Zynga to Potential Investors: We Can Double Our User Base

December 9, 2011 -

Zynga is telling investors as it pitches for its upcoming initial public offering, that it can and will double its user base - a user base that has been in decline for the last few months due to good-old-fashioned drop-off and Facebook's change in the way it measures user activity. "We could see that doubling," Pincus said at the luncheon at a Boston hotel with potential investors. He did not give a time frame for meeting this target. He added during that conversation that customers that actually spend money represent less than three percent of Zynga's total number of players.

The company also said during a video presentation that it now has 13 million daily average users on mobile devices - up from 11.1 million in October.

Pincus said that the mobile game Words With Friends has jumped to 10 million users from 2 million users a year ago. Zynga Chief Financial Officer David Wehner added that the company has ramped up its capital spending, but it is targeting an adjusted EBITDA (earnings before interest, taxes, depreciation and amortization) margin in the "40 percent range." According to its last filing, Zynga's operating margin based on its adjusted EBITDA is 28 percent for the first three quarters of the year.

Zynga will be holding a similar luncheon in New York and one-on-one meetings with investors as it shakes the tree for big investments.

Source: Reuters


 
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Have you visited a video game arcade in the last year?:

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james_fudgeThere aren't many left in America08/21/2014 - 1:50am
MechaTama31I sure have. Dorky's barcade in Tacoma, WA.08/20/2014 - 5:56pm
Matthew WilsonI have not been to a arcade in years. I know arcades are still big in japan.08/20/2014 - 5:38pm
Sleaker@AE - Ah no it's called GroundKontrol - I was just referring to it as a Bar-Arcade.08/20/2014 - 4:39pm
Andrew EisenStill looking for confirmation that High Moon Studios (dev behind the PS3/360 versions) isn't working on it.08/20/2014 - 4:38pm
ZenGotcha.08/20/2014 - 4:37pm
Andrew EisenI already updated the story with it!08/20/2014 - 4:36pm
Zenhttp://www.gonintendo.com/s/235574-treyarch-isn-t-working-call-of-duty-advanced-warfare-for-wii-u-either08/20/2014 - 4:36pm
ZenLet me send the link for the Tweet as well...they state Treyarch is not working on it. Grabbing it now.08/20/2014 - 4:34pm
Andrew EisenWhere does it say that "NO dev is working on it"?08/20/2014 - 4:33pm
ZenHere's the link for my last comment: http://www.ign.com/articles/2014/08/20/call-of-duty-advanced-warfare-not-coming-to-wii-u08/20/2014 - 4:24pm
ZenWell, Call of Duty is skipping Wii U completely it seems...they updated that NO dev is working on it. Great way to just skip a market.08/20/2014 - 4:24pm
Andrew EisenYeah, Dave and Busters back in 2011 was the last time for me.08/20/2014 - 4:16pm
ZenWell, I tried lol. We just got a Dave and Busters on the beach but haven't been there yet...may go this weekend.08/20/2014 - 3:52pm
Andrew EisenIt's called The Bar-Arcade? Missed opportunity. I would have gone with Barcade.08/20/2014 - 3:25pm
SleakerThe Bar-Arcade however did have a lot of good pinball machines, they were however always taken as the place was packed..08/20/2014 - 1:17pm
Sleakerso I've been to an Arcade-Bar, not that great of a place has some okay machines, but generally over-packed. And then all the kid-friendly ones have is ticket-games nothing actually good unfortunately :(08/20/2014 - 1:14pm
Andrew EisenIf it has an area dedicated to arcade machines, I'd say it counts. Arcade machine in your house though, nope.08/20/2014 - 12:16pm
ZenDoes it count if you have actual arcade machines in your house?08/20/2014 - 12:01pm
E. Zachary KnightWith the current poll, I guess it all depends on how one defines "arcade". If Chuck E Cheese or similar multipurpose businesses count, then that is a yes for me.08/20/2014 - 11:59am
 

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