EA Sports Warms Up to Female Athletes

EA Sports is warming up to the idea that female athletes deserve more time in the spotlight. The company has already taken steps towards supporting more women athletes, announcing that its next hockey title NHL 13 will feature women’s hockey stars Hayley Wickenheiser and Angela Ruggiero. EA Fans are also doing their part to further convince the company that women deserve more exposure in their games: FIFA fan Fernanda Schabarum has started an online petition to ask EA to add female characters to the series. And since EA is being receptive on the topic, it listened. FIFA executive producer David Rutter recently met with Schabarum and said that it is interested in adding real-world female athletes to the upcoming games. Rutter cautioned that changes such as these might take some time.

“The key thing about delivering on it, is that it has to be of very good quality, very high value, rather than just an acknowledgment of women in football,” Rutter said.

Since the demographics are shifting when it comes to gender and gaming (more women are playing games across all platforms) it only makes sense that EA support female stars…

Source: Gamasutra

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