Disney's game and toy tie-up Disney Infinity has managed to sell through three million "starter packs" according to the New York Times. The game launched in August of 2013 and managed to move three million units. Starter packs come with the game, an Infinity Base peripheral, three character figures, three Play Sets, one Disc and unique Web codes for online and mobile content. The Xbox 360 version of the starter pack starts at right around $80.
The sales milestone was apparently a surprise to Disney, who told the New York Times the following:
"We're thrilled that families and gamers alike have embraced Disney Infinity," Disney Interactive president James Pitaro said. "We believe we've set the stage for Infinity to be an enduring video game platform."
Disney Infinity is available for Xbox 360, Wii, Wii U, PS3, and 3DS.
No doubt Activision isn't all that pleased with this news considering that its latest toy-game tie up Skylanders Giants probably lost some sales due to Disney's entry into the space...