Raptr Report Highlights the Power of Zynga's Games

September 27, 2011 -

A new report by social gaming network Raptr details how Zynga and its gamers are still a forced to be reckoned with. Tapping into the playing habits of its 10 million members, Raptr has found that Zynga's "Ville" games are as popular - or more popular - than hardcore console and PC games.

“Zynga has had an undeniable impact on the gaming landscape,” said Dennis Fong, CEO of Raptr. “However, little is known about the behavior of Zynga’s players. By looking at the actual gameplay habits of real users, we’re able to get a deeper understanding of how Zynga has been able to dominate the social gaming space and command one of the highest projected IPO valuations this decade.”

The report reveals that fans of Ville-series Facebook games (FarmVille, CityVille, etc.) log as much cumulative playtime as fans of the top core gaming franchises. The data shows that players log into these Zynga games eight times per day, while core gamers play fewer but longer sessions. Raptr also says that Zynga’s top games rack up three times more hours of playtime than the rest of the top 10 social games combined.

Zynga also has one of the highest conversion rates from game to game, consistently pulling in more than 90 percent of its players from the user base of its other games. A third of Xbox 360 players have said that they have played a Zynga game, which is up 50 percent from the year before, indicating a growing crossover trend. Zynga's most active players, or "Two-Percenters," play more than 120 minutes a day.

This report is based on data collected from members of Raptr’s service who played the following Zynga games: Empires & Allies, CityVille, Treasure Isle, FrontierVille, Café World, FarmVille, Texas Hold’em Poker, PetVille, YoVille, and Mafia Wars. Data is compiled from the launch of Raptr (2007) to August 2011.

You can check out the full report here. It even offers fancy bar graphs and pie charts.


Forgot your password?
Username :
Password :

Poll

How do you feel about microtransactions in $60 video games?:

Shout box

You're not permitted to post shouts.
Goth_SkunkMGSV: The Phantom Integrity - A Rant by RazörFist. (NSFW on account of language). RazörFist discusses the latest batch of unethical journalist conduct, with a caveat. - http://ow.ly/RwXYT08/29/2015 - 7:10am
Goth_Skunk@Brad: I can.08/29/2015 - 6:13am
Goth_SkunkI assume "Stacy" is a pseudonym. After reading what she went through, I would not be one bit surprised if it is.08/29/2015 - 6:13am
Goth_SkunkA Year of #GamerGate: From Neutral To Anti To Neutral To Pro by "Stacy" - http://ow.ly/RwVeT08/29/2015 - 6:12am
Brad GlasgowI can't believe Matt Lees deleted his positive review of Ethan Carter because Chmielarz is sympathetic to GG.08/29/2015 - 5:30am
Goth_SkunkA GameDev's Year With #GG: The Good, The Bad, and The Ugly by Adrian Chmielarz - http://ow.ly/RwSCd08/29/2015 - 5:18am
Goth_SkunkDespite not being a fan of fighting games I had to check out that R Mika trailer. Loved it. Still won't buy the game though, on account of Isuckatstreetfighteritis.08/29/2015 - 2:42am
MechaCrashI use a Dynex DX-840 headset, but it's discontinued. :( I wanted a mono headset so I could keep the other ear free for my speakers, but it has the bonus of being very light and comfortable, so you don't notice it.08/29/2015 - 12:41am
Big PermSora - I was just having a slow day at work earlier. Now I'm home with vidya!08/28/2015 - 7:54pm
ZippyDSMleeSora-Chan: Blender is easy compared to 3Dmax :P08/28/2015 - 6:51pm
Sora-Chantime to take up a hobby? maybe messing around in GIMP to make wallpapers? use qCAD to design somethin? open Blender and stare at it for a couple hours trying to figure what does what?08/28/2015 - 6:41pm
Big PermAlso, yes. I've been spamming the shoutbox. I don't have much going on today, don't judge me08/28/2015 - 3:25pm
Big PermThanks, but yeah. Not sure I wanna drop that kind of cash :P I don't even mind the sound quality of my krakens, it just hurts to wear em after a couple hours.08/28/2015 - 3:25pm
Sora-Chan@Big Perm: I'm a bit of a fan of the Omega Recon3D headset from SoundBlaster. Though it is a bit expensive.08/28/2015 - 2:36pm
Big PermI actually need to look into a new headset. I have those green razer krakens and I would not suggest them. Though maybe they're better for people without glasses08/28/2015 - 11:32am
Big PermI've never heard if Apple was dominant in Japan.08/28/2015 - 11:25am
E. Zachary KnightBeats by Dre? If music videos are anything to go by, they are the only headphones in existence.08/28/2015 - 11:21am
Big PermI wonder what kind of headphones she has08/28/2015 - 11:13am
Andrew EisenMy favorite fighter character/costume of late is Lucky Chloe from Tekken 7.08/28/2015 - 10:59am
Big PermYou might be right, Zippy08/28/2015 - 9:21am

Be Heard - Contact Your Politician