like how Sim City needs the cloud for various computations. (Note to anyone unaware: Sim City does not need the cloud for various computations. That was a barefaced lie by EA Maxis.)05/21/2013 - 1:24pm

MaskedPixelante: So all in all, more of the same, with the possibility of used game restrictions and always on DRM disguised as "cloud computing".05/21/2013 - 1:20pm

Andrew Eisen: Absolutly zero gameplay footage. Doesn't look like there are going to be a lot of games ready to launch by the end of the year.05/21/2013 - 1:12pm

E. Zachary Knight: They didn't talk about any of the other exclusives. I guess they are saving that for E3.05/21/2013 - 1:06pm

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