SOE Sees 400 Percent Increase in DCUO Registered Users After F2P Change

November 4, 2011 -

DC Universe Online had about 30,000 paid subscribers prior to switching over to a free-to-play model. Apparently that switch has helped the game gain an additional 90,000 registered users. Sony Online Entertainment, which manages the DC Comics-based superhero MMO, said the surge in interest represents a 400 percent increase on previous figures.

The company said - when it announced that DCUO was going free-to-play - that the switch from a subscription-based monthly model to a free-to-play model was not in response to declining registered user numbers. Whatever the reason, the change is showing modest returns.

SOE executive producer Lorin Jameson said that "this is the right business model," in September, adding that the game "ended up costing a lot more" than they thought it would.

DC Universe online was released in January this year, and charged customers around $15 a month to play. It officially went free-to-play November 1. The game is currently available via PlayStation Network and PC.

It will be interesting to see just how much money DCUO makes with this new subscription model. Naturally SOE hopes that players will buy lots of virtual extras in-game.

Source: Develop

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Comments

Re: SOE Sees 400 Percent Increase in DCUO Registered Users ...

Registered users, but how many are paying users?

Honestly, I see this upsurge more as "seeing what the game is like and if it warrants the criticism" than actually attracting more players. You have to consider that their f2p model was largely copied off of Paragon Studio's model for City of Heroes, who was developing their hybrid model before DCUO was even released.

Re: SOE Sees 400 Percent Increase in DCUO Registered Users ...

Should have figured giving how many people I saw playing it. People love free.

Re: SOE Sees 400 Percent Increase in DCUO Registered Users ...

30K + 90K is a 300% increase.  It's how much the value has increased by compared to the original, not how much it has increased to.  If they gained 3K users, that would be a 10% increase, right?  Not 110%.  Or what if they dropped to only having 3K users?  Surely we wouldn't call that a 10% increase...  ;)

Re: SOE Sees 400 Percent Increase in DCUO Registered Users ...

I suspect that most of the people who wind up opening their wallets for DCUO will be on PS3, because the PC version of the game is, by all accounts, ass. And they actually have competition on the PC.

Re: SOE Sees 400 Percent Increase in DCUO Registered Users ...

I'm not surprised by this at all.  The p2p model is slowly but surely going away.

 
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Matthew Wilsonmy god....... people need to play life is strange. its a very very dark version of twin peaks08/01/2015 - 12:56pm
DocMelonheadLook, I know that you guys wanted to study Gamergate; hell, one of your writers were Interviewing KiA on the subject (He's been banned from GamerGhazi). Sadly, the minorities veiwed Gamergate the same way as WBC at best, and Nazis at worst.08/01/2015 - 12:31pm
DocMelonheadIP wanted you to know that GamerGate is about Harassing minorities into submission, not "Ethnics in Journalism". It been a year since the Zoe Post was published and sparked a hate mob on Zoe Quinn.08/01/2015 - 12:28pm
DocMelonheadThat what's IP's goal is here in regard to gamergate: to get you guys to disassociate yourselves from the harassers that made all those claims up to threaten the advocates of social justice for minorities.08/01/2015 - 12:24pm
DocMelonheadIP tries to demonize all of GamerGate and it's supporters, along with those who didn't outright condemn it as a cover for a hate mob full of bigots.08/01/2015 - 12:20pm
MechaCrashNo, IP is trying to dehumanize you, I'm just pointing out that you're a hypocrit who makes bad faith arguments.08/01/2015 - 11:56am
Andrew EisenAnd I'm off too. Play nice, y'all!08/01/2015 - 11:33am
Andrew EisenIn short, discussions of ethics in journalism? Totally fine. Said indie dev's sex life? Not okay.08/01/2015 - 11:31am
james_fudgeTry talking when you have hundreds of people tweeting at you at the same time :)08/01/2015 - 11:30am
Andrew EisenAnd yet, when 30-seconds of research showed that there was no relevance to said indie dev's sex life, many people kept talking about. Hell, still do to this day. I had a guy on Twitter pester me about this nonsense for an entire day last weekend.08/01/2015 - 11:30am
james_fudgeWhatever dude, you're here posting. No one's stopping you.08/01/2015 - 11:30am
Goth_SkunkBe advised: In approximately 30 minutes I'm heading out of town for an obligatory family reunion. This is being stated so that none can interpret my upcoming 24 hour hiatus as a tail-tucking turn from discussion.08/01/2015 - 11:28am
Goth_SkunkEven now, IronPatriot, MechaCrash, and Craig R. continue to attempt to shout me down and dehumanize me.08/01/2015 - 11:25am
Goth_SkunkWhat transpired afterwards was a concerted effort to shout down and dehumanize those trying to bring these matters out into the open. I remain utterly convinced of this to this day.08/01/2015 - 11:24am
Goth_SkunkAnd yet the sex life of this indie developer tied right into the matter of journalistic ethics, as investigations uncovered a great number of breaches of ethical conduct, both related & not. That scandal is the orifice from which the balloon is inflated.08/01/2015 - 11:20am
MechaCrashI am reminded of the saying about playing chess with a pigeon.08/01/2015 - 11:13am
Andrew EisenThis is supported by, well, what actually happened, but also the text of the actual leaks. That was Tito's question and what he and a few (four total, I think) were discussing.08/01/2015 - 11:11am
Andrew EisenNo, it's not. What was generally prohibited was not discussion of journalistic ethics or other GamerGate topics, but threads that were, for example, discussing the sex life of an indie developer. THOSE are what were locked and removed.08/01/2015 - 11:10am
Goth_SkunkI don't believe you. Not for a second. Every major site with the exception of the Escapist prohibited discussion of GamerGate in its early stages. That is a fact.08/01/2015 - 11:04am
Andrew EisenNo, that's a fact. Don't believe me, read 'em yourself. No one was trying to censor discussion of GamerGate.08/01/2015 - 11:02am
 

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