ECA's Hal Halpin on the 'Decline' of the Gaming Population

September 7, 2012 -

Yesterday NPD released a report that said that, in the last year, the number of gamers had declined by about five percent. The research firm's report ("Gamer Segmentation 2012: The New Faces of Gamers") found that 211.5 million people in the U.S. played games, about 12 million fewer than were counted in 2011.

While many accepted the numbers, not everyone agrees with them.

"If you look at the data holistically — across all platforms and devices — I think it hard to believe that the number of people gaming is doing anything but dramatically increasing," Hal Halpin, president of the Entertainment Consumers Association, told NBC.

The NPD report divides players into six categories: core gamers, mobile gamers, digital gamers, light PC gamers, avid PC gamers and family & kid gamers. Of those categories, only two remained steady and didn't suffer declines: mobile gamers and digital gamers saw increases of nine percent and four percent, respectively. Mobile gamers made up 22 percent of the gamer population, while digital gamers made up 16 percent.

He went on to say that, while he respects the research NPD does for the industry, he wonders if their methodology might be flawed.

"While I have a lot of respect for the NPD Group and the research that they do, their methodology can be flawed when looking at gamers and gaming in its totality," he said. "Years ago, I was fairly regularly asked by the media, 'Who is a Gamer?' and I think that question has been answered by the obvious: it's now easier to ask, who isn't?"

He has a lot more to say about the topic in this great article on NBC.

[Full disclosure: GamePolitics is an ECA publication.]

 


Comments

Re: ECA's Hal Halpin on the 'Decline' of the Gaming Population

Does my wife count as a gamer? She plays Angry Birds all the time, works out by playing Your Shape Fitness Evolved on my Xbox and plays Bejeweld and a few other casual games on her PC. I would say she is, but I bet if you ask her she would say no.

-----------------------------------------

Managing Editor at TheBestGameSiteEver.com

Re: ECA's Hal Halpin on the 'Decline' of the Gaming Population

"Years ago, I was fairly regularly asked by the media, 'Who is a Gamer?' and I think that question has been answered by the obvious: it's now easier to ask, who isn't?"

Roger Ebert.

 

Andrew Eisen

Re: ECA's Hal Halpin on the 'Decline' of the Gaming Population

I don't think they are counting casuals right much less the influx of kid gamers.


Copyright infringement is nothing more than civil disobedience to a bad set of laws. Let's renegotiate them.

---

http://zippydsm.deviantart.com/

 
Forgot your password?
Username :
Password :

Poll

Is King right? Should all games adopt the free-to-play model?:
 

Be Heard - Contact Your Politician