EA Would Like to See Used Games 'Gone' but Admits the Markets' Importance in Driving New Game Sales

February 13, 2013 -

In a recent Gamasutra interview (as reported by Destructoid), Electronic Arts CFO Blake Jorgensen said that the publisher would shed no tears over the loss of used games or the used games market, but noted that there are benefits to having such a market exist.

"It's one of these classic double-edged swords," Jorgensen told Gamasutra. "In one way the used game business has been critical for the health of the retail channel, and having a healthy retail channel is an important thing for us."

"Would we like to sell everything at full price and not have a used game market? Sure. But I think the used game market's a little like any other kind of market where it creates liquidity. The fact is, that liquidity benefits us in some fashion. So if someone goes in and trades in a game, there's a good chance they're going to buy another one of our games. And so if there's a liquid market, I think that that's not a bad thing at all."

While Jorgensen thinks having a used games market is a good idea for his company, he avoided having a position on rumors that the next consoles from Sony and Microsoft might have features that would block the use of used games - or at the very least cause the use of them to be more difficult.

"I can't really comment on where the next generation boxes are going to be relative to used games. I will say that the trend in the business is to have that always-on connectivity and connect with a customer, and to the extent that the software identifies a certain customer is going to create some issues going down the road in the used game market. But I do believe that the consumer likes it, and it's been good for the retail channel."

Source: Gamasutra by way of Destructoid

 


Comments

Re: EA Would Like to See Used Games 'Gone' but Admits the ...

I believe the customer would rather EA go private again and let their developers make games that are creative and fun, not work for investors who like short sale profits. You're supposed to work for the customer, not just your investors.

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"For every complex problem there is an answer that is clear, simple and wrong." -H.L.Mencken

Re: EA Would Like to See Used Games 'Gone' but Admits the ...

"I will say that the trend in the business is to have that always-on connectivity and connect with a customer, and to the extent that the software identifies a certain customer is going to create some issues going down the road in the used game market. But I do believe that the consumer likes it, and it's been good for the retail channel."

Did he... seriously just say that? Has he not read the internet in the last five years?

Re: EA Would Like to See Used Games 'Gone' but Admits the ...

His other title is CBSO.

Re: EA Would Like to See Used Games 'Gone' but Admits the ...

Yeah, that is a serious "kool-aid" statement..

I know I would have loved it even more if I was still going out to sea, lacking internet, and tried to pull out my laptop to game. (My former shipmate gamers are simply locked out of many games now...)

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"For every complex problem there is an answer that is clear, simple and wrong." -H.L.Mencken

 
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