CCP Games announced that EVE Online players have donated US$190,890 to the Icelandic Red Cross to help the citizens of the Philippines recover from Typhoon Haiyan. The money was raised through the game's PLEX for GOOD program, which allows players of the popular game to collectively donate in-game currency to worthy charities, as well as other associated donations.
During the PLEX for GOOD drive the EVE community worked together in dozens of unique player-run efforts to donate 12,726 PLEX (approximately 1060 years of playtime) to total US$190,890.
The drive culminated on Dec. 7 in an 8+ hour telethon live-streamed on CCP's Twitch channel (www.twitch.tv/ccp) featuring EVE Online developers who pledged unique donations as fundraising milestones were hit, including developer boxing matches, male and female head-shaving, getting a full-arm tattoo, sparring versus a Tae Kwon Do champion and even getting shot with one paintball for every US$2,000 donated. Other programming included a guest appearance and training session by mixed martial arts expert Gunnar "Gunni" Nelson, a developer cooking competition, Q&A sessions and a live sampling of the most exotic tastes of Icelandic cuisine.
"We often talk about how EVE is ‘real’, a simulation of humanity where there are few rules and all the economic, political and social forces of human nature push the boundaries of morality in all directions," said Hilmar Veigar Petursson, CEO of CCP, "We’ve seen the passionate side of our players over the past decade, but truly nothing could prepare us for this level of generosity from them. It is humbling. It is beautiful. It is what EVE is really about."
Coupled with the other PLEX for GOOD efforts, EVE Fanfest silent auctions and other associated charity drives, the EVE community has raised a total of over US$340,000 for charitable causes since EVE was released on May 6, 2003.
If you missed the telethon, you can check out recordings of it on YouTube. For more info on the PLEX for GOOD Philippines Effort, visit the Eve Community site. Finally, if you want to see a closer examination of the charity efforts, check out this blog post.