Gamers in Australia have managed to raise $550,000 for the Starlight Children's Foundation as part of Starlight Week 2013, which took place in 400 EB Games (owned by GameStop) stores in the country April 29 – May 5. The week-long event offered in-store competitions, promotions, and donation drives.
Starlight CEO Louise Baxter expressed his gratefulness to EB and gamers in the country for their hard work and generosity:
"EB Games are a wonderful partner of Starlight. The synergy is perfect–games are a vital part of the essential distraction that Starlight provides to seriously ill children in our Starlight Express Rooms," Baxter said.
Those who haven't participated in giving to the worthy charity can still do so via the Starlight and EB Games website.