Study: Majority of Consumers Hate the Marketplace Fairness Act

If the Marketplace Fairness Act that was enthusiastically passed in the Senate earlier this month were to somehow end up becoming the law of the land (through some sort of divine intervention in the House where it will likely stall for lack of support, in my opinion) then 44 percent would cut back on buying products online. This is according to data from a study sponsored by electronic postage software company Endicia and posted on Mashable.

The study also found that 75 percent of participants ages 18- 25 would cut back on Internet buying and instead shop at local brick-and-mortar stores. This is interesting because that is exactly what members of the National Retail Federation were hoping to hear. The trade group that represents traditional brick-and-mortar retailers has long argued that online retailers have an unfair advantage over traditional retailers because customers don't have to pay sales tax..

Overall 61 percent of participants said that they disagreed with the Marketplace Fairness Act (MFA), while 39 percent had a favorable reaction. Around 60 percent said that they believe that the bill becoming law would be bad for economic growth. Finally 42 percent of respondents who identified themselves as Democrats agreed with the bill, while 34 percent of Republicans said the bill was a good idea.

Mashable offers an infographic with other interesting data here.


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