Nintendo: One Game Sale Makes Wii U Profitable

All it will take for the Wii U to be profitable will be the sale of one game with the system, claims Nintendo of America President Reggie Fils-Aime. Fils-Aime made the comments in a recent interview with Mercury News. Without having that one-game attach rate the Wii U is selling at a loss. Fils-Aime's comments would suggest that the console is very close to breaking even if all it takes is the sale of one game – we assume he means a first-party title developed and published by Nintendo…

"As soon as we get the consumer to buy one piece of software, then that entire transaction becomes profit positive," he said, adding that "In the end, the business model is still to drive the install base of hardware, and then to drive a strong tie ratio with all of the other software and experiences for the consumer. And if we're able to do that, then we will create significant profit for the company."

The proof will be in the next quarterly report, I guess.

Source: Gamasutra

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