Google Street View Shooting Game Takes a Bullet

December 14, 2011 -

While it might have been a clever use of Google's Street View (part of Google maps), Google isn't patting the developer of a first-person shooter game that used the 3D panoramic imagery from the service captured by Google. Instead they have put a bullet right between the eyes of "Google Shoot View." The game was created by Dutch digital ad agency Pool Worldwide said that it created the game to promote its unique marketing services. While it did allow you to explore neighborhoods, and fire an assault rifle superimposed over the Street View's 3D imagery, the game did little else.

Pool Worldwide Creative director Erwin Kleinjan told Business Insider that Google took away their rights to use the Street View application protocol interface. Google gives permission to third parties to incorporate Street View into their own products. Google told the firm that they had violated of the terms of service.

"We received an email that apparently it was infringing on their terms of use, so we put the rest of the site down," he said.

The game lived a short life from Friday through late Monday evening.

"At peak moments there were like 3,000 visitors per minute. It also crashed our web server," claimed Kleinjan.

Whatever your opinion, it's hard to deny the Dutch ad agency has gotten some publicity from its game - the question is was it the kind of publicity they wanted?

Business Insider

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Comments

Re: Google Street View Shooting Game Takes a Bullet

Looked pretty lame from what I saw. It's just Google Street View with an assault rifle superimposed. I don't even know if I'd call it a game, because you don't do anything.

Re: Google Street View Shooting Game Takes a Bullet

I wonder if lawyers are even aware of how silly they appear from the outside when they do shit like this.

 
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MattsworknameOff topic, but, who heres playing Bloodborne, and if so, is it mercillesly murdering you every chance it gets?04/25/2015 - 7:35am
Matthew WilsonI think its a good article, and devs can take some lessons from life is strange.04/24/2015 - 10:24pm
Andrew EisenI tinyURL'd it. The world is safe!04/24/2015 - 10:23pm
Matthew Wilson@AE my bad there is nothing I can do about that.04/24/2015 - 10:21pm
Andrew EisenLooks like the spoiler is right there in the URL.04/24/2015 - 10:20pm
Matthew Wilsonhttp://tinyurl.com/ok9pf6b a interesting opinion piece on the life is strange episode 2, and a dark event that happens in it. full warning major spoilers.04/24/2015 - 10:11pm
Matthew Wilson@mech no just she, nor her co workers have not. she never said it is not real.04/24/2015 - 8:58pm
MechaCrashWas she saying "I haven't experienced it," or "I haven't experienced it therefore it does not exist"?04/24/2015 - 8:31pm
ZippyDSMleeoy the skyrim paid mod thing is going over well. My 2 lints, I would not mind if Skyrim had a full SDK and not a crappy lil editor....04/24/2015 - 6:46pm
Andrew EisenWell, that is indeed crappy and nonsensical.04/24/2015 - 3:45pm
Matthew Wilsonshe got attacked for saying that she personaly has not experienced the harassment some other female devs have, and she got acused of defending GG and ignoring harassment. she ended up getting dog piled because of it.04/24/2015 - 3:43pm
Andrew EisenFine but do you recall ANY details at all?04/24/2015 - 3:38pm
Matthew Wilsonit was several weeks ago now, and I will admit to not saving it.04/24/2015 - 3:36pm
Andrew EisenAttacked HOW and by WHOM for not writing off WHO as evil? Do you have a link or anything?04/24/2015 - 3:31pm
Matthew Wilsonthat is the whole point she was not attacked for saying anything. she was attacked for being willing to debate in the first place, and not just write them off as evil.04/24/2015 - 3:28pm
Andrew EisenI know there's not a lot of room in the Shout box but goodness you're being vague.04/24/2015 - 3:26pm
Andrew EisenGreat, but that STILL doesn't tell me what she said, why she was attacked (or what the attack was) or what "standard line" she's following. Details, man. Details!04/24/2015 - 3:25pm
Andrew EisenOr what the heck Nina White (someone else I've never heard of) is actually referring to.04/24/2015 - 3:24pm
Matthew Wilson@AE she is a game dev. she used to do stuff with hormanix and now works with https://outact.net/#!/?page_id=2 she will often engage and debate both side.04/24/2015 - 3:23pm
Andrew Eisen...following.04/24/2015 - 3:23pm
 

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