Sony: No Price Cut For Older PS3 Models

September 20, 2012 -

Despite announcing two new PlayStation 3 SKU's for Japan and North America and three for Europe, Sony says that it has absolutely no plans on slashing the price of its older PS3 models that are in stock around the world.

Speaking to Engadget, Sony's John Koller justified the position by saying that customers are tired of "weird price moves" often made by the hardware manufacturers related to promotions such as price promotions, gift card offers, etc.

"What we really want is content and games and value," Koller said. That's why the base model offered in America includes Uncharted 3 and premium content for use in DUST 514.

He also said that there would be no "price drop" because there are "only so many units of the older models left on store shelves."

We'd settle for a price drop on the PS Vita at this point, but like those older PS3 models still on store shelves, we will not be seeing that happen anytime soon...

Source: Shacknews


Comments

Re: Sony: No Price Cut For Older PS3 Models

Oh well, I don't need one anyway...

Re: Sony: No Price Cut For Older PS3 Models

How much are they making per unit now? Would they still be making a profit minus 30$?


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Re: Sony: No Price Cut For Older PS3 Models

Yeah, customers just hate price drops.  Because they're confusing.  Yup...

Re: Sony: No Price Cut For Older PS3 Models

"Though we can't imagine many (any?) consumers complaining about price drops on things they want to buy, Koller stands by his assertion." -Engadget

Yeah, I'm with Engadget on that one.

 

Andrew Eisen

Re: Sony: No Price Cut For Older PS3 Models

What are they going to do with the tens of thousands of older units in warehouses still?

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