Nintendo CEO Satoru Iwata says that Nintendo learned a valuable lesson with the launch of the 3DS and that his company will not make the same mistakes that with the launch of the Wii U. He also acknowledged that most consumers though the initial retail price point for the 3DS was considered "too high" by most consumers. Iwata also said that Nintendo plans to "have an appealing product at launch." He added that the Wii U's tablet-style controller and the system's social network features make it "like no other system before it."
Iwata went on to say that, despite Nintendo reporting its first loss in the last fiscal year, that it ultimately fixed the 3DS profitability issue and that he expects the company will return to profitability by the end of the current fiscal year.
Iwata made these comments during an interview with Japanese publication Yomiuri Shimbun daily. The break-even point for the Wii U would be 30,000 yen, according to one analyst cited by Andriasang.